0001286295-11-000005.txt : 20110812 0001286295-11-000005.hdr.sgml : 20110812 20110812125152 ACCESSION NUMBER: 0001286295-11-000005 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20110630 FILED AS OF DATE: 20110812 DATE AS OF CHANGE: 20110812 EFFECTIVENESS DATE: 20110812 FILER: COMPANY DATA: COMPANY CONFORMED NAME: INVESTOR RESOURCES GROUP LLC CENTRAL INDEX KEY: 0001286295 IRS NUMBER: 522145382 FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-10871 FILM NUMBER: 111030250 BUSINESS ADDRESS: STREET 1: 8401 COLESVILLE ROAD STREET 2: SUITE 320 CITY: SILVER SPRING STATE: MD ZIP: 20910 BUSINESS PHONE: 3016500059 MAIL ADDRESS: STREET 1: 8401 COLESVILLE ROAD STREET 2: 8401 COLESVILLE ROAD CITY: SILVER SPRING STATE: MD ZIP: 20910 13F-HR 1 f13-6302011.txt 2011 SECOND QUARTER 13F FILING United States Securities and Exchange Commission Form 13-F Form 13F Cover Page Report for the Calendar Year or Quarter Ended: 6/30/2011 Click here if Amendment ( ); Amendment Number: _____ This Amendment (Check only one.): [ ] is a restatement [ ] adds new holdings entries Institutional Investment Manager Filing this Report Name: Profit Investment Management, LLC Address: 8401 Colesville Road Suite 320 Silver Spring, MD 20910 Form 13F File Number: 28-10871 The institutional manager filing this report and the person by whom it is signed hereby represent that the person signing the report is authorized to submit it, that all information contained herein is true, correct and complete, and that it is understood that all required items, statements, schedules, lists, and tables, are considered integral parts of this form. Person Signing this Report on Behalf of Reporting Manager: Name: Michelle Profit Title: Compliance Officer Phone: 301-650-0059 Signature, Place, and Date of Signing: Michelle Profit Silver Spring, MD 8/12/2011 [Signature] [City, State] [Date] Report Type (Check only one.): [ X ] 13F HOLDINGS REPORT. (Check here if all holdings of this reporting manager are reported in this report.) [ ] 13F NOTICE. (Check here if no holdings reported are in this report, and all holdings are reported by other reporting manager(s).) [ ] 13F COMBINATION REPORT. (Check here if a portion of the holdings of this reporting manager are reported in this report and a portion are reported by other reporting manager(s).) Form 13F Summary Page Reporting Summary: Number of Other Included Managers: 0 Form 13F Information Table Entry Total: 147 Form 13F Information Table Value Total: $1,797,418 (thousands) List of Other Included Managers: Provide a numbered list of the name(s) and Form 13F file number(s) of all institutional investment managers with respect to which this report is filed, other than the manager filing this report. [If there are no entries in this list, state NONE and omit the column headings and list entries.] NONE
PROFIT INVESTMENT MANAGEMENT FORM 13F INFORMATION TABLE As of Date 06/30/2011 Name of Issuer Title Cusip Value Shares Investment Other Voting Class (000)s Discretion Manager Authority 3M COMPANY COM 88579Y101 1,156 13,270 Sole 13,270 ABBOTT LABORATORIES COMMON COM 002824100 1,924 37,490 Sole 37,490 ADOBE SYSTEMS INC COM 00724F101 29,812 1,075,861 Sole 1,075,861 AETNA INC COM 00817Y108 30,233 728,670 Sole 728,670 AFLAC INC COM 001055102 15,865 344,440 Sole 344,440 AKAMAI TECHNOLOGIES INC COM 00971T101 1,011 41,738 Sole 41,738 AMAZON.COM INC COM 023135106 3,447 15,490 Sole 15,490 AMERICAN EXPRESS CO COM 025816109 31,604 631,571 Sole 631,571 AMGEN INC COM 031162100 19,607 358,452 Sole 358,452 AMPHENOL COM 032095101 1,290 26,390 Sole 26,390 APPLE INC COM 037833100 58,807 150,602 Sole 150,602 ARCH COAL INC COM 039380100 15,856 619,381 Sole 619,381 AT+T INC COM 00206R102 4,385 149,848 Sole 149,848 ATMEL CORP COM 049513104 3,812 315,046 Sole 315,046 AUTOMATIC DATA PROCESSING COM 053015103 23,159 449,769 Sole 449,769 BAKER HUGHES INC COM 057224107 1,689 21,830 Sole 21,830 BANK OF AMERICA CORP COM 060505104 3,257 335,427 Sole 335,427 BE AEROSPACE INC COM 073302101 8,543 214,658 Sole 214,658 BEST BUY CO INC COM 086516101 1,538 55,740 Sole 55,740 BOEING COMPANY COM 097023105 2,651 37,615 Sole 37,615 BOSTON BEER COMPANY INC CL A COM 100557107 3,511 38,947 Sole 38,947 BRIGGS + STRATTON COM 109043109 1,265 73,784 Sole 73,784 CAL DIVE INTERNATIONAL INC COM 12802T101 2,550 456,988 Sole 456,988 CALAMOS ASSET MANAGEMENT A COM 12811R104 2,226 163,410 Sole 163,410 CALLAWAY GOLF COMPANY COM 131193104 2,400 377,876 Sole 377,876 CELGENE CORP COM 151020104 27,231 459,204 Sole 459,204 CEPHALON INC COM 156708109 1,070 13,380 Sole 13,380 CHARLES RIV LABORATORIES COM 159864107 835 21,100 Sole 21,100 CHICO S FAS INC COM 168615102 2,165 143,478 Sole 143,478 CISCO SYSTEMS INC COM 17275R102 25,096 1,571,436 Sole 1,571,436 CITRIX SYSTEMS INC COM 177376100 28,411 394,375 Sole 394,375 COCA COLA CO COM 191216100 35,177 517,240 Sole 517,240 COMTECH TELECOMMUNICATIONS COM 205826209 2,211 82,053 Sole 82,053 COSTCO WHOLESALE CORP COM 22160K105 29,395 375,651 Sole 375,651 CSX CORP COM 126408103 30,627 1,246,537 Sole 1,246,537 CYMER INC COM 232572107 3,112 70,680 Sole 70,680 DENTSPLY INTERNATIONAL INC. COM 249030107 2,561 67,600 Sole 67,600 DICK'S SPORTING GOODS COM 253393102 1,321 35,695 Sole 35,695 DTE ENERGY HOLDING CO COM 233331107 545 10,930 Sole 10,930 EASTMAN CHEM CO COM 277432100 29,083 301,094 Sole 301,094 EBAY INC COM 278642103 14,352 438,219 Sole 438,219 EL PASO CORP COM 28336L109 37,230 1,811,656 Sole 1,811,656 EMC CORP/MASS COM 268648102 56,043 2,148,883 Sole 2,148,883 EXPRESS SCRIPTS INC COM 302182100 26,735 492,712 Sole 492,712 EXXON MOBIL CORP COM 30231G102 59,096 740,640 Sole 740,640 FACTSET RESEARCH SYSTEMS INC COM 303075105 4,248 46,132 Sole 46,132 FAIR ISAAC CORP COM 303250104 3,301 110,953 Sole 110,953 FEDEX CORP COM COM 31428X106 26,582 305,961 Sole 305,961 FORWARD AIR CORPORATION COM 349853101 2,962 95,059 Sole 95,059 FRANKLIN RESOURCES INC COM 354613101 32,971 259,695 Sole 259,695 G III APPAREL GROUP LTD COM 36237H101 2,335 75,637 Sole 75,637 GAMCO INVESTORS INC A COM 361438104 2,132 44,075 Sole 44,075 GENERAL DYNAMICS CORP COM COM 369550108 2,940 43,150 Sole 43,150 GENERAL ELEC CO COM COM 369604103 3,109 173,570 Sole 173,570 GENERAL MILLS INC COM 370334104 1,259 33,710 Sole 33,710 GILEAD SCIENCES INC COM 375558103 28,653 676,425 Sole 676,425 GOLDMAN SACHS GROUP INC COM 38141G104 1,884 13,955 Sole 13,955 GOOGLE INC CL A COM 38259P508 35,670 59,086 Sole 59,086 GRACO INC COM 384109104 1,315 29,925 Sole 29,925 HEALTHWAYS INC COM 422245100 1,264 84,686 Sole 84,686 HOLOGIC INC COM 436440101 37,819 2,036,549 Sole 2,036,549 HOME DEPOT INC COM 437076102 34,408 985,053 Sole 985,053 IBM COM 459200101 31,874 175,275 Sole 175,275 INSPERITY INC COM 45778Q107 4,020 137,576 Sole 137,576 INSTEEL INDUSTRIES INC COM 45774W108 1,512 131,978 Sole 131,978 INTEL CORP COM 458140100 38,003 1,701,880 Sole 1,701,880 JABIL CIRCUIT INC COM 466313103 2,247 122,705 Sole 122,705 JANUS CAP GROUP INC COM 47102X105 211 25,000 Sole 25,000 JOHNSON + JOHNSON COM 478160104 529 8,162 Sole 8,162 JOY GLOBAL INC COM 481165108 711 7,570 Sole 7,570 JPMORGAN CHASE + CO COM USD1.0 COM 46625H100 4,001 98,920 Sole 98,920 KELLOGG CO. COM 487836108 908 16,280 Sole 16,280 LINCARE HOLDINGS COM 532791100 1,823 71,240 Sole 71,240 LOOPNET INC COM 543524300 2,436 132,972 Sole 132,972 MAIDENFORM BRANDS INC COM 560305104 3,274 126,660 Sole 126,660 MANPOWERGROUP COM 56418H100 13,889 274,919 Sole 274,919 MARATHON OIL CORP COM 565849106 11,998 387,398 Sole 387,398 MARATHON PETROLEUM CORP COM 56585A102 8,482 193,699 Sole 193,699 MASTERCARD INC CLASS A COM 57636Q104 11,008 36,301 Sole 36,301 MATTEL INC COM 577081102 1,015 38,090 Sole 38,090 MCCORMICK & COMPANY, INC COM 579780206 4,342 89,245 Sole 89,245 MCDONALD'S CORPORATION COM 580135101 25,878 299,238 Sole 299,238 MEDTRONIC INC COM 585055106 27,469 761,968 Sole 761,968 MEMC ELECTRONICS MATERIALS INC COM 552715104 388 52,325 Sole 52,325 MICROSOFT CORP COM 594918104 49,015 1,788,862 Sole 1,788,862 MORGAN STANLEY COM 617446448 1,170 52,600 Sole 52,600 MYLAN LABS COM 628530107 18,304 803,490 Sole 803,490 NASDAQ OMX GROUP INC COM 631103108 527 21,891 Sole 21,891 NATL SEMICONDUCTOR COM 637640103 938 37,944 Sole 37,944 NIKE INC CL B COM 654106103 32,610 361,735 Sole 361,735 NUVASIVE INC COM 670704105 3,056 106,782 Sole 106,782 NVIDIA CORP COM 67066G104 17,794 1,286,654 Sole 1,286,654 OIL STATES INTERNATIONAL INC COM 678026105 20,643 255,805 Sole 255,805 OMNIVISION TECHNOLOGIES INC COM 682128103 3,202 109,513 Sole 109,513 ORACLE CORP COM 68389X105 2,750 89,940 Sole 89,940 PEPSICO INC COM 713448108 31,489 491,714 Sole 491,714 PFIZER INC COM 717081103 25,432 1,321,234 Sole 1,321,234 PITNEY BOWES INC COM 724479100 506 23,500 Sole 23,500 PLAINS EXPLORATION & PRODUCTION COM 726505100 7,983 204,635 Sole 204,635 PLEXUS CORP COM 729132100 2,631 89,168 Sole 89,168 PROCTER + GAMBLE CO/THE COM 742718109 28,797 468,321 Sole 468,321 QUALCOMM INC COM 747525103 29,988 547,423 Sole 547,423 QUEST DIAGNOSTICS COM 74834L100 1,703 31,529 Sole 31,529 RAVEN INDUSTRIES INC COM 754212108 2,667 50,480 Sole 50,480 REALNETWORKS INC COM 75605L104 1,862 550,752 Sole 550,752 REGAL BELOIT CORP COM COM 758750103 3,203 52,830 Sole 52,830 RELIANCE STEEL + ALUMINUM COM 759509102 3,649 77,620 Sole 77,620 REPUBLIC SERVICES INC CL A COM 760759100 920 31,680 Sole 31,680 ROCKWELL COLLINS INC. COM 774341101 15,622 283,570 Sole 283,570 ROLLINS INC COM 775711104 2,347 122,918 Sole 122,918 ROPER INDUSTRIES COM 776696106 994 12,180 Sole 12,180 ROYAL CARRIBBEAN CRUISES COM V7780T103 669 21,850 Sole 21,850 SANDISK CORP COM 80004C101 1,240 29,160 Sole 29,160 SCANSOURCE INC COM 806037107 2,396 64,835 Sole 64,835 SEABRIDGE GOLD INC COM 811916105 2,264 81,888 Sole 81,888 SEABRIGHT HOLDINGS INC COM 811656107 1,285 141,312 Sole 141,312 SOUTHWEST AIRLINES CO COM 844741108 589 59,115 Sole 59,115 STAPLES INC COM 855030102 11,696 728,283 Sole 728,283 STONE ENERGY CORP COM 861642106 3,453 106,363 Sole 106,363 SYMANTEC CORP COM COM 871503108 12,817 672,480 Sole 672,480 SYNERON MEDICAL LTD COM M87245102 1,310 108,109 Sole 108,109 T ROWE PRICE GROUP INC COM 74144T108 13,021 229,248 Sole 229,248 TAKE TWO INTERACTIVE SOFTWRE COM 874054109 2,141 158,728 Sole 158,728 TARGET CORP COM COM 87612E106 28,926 561,781 Sole 561,781 TEVA PHARMACEUTICAL ADR COM 881624209 588 12,604 Sole 12,604 THE HERSHEY COMPANY COM 427866108 1,360 24,100 Sole 24,100 TIFFANY & CO NEW COM 886547108 22,590 283,835 Sole 283,835 TORO CO COMMON COM 891092108 1,618 30,066 Sole 30,066 TRACTOR SUPPLY COMPANY COM 892356106 15,269 231,632 Sole 231,632 UNITED PARCEL SERVICE CL B COM 911312106 35,638 514,855 Sole 514,855 UNITED TECHNOLOGIES CORP COM 913017109 36,361 438,933 Sole 438,933 VALERO ENERGY COM 91913Y100 1,096 43,633 Sole 43,633 VERA BRADLEY IC COM 92335C106 1,895 52,245 Sole 52,245 VERIZON COMMUNICATIONS INC COM 92343V104 18,540 525,351 Sole 525,351 VISA INC CLASS A SHARES COM 92826C839 28,486 333,008 Sole 333,008 VITAMIN SHOPPE NC COM 92849E101 1,887 43,330 Sole 43,330 WAL MART STORES INC COM 931142103 33,193 629,723 Sole 629,723 WALGREEN CO COM 931422109 2,581 66,100 Sole 66,100 WALT DISNEY CO/THE COM 254687106 34,069 882,167 Sole 882,167 WATERS CORP COM 941848103 829 9,430 Sole 9,430 WELLPOINT INC COM 94973V107 702 10,390 Sole 10,390 WESCO INTERNATIONAL INC COM 95082P105 5,017 98,967 Sole 98,967 WESTERN DIGITAL CORP COM 958102105 31,358 909,981 Sole 909,981 WILLIS GROUP HLDGS LTD COM G96655108 764 18,670 Sole 18,670 WORLD ACCEPTANCE CORP COM 981419104 2,595 40,719 Sole 40,719 XCEL ENERGY INC COM COM 98389B100 995 41,460 Sole 41,460 YUM BRANDS INC COM 988498101 25,614 484,924 Sole 484,924