SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
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Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
1. Name and Address of Reporting Person*
BOHN LAWRENCE S

(Last) (First) (Middle)
C/O GENERAL CATALYST PARTNERS
20 UNIVERSITY ROAD, 4TH FLOOR

(Street)
CAMBRIDGE MA 02138

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Demandware Inc [ DWRE ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
06/05/2014
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 06/05/2014 S (1) 42,884 D $60.753 (9) 1,032,068 I See footnote (1)
Common Stock 06/05/2014 S (2) 1,552 D $60.753 (9) 37,341 I See footnote (2)
Common Stock 06/05/2014 S (3) 21,120 D $60.753 (9) 508,298 I See footnote (3)
Common Stock 06/05/2014 S (4) 561 D $60.753 (9) 13,485 I See footnote (4)
Common Stock 06/05/2014 S (1) 5,762 D $61.438 (10) 1,026,306 I See footnote (1)
Common Stock 06/05/2014 S (2) 208 D $61.438 (10) 37,133 I See footnote (2)
Common Stock 06/05/2014 S (3) 2,838 D $61.438 (10) 505,460 I See footnote (3)
Common Stock 06/05/2014 S (4) 75 D $61.438 (10) 13,410 I See footnote (4)
Common Stock 06/06/2014 S (5) 139,270 D $60.26 (11) 887,036 I See footnote (5)
Common Stock 06/06/2014 S (6) 5,039 D $60.26 (11) 32,094 I See footnote (6)
Common Stock 06/06/2014 S (7) 68,591 D $60.26 (11) 436,869 I See footnote (7)
Common Stock 06/06/2014 S (8) 1,820 D $60.26 (11) 11,590 I See footnote (8)
Common Stock 06/06/2014 S (5) 6,668 D $61.387 (12) 880,368 I See footnote (5)
Common Stock 06/06/2014 S (6) 241 D $61.387 (12) 31,853 I See footnote (6)
Common Stock 06/06/2014 S (7) 3,284 D $61.387 (12) 433,585 I See footnote (7)
Common Stock 06/06/2014 S (8) 87 D $61.387 (12) 11,503 I See footnote (8)
Common Stock 12,748 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. On June 5, 2014, General Catalyst Group III, L.P. ("GCG III"), a venture capital partnership, sold a total of 48,646 shares of Common Stock of the Issuer. The remaining securities are held by GCG III. General Catalyst GP III, LLC ("GP III LLC") is the general partner of General Catalyst Partners III, L.P. ("GP III LP"), which is the general partner of GCG III. The reporting person disclaims beneficial ownership of all shares held by the foregoing entities except to the extent of his pecuniary interest therein, and the inclusion of these shares in this report shall not be deemed an admission of beneficial ownership of all of the reported shares for purposes of Section 16 or for any other purpose.
2. On June 5, 2014, GC Entrepreneurs Fund III, L.P. ("GCEF III"), a venture capital partnership, sold a total of 1,760 shares of Common Stock of the Issuer. The remaining securities are held by GCEF III. GP III LLC is the general partner of GP III LP, which is the general partner of GCEF III. The reporting person has an indirect pecuniary interest in shares held by GCG III and GCEF III through an interest in GP III LP. The reporting person disclaims beneficial ownership of all shares held by the foregoing entities except to the extent of his pecuniary interest therein, and the inclusion of these shares in this report shall not be deemed an admission of beneficial ownership of all of the reported shares for purposes of Section 16 or for any other purpose.
3. On June 5, 2014, 2014, General Catalyst Group IV, L.P. ("GCG IV"), a venture capital partnership, sold a total of 23,958 shares of Common Stock of the Issuer. The remaining securities are held by GCG IV. General Catalyst GP IV, LLC ("GP IV LLC") is the general partner of General Catalyst Partners IV, L.P. ("GP IV LP"), which is the general partner of GCG IV. The reporting person disclaims beneficial ownership of all shares held by the foregoing entities except to the extent of his pecuniary interest therein, and the inclusion of these shares in this report shall not be deemed an admission of beneficial ownership of all of the reported shares for purposes of Section 16 or for any other purpose.
4. On June 5, 2014, 2014, GC Entrepreneurs Fund IV, L.P. ("GCEF IV"), a venture capital partnership, sold a total of 636 shares of Common Stock of the Issuer. The remaining securities are held by GCEF IV. GP IV LLC is the general partner of GP IV LP, which is the general partner of GCEF IV. The reporting person has an indirect pecuniary interest in shares held by GCG IV and GCEF IV through an interest in GP IV LP. The reporting person disclaims beneficial ownership of all shares held by the foregoing entities except to the extent of his pecuniary interest therein, and the inclusion of these shares in this report shall not be deemed an admission of beneficial ownership of all of the reported shares for purposes of Section 16 or for any other purpose.
5. On June 6, 2014, GCG III, a venture capital partnership, sold a total of 145,938 shares of Common Stock of the Issuer. The remaining securities are held by GCG III. GP III LLC is the general partner of GP III LP, which is the general partner of GCG III. The reporting person disclaims beneficial ownership of all shares held by the foregoing entities except to the extent of his pecuniary interest therein, and the inclusion of these shares in this report shall not be deemed an admission of beneficial ownership of all of the reported shares for purposes of Section 16 or for any other purpose.
6. On June 6, 2014, GCEF III, a venture capital partnership, sold a total of 5,280 shares of Common Stock of the Issuer. The remaining securities are held by GCEF III. GP III LLC is the general partner of GP III LP, which is the general partner of GCEF III. The reporting person disclaims beneficial ownership of all shares held by the foregoing entities except to the extent of his pecuniary interest therein, and the inclusion of these shares in this report shall not be deemed an admission of beneficial ownership of all of the reported shares for purposes of Section 16 or for any other purpose.
7. On June 6, 2014, GCG IV, a venture capital partnership, sold a total of 71,875 shares of Common Stock of the Issuer. The remaining securities are held by GCG IV. GP IV LLC is the general partner of GP IV LP, which is the general partner of GCG IV. The reporting person disclaims beneficial ownership of all shares held by the foregoing entities except to the extent of his pecuniary interest therein, and the inclusion of these shares in this report shall not be deemed an admission of beneficial ownership of all of the reported shares for purposes of Section 16 or for any other purpose.
8. On June 6, 2014, GCEF IV, a venture capital partnership, sold a total of 1,907 shares of Common Stock of the Issuer. The remaining securities are held by GCEF IV. GP IV LLC is the general partner of GP IV LP, which is the general partner of GCEF IV. The reporting person disclaims beneficial ownership of all shares held by the foregoing entities except to the extent of his pecuniary interest therein, and the inclusion of these shares in this report shall not be deemed an admission of beneficial ownership of all of the reported shares for purposes of Section 16 or for any other purpose.
9. The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $60.26 to $61.25, inclusive. The reporting person undertakes to provide to DWRE, any security holder of DWRE, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (9), (10), (11) and (12) to this Form 4.
10. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $61.26 to $61.57, inclusive.
11. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $60.00 to $60.99, inclusive.
12. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $61.00 to $61.82, inclusive.
Remarks:
/s/ Lawrence S. Bohn 06/09/2014
** Signature of Reporting Person Date
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