-----BEGIN PRIVACY-ENHANCED MESSAGE----- Proc-Type: 2001,MIC-CLEAR Originator-Name: webmaster@www.sec.gov Originator-Key-Asymmetric: MFgwCgYEVQgBAQICAf8DSgAwRwJAW2sNKK9AVtBzYZmr6aGjlWyK3XmZv3dTINen TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB MIC-Info: RSA-MD5,RSA, R3Y4hmpL/gkumiMMHuPDkknazwCFyAzook0y/kcIrvzemDDVGYJ6BGQZDZD50QEO 7s9gsw6MCCsQreGFncwCTg== 0000919574-10-003563.txt : 20100517 0000919574-10-003563.hdr.sgml : 20100517 20100517144757 ACCESSION NUMBER: 0000919574-10-003563 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20100331 FILED AS OF DATE: 20100517 DATE AS OF CHANGE: 20100517 EFFECTIVENESS DATE: 20100517 FILER: COMPANY DATA: COMPANY CONFORMED NAME: PENINSULA CAPITAL ADVISORS LLC CENTRAL INDEX KEY: 0001265816 IRS NUMBER: 000000000 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-10560 FILM NUMBER: 10837809 BUSINESS ADDRESS: STREET 1: 404B EAST MAIN STREET STREET 2: 2ND FLOOR CITY: CHARLOTTESVILLE, STATE: VA ZIP: 22902 BUSINESS PHONE: 434-297-0816 MAIL ADDRESS: STREET 1: 404B EAST MAIN STREET STREET 2: 2ND FLOOR CITY: CHARLOTTESVILLE, STATE: VA ZIP: 22902 13F-HR 1 d1093896_13f-hr.txt UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 13F FORM 13F Cover Page Report for the Calendar Year or Quarter Ended March 31, 2010 Check here if Amendment: |_|; Amendment Number: ____ This Amendment (Check only one): |_| is a restatement |_| adds new holding entries. Institutional Manager Filing this Report: Name: Peninsula Capital Advisors, LLC Address: 404 B East Main Street Charlottesville, VA 22902 13F File Number: 028-10560 The institutional investment manager filing this report and the person by whom it is signed hereby represent that the person signing the report is authorized to submit it, that all information contained herein is true, correct and complete, and that it is understood that all required items, statements, schedules, lists, and tables, are considered integral parts of this form. Person Signing this Report on Behalf of Reporting Manager: Name: R. Ted Weschler Title: Managing Member Phone: (434) 297-0811 Signature, Place and Date of Signing: /s/ R. Ted Weschler Charlottesville, VA May 17, 2010 - ----------------------- -------------------------- ---------------------- [Signature] [City, State] [Date] Report Type: (Check only one): [X] 13F HOLDINGS REPORT. (Check here if all holdings of this reporting manager are reported in this report). [_] 13F NOTICE. (Check here if no holdings reported are in this report, and all holdings are reported by other reporting managers(s).) [_] 13F COMBINATION REPORT. (Check here if a portion of the holdings for this reporting manager are reported in this report and a portion are reported by other reporting manager(s).) List of Other Managers Reporting for this Manager: None Form 13F SUMMARY PAGE Report Summary: Number of Other Included Managers: 2 Form 13F Information Table Entry Total: 17 Form 13F Information Table Value Total: $1,354,838 (thousands) List of Other Included Managers: No. Form 13F File Number Name 1. 028-06345 Peninsula Investment Partners, LP 2. 028-10690 Peninsula Capital Appreciation, LLC FORM 13F INFORMATION TABLE
COLUMN 1 COLUMN 2 COLUMN 3 COLUMN 4 COLUMN 5 COL 6 COL 7 COLUMN 8 VALUE SHRS OR SH/ PUT/ INVSMT OTHER VOTING AUTHORITY NAME OF ISSUER TITLE OF CLASS CUSIP (x1000) PRN AMT PRN CALL DSCRTN MNGRS SOLE SHD NONE - -------------- -------------- ----- ------- ------- --- ---- ------ ----- ---- --- ---- ALLEGIANT TRAVEL CO COM 01748X102 21,280 367,785 SH SHARED 1, 2 367,785 CINCINNATI BELL INC NEW COM 171871106 51,150 15,000,000 SH SHARED 1, 2 15,000,000 COGENT COMM GROUP INC COM NEW 19239V302 45,804 4,400,000 SH SHARED 1, 2 4,400,000 DAVITA INC COM 23918K108 317,000 5,000,000 SH SHARED 1, 2 5,000,000 DIRECTV COM CL A 25490A101 135,240 4,000,000 SH SHARED 1, 2 4,000,000 ECHOSTAR CORP CL A 278768106 8,112 400,000 SH SHARED 1, 2 400,000 FIBERTOWER CORP COM NEW 31567R209 19,065 4,100,000 SH SHARED 1, 2 4,100,000 GENERAL ELECTRIC CO COM 369604103 54,600 3,000,000 SH SHARED 1, 2 3,000,000 GRACE W R & CO DEL NEW COM 38388F108 298,853 10,765,600 SH SHARED 1, 2 10,765,600 LIBERTY MEDIA CORP NEW CAP COM SER A 53071M302 87,288 2,400,000 SH SHARED 1, 2 2,400,000 LIBERTY MEDIA CORP NEW INT COM SER A 53071M104 15,300 1,000,000 SH SHARED 1, 2 1,000,000 LIBERTY MEDIA-CORP NEW LIB STAR COM A 53071M708 54,670 1,000,000 SH SHARED 1, 2 1,000,000 STANLEY FURNITURE INC COM NEW 854305208 8,267 813,716 SH SHARED 1, 2 813,716 SUNCOR ENERGY INC NEW COM 867224107 6,508 200,000 SH SHARED 1, 2 200,000 TIVO INC COM 888706108 53,531 3,125,000 SH SHARED 1, 2 3,125,000 VALASSIS COMMUNICATIONS INC COM 918866104 119,669 4,300,000 SH SHARED 1, 2 4,300,000 WSFS FINL CORP COM 929328102 58,500 1,500,000 SH SHARED 1, 2 1,500,000
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