EX-99.1 2 ex99_1.htm EXHIBIT 99.1 ex99_1.htm
Exhibit 99.1
 
 
 
September 2010
 
 
 
2
Safe Harbor Statement
This presentation contains forward-looking statements. Whenever we use words such as "believe," "expect,"
"anticipate," "intend," "plan," "estimate" or similar expressions, we are making forward-looking statements.
Forward - looking statements include statements regarding our goals, beliefs, future growth strategies,
objectives, plans or current expectations. These forward-looking statements are based on the current
expectations of the management of Rodobo only, and are subject to a number of factors and uncertainties
that could cause actual results to differ materially from those described in the forward-looking statements.
The following factors, among others, could cause actual results to differ materially from those described in
the forward-looking statements: failure to obtain required regulatory approvals; risks associated with the
effect of changing economic conditions and/or regulatory environment in the People's Republic of China;
variations in cash flow; reliance on collaborative partners and on new product development; variations in
new product development; risks associated with rapid technological change and the potential of introduced
or undetected flaws and defects in products; changes in technology and market requirements; loss of market
share and pressure on pricing resulting from competition, which could cause the actual results or
performance of Rodobo to differ materially from those contemplated in such forward-looking statements.
Except as otherwise required by law, Rodobo undertakes no obligation to publicly release any revisions to
these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the
occurrence of unanticipated events. For a more detailed description of the risks and uncertainties affecting
Rodobo, reference is made to Part I, Item 1A, "Risk Factors" of Rodobo's Annual Report on Form 10-K for the
fiscal year ended September 30, 2009 and to other reports filed from time to time by Rodobo with the
Securities and Exchange Commission.
 
 
 
Equity Snap Shot
Ticker Symbol:    RDBO.OB
Price (as of 08/27/2010):   $2.10
Market Cap:    $58.81 mil
Fiscal Year Ended    September 30
Revenues (ttm):     $ 53.8 mil
Net Income (ttm):     $ 10.5 mil
4 Years Revenue CAGR (2006-2009)  57%
Gross Margin (ttm)    44%
Net Margin (ttm)    20%
Earnings Per Share (ttm):    $0.50*
P/E (ttm):     4.2x
3
*Weighted average diluted shares outstanding (ttm) is 20,956,787 shares (July 1 ,2009 - June 30, 2010)
 
 
 
Business Overview
n A fast growing producer and distributor of powdered milk formula products for
 infants, children, the middle aged and the elderly in China
 u Founded in 2002 and headquartered in Harbin
 u 57% Revenue 2006-2009 CAGR from $8.8mm in 2006 to $34mm in 2009
n Vertically integrated business model covering farming, collecting, processing,
 wholesaling and retailing
 u 15 milk collection stations and proprietary dairy farm housing 1,749 Holstein dairy cows
 u Two productions bases in Heilongjiang and Inner Mongolia with milk powder processing
 capacity of 42,000 tons per year
 u Large sales network with 126 distributors, and over 2,000 sales people covering
 approximately 4,500 retail outlets across 9 provinces
n Well-positioned brands in tier-2, 3 and 4 cities
 u Less competition in tier-3, 4 cities with premium formula
 
 
 
Key Milestones
5
2002
Sep, 2008
July, 2009
Feb, 2010
June, 2010
 
 
 
Investment Highlight
6
n Rapid revenue and profitability growth
n Expanding production capacity and market share
n Building leading brands for infant and senior milk powder formula
n Cost-efficient distribution model
n Enjoy tax incentives and government financial subsidiaries
n Industry integration opportunities
US$ in MM, FYE 9/30
US$ in MM, FYE 9/30
* Include the low end Q4 2010 revenue guidance range of $20-24 mm
** Include the low end Q4 2010 net income guidance range of $3.0-3.2 mm
 
 
 
Company Overview
 
 
 
China’s Infant Milk Formula (IMF) Market
n Fast Growing Industry
 - 20% historical sales growth
 - Double-digit forward growth rate in next decade
n Huge Consumption Market
 - Second largest market in the world
 - Over 16 mm newborns per year in China
n High Entry Barriers
 - Melamine incident caused stricter government regulations
 - More dairy producers start to build their own dairy farms
 - Only about 30 local brands are licensed to produce IMF
n Highly Fragmented Industry with Opportunities
 - No dominant local brand
 - Small manufacturers cannot afford increasing inputs on
 stricter quality control required by government
Source: Research and Market, Kalorama Information, AC Neilson, Euromonitior National Statistics Bureau, Company estimates
* According to data from Euromonitor, China’s IMF market will increase 18.7% per year in next four years
High Entry Barriers
 
 
 
IMF Growth Drivers
n Enormous number of newborn babies
 - Steady growth of newborn babies
  per year of over 16 mm
n Rising disposable income
 - CAGR at 12.6% from 1998 -2008
n Increasing IMF market penetration
 - 32% in China vs. 58% in US (2009)
n Increasing number of working mothers
 - Female labor ratio increased from 36.9%
  in 2004 to 45.4% in 2008
n Urbanization
 - Urbanization rate increased from 36% in 2000 to 46% in 2009
n One-Child Policy push ASP trending up
 - Parents tend to spend more for premium brand on their only child
9
Source: National Statistics Bureau, Euromonitor
 
 
 
Rodobo’s senior
formula coverage
Emerging Adult Formula Market
• Large elderly population
 - 60+ over 170 mm, 12.5% of total Chinese population, 20% of the total world population
 - 40 mm turning 50 years old each year
 - Fastest growing rate in the world
• Significant growth potential due to awareness of health and wellness
• One of early players in this market
China’s Population Growth by Age (1982- 08)
China’s Population Distribution by Age (2008)
Source: National Statistics Bureau
 
 
 
11
Diversified Product Portfolio
3 Product Lines Covering 37 Different Products
Infant & Children
Formula
Middle-Aged
& Elderly Formula
Whole Milk
Powder
Healif®
Rodobo ®
Peer ®
Rodobo ®
n Gross Margin for Infant
 formula: 60% - 70%
n Gross Margin for Middle-
 aged & Elderly: 50% - 60%
n Margin for Whole Milk
 Powder: 5% - 10%
 
 
 
12
Products for Infants & Children
n Specifically developed to provide necessary nutrients, vitamins and
 minerals essential for babies’ and children’s growth
n 3 product segments designed for infants at different stages:
 u Stage 1 - Infant milk formula (newborn - 6 months)
 u Stage 2 - Follow up milk formula (6 - 12 months)
 u Stage 3 - Grown up milk formula (1 - 3 years old)
Rodobo ® Series
Peer ® Series
 
 
 
13
Products for Middle-Aged & Elderly
n The ONLY milk formula product in China that is co-developed with the Chinese
 Nutrition Society (“CNS”)
n Rodobo has the exclusive right to use the formula for 10 years starting July 1, 2008
n Enriched with 30 nutritional ingredients necessary for the well being of the
 population
Healif® Series
 
 
 
14
Whole Milk Powder
• Fresh, sterilized, spray-dried raw whole milk
• Raw milk powder is usually used to produce dairy products (e.g. milk formula, ice cream,
 etc.) and dairy food (e.g., bread, cake, milk candies, etc.)
• Customers include Mengniu, Daliyuan and Wahaha
 
 
 
Vertically Integrated Business Model
15
 
 
 
16
Strategic Location
High Quality Raw Milk Resources
n One of the world’s three major black soil plains
n Recognized as one of the world’s best areas for
 dairy cow farming
n 7,000 tons annual milk powder processing
 capacity in Harbin
n 35,000 tons annual milk powder processing
 capacity in Hulunbeier
Production Center
Zhejiang
Beijing
Sichuan
Shandong
Henan
Fujian
Hulunbeier
Hubei
Hebei
Harbin
Headquarters & Production Center
Jiangsu
Anhui
 
 
 
17
n Newly constructed dairy farm in 2009
 u ~ 25 tons of raw milk per day
 u 1,749 Holstein dairy cows
n Owns and operates 15 raw milk collection stations
 u Account for approximately 40% of raw milk supply to
 Harbin production facility
 u Exclusive contracts with over 1,300 local farmers
 u Automated equipment to prevent human contact
Secured Raw Milk Resources
 
 
 
18
Stringent Quality Control
n Using the highest industry standards and best quality control systems inspected by China’s
 General Administration of Quality Supervision
n Implementing rigorous GMP and HACCP quality control standards to consistently monitor and
 ensure high quality throughout the production processes
n All products are ISO9001-2001 certified
Quality Management System Certification
Food Safety Management System Certification
 
 
 
19
Industry Awards
n “Best Quality Control Enterprise of Dairy Products” for 2008
n “Green Food” certification for some of the products
n “Heilongjiang Named Brand” in agricultural industry
n “Heilongjiang Named Trademark”
n “Leading Enterprise in Agricultural Industrialization in Heilongjiang province”
 
 
 
20
Strong Distribution Network
n Marketing and sales
 headquartered in Beijing covering
 126 distributors and over 2,000
 sales people
n Formula products are currently
 sold in approximately 4,500 retail
 stores in 7 provinces: Sichuan,
 Zhejiang, Fujian, Hubei, Shandong,
 Henan and Hebei
Beijing
Headquarter
& Production
Center
Marketing & Sales
Headquarter
Harbin
Production
Center
Hubei
Hebei
Zhejiang
Fujian
Jiangsu
Shandong
Sichuan
Anhui
Henan
Hailaer
n Formula products are entering 2
 new provinces: Jiangsu and Anhui
 
 
 
21
Marketing Strategy
n Extensive off-site promotion campaigns
n Toll free nutrition/product service hotline
n On-site seminars discussing nutrition and dairy products for
 target audience
n Redesigning packaging of products to promote a premium quality
 image
n Recent “Non-Hormones Healthy Product” road show promotion
 campaign in Hubei Province increased sales 10% over last month
Supermarket Displays
 
 
 
22
Growth Strategy
n Integrate and realign production lines of acquired Beixue Group to increase
 operating efficiency
 
 u Secure high quality raw milk supply
 u Increase production of high margin formula products
 u Integrate and cross sell our distribution channels.
n Increase marketing and sales spending
 
 u Expand to new geographic regions
 u Build nationwide brand recognition with continued focus in 2nd, 3rd and 4th tier cities
 
 u Target acquisition and consolidation opportunities in distribution channel.
n Further diversify product offerings
 
 u Develop new higher margin products for infants, middle-aged and elderly
 
 
 
23
Experienced Management Team
 Yanbin Wang - Chairman & CEO
 u Established Harbin Rodobo Dairy Co., Ltd in 2002
 u Extensive knowledge of , and experience in, the Chinese dairy and milk products industries
 u General Manager at Harbin Jinyu Maltose Syrup Co., Ltd (1997-2003)
 u EMBA in Economy Management from Tsinghua University
 Xiuzhen Qiao - Chief Financial Officer
 u Joined Rodobo in 2007
 u Previously CFO of Harbin Runtong Group, a private consumer beverage company
 u EMBA from Harbin Industrial University
  Xinjie Fu - Head of Sales and Marketing
 u 20 years of experience in sales, marketing and operation in dairy industry
 u Former General Manager of Milk Powder Division and Sales Director of China’s leading state-
 owned dairy company
 u Master’s degree from Nankai University
 Stephen Tong - Vice President of Finance
 u Extensive finance and banking experience in domestic and overseas capital market
 u Former Portfolio Manager of China Hand Fund, and Chief Representative of CCG Investor
 Relations Beijing Office
 u MBA from Institut Des Hautes Etudes Economiques et Commerciales, Bordeaux, France
 
 
 
Financial Highlights
 
 
 
Robust Revenue Growth
25
 
 
 
Gross Profit Growth
26
US$ in millions
 
 
 
Strong Net Income Growth
27
US$ in millions
 
 
 
EPS Growth
28
 
 
 
29
Balance Sheet Summary
($ in Millions) 6/30/10 09/30/09
Cash and Equivalents $12.8 $1.6
Total Current Assets $23.9 $5.3
Total Assets  $68.3 $24.0
Total Current Liabilities $6.2 $2.7
Total Shareholders’ Equity  $56.2 $21.3
Total Liabilities and Shareholders’ Equity  $68.3 $24.0
 
 
 
Key Financial Ratios
30
Valuation Ratios
Company
Industry
Sector
S&P 500
P/E Ratio (TTM)
4.84
22.27
14.45
16.1
Price to Sales (TTM)
1.09
0.81
1.21
1.93
Price to Book (MRQ)
1.05
3.72
2.47
2.53
Price to Cash Flow (TTM)
4.83
7.68
7.13
16.32
Profitability Ratios
　
　
　
　
Gross Margin (TTM)
43.89
15.11
17.7
31.91
Net Profit Margin (TTM)
19.53
3.07
3.56
11.49
Efficiency
　
　
　
　
Receivable Turnover (TTM)
10.02
7.28
7.21
8.31
Inventory Turnover (TTM)
21.79
2.72
1.98
6.69
Asset Turnover (TTM)
1.19
0.48
0.3
0.51
Management Effectiveness
　
　
　
　
Return on Assets (TTM)
23.19
4.04
2.06
5.4
Return on Investment (TTM)
25.80
8.20
3.66
6.87
Return on Equity (TTM)
27.82
10.42
6.01
15.07
Source: All data is from Reuters.com as of August 27, 2010
 
 
 
Competitive Advantages
31
 
 
 
32
Investment Summary
n Past:
u Viable business model with consistent growth
u Diverse portfolio of products with high-margin focus and established market share
n Recent:
u Secured high quality raw milk supply and modern production facility
u Raised $3 Million enabled us to increase spending on marketing and sales and other
 general corporate purposes
n Forward:
u Well positioned to expand to new geographic regions and increase market
 penetration
u Well positioned to increase high margin products sales to further improve our overall
 margins
 
 
 
Contact Information
Company:
Xiuzhen Qiao, CFO
Tel: +86-10-6216-6032
Email: qiaozhen1973@163.com
 
Stephen Tong, VP of Finance
Tel: +86-10-6216-6396
Email: tongzijian@gmail.com

Investor Relations:
Stan Wunderlich, CEO
Consulting for Strategic Growth 1, Ltd.
Tel: +1-800-625-2236 ext. 7770
Email: swunderlich@cfsg1.com