10-Q 1 mso-6302013x10q.htm 10-Q MSO-6.30.2013-10Q

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549 
FORM 10-Q
 
(Mark one)
þ
QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the quarterly period ended June 30, 2013
OR
¨
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the transition period from            to            
Commission file number 001-15395 
MARTHA STEWART LIVING OMNIMEDIA, INC.
(Exact name of registrant as specified in its charter)
 
 
 
 
Delaware
 
52-2187059
(State or other jurisdiction of
incorporation or organization)
 
(I.R.S. Employer
Identification No.)
 
 
601 West 26th Street,
New York, NY
 
10001
(Address of principal executive offices)
 
(Zip Code)
(212) 827-8000
(Registrant’s telephone number, including area code)
(Former name, former address and former fiscal year, if changed since last report) 
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.    Yes  þ    No  ¨
Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).    Yes  þ    No  ¨
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer or a smaller reporting company. See definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act. (Check one): 
Large accelerated filer
o
Accelerated filer
 
þ
Non-accelerated filer
o (Do not check if a smaller reporting company)
Smaller reporting company
 
o
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act).    Yes  ¨    No  þ 
 
Outstanding as of July 26, 2013
Class A, $0.01 par value
41,490,346

Class B, $0.01 par value
25,984,625

Total
67,474,971




Martha Stewart Living Omnimedia, Inc.
Index to Form 10-Q



PART I: FINANCIAL INFORMATION
ITEM 1. FINANCIAL STATEMENTS.
MARTHA STEWART LIVING OMNIMEDIA, INC.
Consolidated Balance Sheets
(in thousands, except share and per share amounts)
 
June 30, 2013 (unaudited)
 
December 31, 2012
ASSETS
 
 
 
CURRENT ASSETS
 
 
 
Cash and cash equivalents
$
22,309

 
$
19,925

Short-term investments
21,170

 
29,182

Restricted cash and investments
5,003

 

Accounts receivable, net
28,161

 
38,073

Paper inventory
2,830

 
4,580

Deferred television production costs

 
434

Other current assets
2,953

 
3,335

Total current assets
82,426

 
95,529

PROPERTY AND EQUIPMENT, net
9,078

 
10,738

GOODWILL
850

 
850

OTHER INTANGIBLE ASSETS, net
45,200

 
45,203

OTHER NONCURRENT ASSETS, net
1,821

 
1,940

Total assets
$
139,375

 
$
154,260

LIABILITIES AND SHAREHOLDERS’ EQUITY
 
 
 
CURRENT LIABILITIES
 
 
 
Accounts payable and accrued liabilities
$
13,036

 
$
12,770

Accrued payroll and related costs
6,171

 
9,316

Current portion of deferred subscription revenue
8,181

 
13,168

Current portion of other deferred revenue
4,439

 
5,605

Total current liabilities
31,827

 
40,859

DEFERRED SUBSCRIPTION REVENUE
3,059

 
4,478

OTHER DEFERRED REVENUE
100

 
1,113

DEFERRED INCOME TAX LIABILITY
7,734

 
7,117

OTHER NONCURRENT LIABILITIES
4,957

 
5,177

Total liabilities
47,677

 
58,744

COMMITMENTS AND CONTINGENCIES

 

SHAREHOLDERS’ EQUITY
 
 
 
Series A Preferred Stock, 1 share issued and outstanding in 2013 and 2012

 

Class A Common Stock, $0.01 par value, 350,000,000 shares authorized; 41,536,474 and 41,220,689 shares issued in 2013 and 2012, respectively; 41,477,074 and 41,161,289 shares outstanding in 2013 and 2012, respectively
415

 
412

Class B Common Stock, $0.01 par value, 150,000,000 shares authorized; 25,984,625 shares issued and outstanding in 2013 and 2012
260

 
260

Capital in excess of par value
341,145

 
340,586

Accumulated deficit
(248,982
)
 
(244,529
)
Accumulated other comprehensive loss
(365
)
 
(438
)
 
92,473

 
96,291

Less: Class A treasury stock – 59,400 shares at cost
(775
)
 
(775
)
Total shareholders’ equity
91,698

 
95,516

Total liabilities and shareholders’ equity
$
139,375

 
$
154,260

The accompanying notes are an integral part of these consolidated financial statements.

3


MARTHA STEWART LIVING OMNIMEDIA, INC.
Consolidated Statements of Operations
(unaudited, in thousands, except share and per share amounts) 
 
Three months ended June 30,
 
Six months ended June 30,
 
2013
 
2012
 
2013
 
2012
REVENUES
 
 
 
 
 
 
 
Publishing
$
24,190

 
$
28,806

 
$
48,672

 
$
59,636

Merchandising
16,116

 
14,489

 
27,623

 
28,122

Broadcasting
1,892

 
4,589

 
3,127

 
9,957

Total revenues
42,198

 
47,884

 
79,422

 
97,715

Production, distribution and editorial
(19,139
)
 
(25,585
)
 
(39,753
)
 
(54,390
)
Selling and promotion
(12,296
)
 
(12,543
)
 
(21,947
)
 
(24,926
)
General and administrative
(10,156
)
 
(10,846
)
 
(21,359
)
 
(22,664
)
Depreciation and amortization
(1,126
)
 
(1,018
)
 
(2,093
)
 
(2,025
)
Restructuring charges
(152
)
 
(777
)
 
(675
)
 
(777
)
Gain on sale of subscriber list, net
35

 

 
2,724

 

OPERATING LOSS
(636
)
 
(2,885
)
 
(3,681
)
 
(7,067
)
Interest income, net
172

 
326

 
376

 
581

Other (expense) / income, net
(340
)
 
262

 
(410
)
 
967

LOSS BEFORE INCOME TAXES
(804
)
 
(2,297
)
 
(3,715
)
 
(5,519
)
Income tax provision
(376
)
 
(407
)
 
(738
)
 
(798
)
NET LOSS
$
(1,180
)
 
$
(2,704
)
 
$
(4,453
)
 
$
(6,317
)
LOSS PER SHARE – BASIC AND DILUTED
 
 
 
 
 
 
 
Net loss
$
(0.02
)
 
$
(0.04
)
 
$
(0.07
)
 
$
(0.09
)
WEIGHTED AVERAGE COMMON SHARES OUTSTANDING
 
 
 
 
 
 
 
Basic and diluted
67,371,869

 
67,224,593

 
67,302,986

 
67,161,415

The accompanying notes are an integral part of these consolidated financial statements.

4


MARTHA STEWART LIVING OMNIMEDIA, INC.
Consolidated Statements of Comprehensive Loss
(unaudited, in thousands)
 
  
Three months ended June 30,
 
Six months ended June 30,
 
2013
 
2012
 
2013
 
2012
Net loss
$
(1,180
)
 
$
(2,704
)
 
$
(4,453
)
 
$
(6,317
)
Other comprehensive income / (loss):
 
 
 
 
 
 
 
Unrealized gain / (loss) on securities
149

 
(163
)
 
73

 
(186
)
Other comprehensive income / (loss)
149

 
(163
)
 
73

 
(186
)
Total comprehensive loss
$
(1,031
)
 
$
(2,867
)
 
$
(4,380
)
 
$
(6,503
)
The accompanying notes are an integral part of these consolidated financial statements.

5


MARTHA STEWART LIVING OMNIMEDIA, INC.
Consolidated Statement of Shareholders’ Equity
For the Six Months Ended June 30, 2013
(unaudited, in thousands)
 
  
Class A
Common Stock
 
Class B
Common Stock
 
 
 
 
 
 
 
Class A
Treasury Stock
 
 
 
Shares
 
Amount
 
Shares
 
Amount
 
Capital in 
excess
of par value
 
Accumulated
deficit
 
Accumulated
other
comprehensive
loss
 
Shares
 
Amount
 
Total
Balance at January 1, 2013
41,161

 
$
412

 
25,985

 
$
260

 
$
340,586

 
$
(244,529
)
 
$
(438
)
 
(59
)
 
$
(775
)
 
$
95,516

Net loss

 

 

 

 

 
(4,453
)
 

 

 

 
(4,453
)
Other comprehensive income

 

 

 

 

 

 
73

 

 

 
73

Issuance of shares of stock in conjunction with stock option exercises
15

 

 
 
 
 
 
27

 

 

 

 

 
27

Issuance of shares of stock and restricted stock, net of cancellations and tax withholdings
301

 
3

 

 

 
(405
)
 

 

 

 

 
(402
)
Non-cash equity compensation

 

 

 

 
937

 

 

 

 

 
937

Balance at June 30, 2013
41,477

 
$
415

 
25,985

 
$
260

 
$
341,145

 
$
(248,982
)
 
$
(365
)
 
(59
)
 
$
(775
)
 
$
91,698

The accompanying notes are an integral part of these consolidated financial statements.

6


MARTHA STEWART LIVING OMNIMEDIA, INC.
Consolidated Statements of Cash Flows
(unaudited, in thousands)
 
Six months ended June 30,
 
2013
 
2012
CASH FLOWS FROM OPERATING ACTIVITIES
 
 
 
Net loss
$
(4,453
)
 
$
(6,317
)
Adjustments to reconcile net loss to net cash (used in) / provided by operating activities:
 
 
 
Non-cash revenue
(268
)
 
(269
)
Depreciation and amortization
2,093

 
2,025

Amortization of deferred television production costs
457

 
5,652

Non-cash equity compensation
937

 
2,128

Deferred income tax expense
617

 
621

Gain on sales of cost-based investments

 
(1,165
)
Gain on sale of subscriber list, net
(2,724
)
 

Other-than-temporary loss on cost-based investment

 
88

Other non-cash charges, net
(201
)
 
83

Changes in operating assets and liabilities
 
 
 
Accounts receivable, net
9,912

 
15,214

Paper inventory
1,614

 
3,011

Deferred television production costs
(23
)
 
(7,598
)
Accounts payable and accrued liabilities and other
382

 
(7,054
)
Accrued payroll and related costs
(3,145
)
 
(1,489
)
Deferred subscription revenue
(4,219
)
 
(1,819
)
Deferred revenue
(1,911
)
 
814

Other changes
489

 
2,220

Total changes in operating assets and liabilities
3,099

 
3,299

Net cash (used in) / provided by operating activities
(443
)
 
6,145

CASH FLOWS FROM INVESTING ACTIVITIES
 
 
 
Capital expenditures
(546
)
 
(1,085
)
Purchases of short-term investments
(13,461
)
 
(32,204
)
Sales of short-term investments
16,557

 
7,644

Proceeds from the sales of cost-based investments

 
1,165

Proceeds from the sale of subscriber list, net
673

 

Net cash provided by / (used in) investing activities
3,223

 
(24,480
)
CASH FLOWS FROM FINANCING ACTIVITIES
 
 
 
Proceeds received from stock option exercises
27

 
98

Change in restricted cash
(423
)
 

Dividends paid

 
(2
)
Net cash (used in) / provided by financing activities
(396
)
 
96

Net increase / (decrease) in cash
2,384

 
(18,239
)
CASH AND CASH EQUIVALENTS, BEGINNING OF PERIOD
19,925

 
38,453

CASH AND CASH EQUIVALENTS, END OF PERIOD
$
22,309

 
$
20,214

The accompanying notes are an integral part of these consolidated financial statements.

7


Martha Stewart Living Omnimedia, Inc.
Notes to Consolidated Financial Statements
(unaudited)
1. General
Martha Stewart Living Omnimedia, Inc., together with its subsidiaries, is herein referred to as “we,” “us,” “our,” or the “Company.”
The information included in the foregoing interim consolidated financial statements is unaudited. In the opinion of management, all adjustments, all of which are of a normal recurring nature and necessary for a fair presentation of the results of operations for the interim periods presented, have been reflected therein. The results of operations for interim periods do not necessarily indicate the results to be expected for the entire year. These unaudited consolidated financial statements should be read in conjunction with the audited financial statements included in the Company’s Annual Report on Form 10-K filed with the Securities and Exchange Commission (the “SEC”) with respect to the Company’s fiscal year ended December 31, 2012 (the “2012 Form 10-K”) which may be accessed through the SEC’s website at http://www.sec.gov.
The preparation of financial statements in conformity with U.S. generally accepted accounting principles (“GAAP”) requires management to make estimates and assumptions that affect the amounts reported in the financial statements and accompanying notes. Actual results could differ from those estimates. Management does not expect such differences to have a material effect on the Company’s consolidated financial statements.
2. Significant Accounting Policies
Recent accounting standards
In February 2013, the Financial Accounting Standards Board ("FASB") issued Accounting Standards Update ("ASU") 2013-02, "Comprehensive Income (Topic 220), Reporting of Amounts Reclassified Out of Accumulated Other Comprehensive Income” ("ASU 2013-02") which supersedes and replaces the presentation requirements for reclassifications out of accumulated other comprehensive income in ASUs 2011-05, "Comprehensive Income (Topic 220): Presentation of Comprehensive Income" and 2011-12 "Comprehensive Income (Topic 220): Deferral of the Effective Date for Amendments to the Presentation of Reclassifications of Items Out of Accumulated Other Comprehensive Income in Accounting Standards Update No. 2011-05" for all public organizations. The amendment requires an entity to provide additional information about reclassifications out of accumulated other comprehensive income. In addition, an entity is required to present, either on the face of the statement where net income is presented or in the notes, significant amounts reclassified out of accumulated other comprehensive income by the respective line items of net income but only if the amount reclassified is required under GAAP to be reclassified to net income in its entirety in the same reporting period. The adoption of ASU 2013-02 concerns disclosure only and the Company does not expect ASU 2013-02 to have an impact on its consolidated financial position, results of operations or cash flows. The Company adopted ASU 2013-02 on January 1, 2013 and has elected to present the required disclosures in the Notes to Consolidated Financial Statements, specifically Note 4, Accumulated Other Comprehensive Loss, in this Quarterly Report on Form 10-Q.
In July 2012, the FASB issued ASU 2012-02, "Intangibles - Goodwill and Other: Testing Indefinite-Lived Intangible Assets for Impairment" ("ASU 2012-02"), which amended ASC 350, "Intangibles - Goodwill and Other" ("ASC 350"). This amendment is intended to simplify how an entity tests indefinite-lived intangible assets for impairment and allows an entity to first assess qualitative factors to determine whether it is necessary to perform a quantitative impairment test. An entity no longer is required to calculate the fair value of an indefinite-lived intangible asset unless the entity determines, based on a qualitative assessment, that it is more likely than not the indefinite-lived intangible asset is impaired. The more-likely-than-not threshold is defined as having a likelihood of more than 50%. ASU 2012-02 was effective for the Company beginning January 1, 2013. The adoption of ASU 2012-02 did not have an impact on its consolidated financial position, results of operations or cash flows.
The Company’s other significant accounting policies are discussed in detail in its 2012 Form 10-K.

8


3. Fair Value Measurements
The Company categorizes its assets and liabilities measured at fair value into a fair value hierarchy that prioritizes the inputs used in pricing the asset or liability. The three levels of the fair value hierarchy are:
Level 1: Observable inputs such as quoted prices for identical assets and liabilities in active markets obtained from independent sources.
Level 2: Other inputs that are observable directly or indirectly, such as quoted prices for similar assets or liabilities in active markets, quoted prices for identical or similar assets or liabilities in markets that are not active and inputs that are derived principally from or corroborated by observable market data. The fair values of the Company’s level 2 securities are primarily obtained from observable market prices for identical underlying securities that may not be actively traded. Certain of these securities may have different market prices from multiple market data sources, in which case a weighted average market price is used.
Level 3: Unobservable inputs for which there is little or no market data and require the Company to develop its own assumptions, based on the best information available in the circumstances, about the assumptions market participants would use in pricing the asset or liability.
The following tables present the Company’s assets that are measured at fair value on a recurring basis:
 
June 30, 2013
(in thousands)
Quoted
Market
Prices in
Active
Markets for
Identical
Assets
(Level 1)
 
Significant
Other
Observable
Inputs
(Level 2)
 
Significant
Unobservable
Inputs
(Level 3)
 
Total
Fair Value
Measurements
Short-term investments:
 
 
 
 
 
 
 
Mutual fund
$
2,490

 
$

 
$

 
$
2,490

U.S. government and agency securities

 
2,968

 

 
2,968

Corporate obligations

 
14,184

*

 
14,184

Other fixed income securities

 
629

 

 
629

International securities

 
3,814

 

 
3,814

Municipal obligations

 
1,665

 

 
1,665

Total short-term investments
$
2,490

 
$
23,260

 
$

 
$
25,750

* Included in this amount is a $4.6 million corporate obligation which has been used to collateralize the Company's line of credit with Bank of America, and is included in the line item "Restricted cash and investments," a component of current assets, on the consolidated balance sheets. See Note 5, Credit Facilities, for further details.
 
December 31, 2012
(in thousands)
Quoted
Market
Prices in
Active
Markets for
Identical
Assets
(Level 1)
 
Significant
Other
Observable
Inputs
(Level 2)
 
Significant
Unobservable
Inputs
(Level 3)
 
Total
Fair Value
Measurements
Short-term investments:
 
 
 
 
 
 
 
Mutual fund
$
2,507

 
$

 
$

 
$
2,507

U.S. government and agency securities

 
3,510

 

 
3,510

Corporate obligations

 
12,796

 

 
12,796

Other fixed income securities

 
588

 

 
588

International securities

 
9,781

 

 
9,781

Total
$
2,507

 
$
26,675

 
$

 
$
29,182


9


Assets measured at fair value on a nonrecurring basis
The Company’s non-financial assets, such as goodwill, intangible assets and property and equipment, are initially measured at cost or fair value. In the event there is an indicator of impairment, such asset's carrying value is adjusted to current fair value only when an impairment charge is recognized. Such impairment charges incorporate fair value measurements based on Level 3 inputs.
The Company has no liabilities that are measured at fair value on a recurring basis.
4. Accumulated Other Comprehensive Loss
The total net loss realized from accumulated other comprehensive loss was $0.3 million and $0.4 million for the three and six months ended June 30, 2013, respectively. These amounts have been presented as "Other (expense) / income, net," on the consolidated statements of operations.
5. Credit Facilities
In May 2013, pursuant to the Amendment to Amended and Restated Loan Agreement between the Company and Bank of America, N.A., (the "Amended Credit Agreement"), the Company reduced its line of credit with Bank of America from $10.0 million to $5.0 million. Borrowings under this line of credit are available for investment opportunities, working capital, and the issuance of letters of credit. The annual interest rate on outstanding amounts is equal to a floating rate of 1-month LIBOR Daily Floating Rate plus 1.85%. The unused commitment fee is equal to 0.25%. In connection with the Amended Credit Agreement, the Company entered into a Pledge Agreement, which provides that the line of credit must be secured by cash or investment collateral. This restricted amount is included in the line item "Restricted cash and investments," a component of current assets, on the consolidated balance sheets.
The Amended Credit Agreement expires June 12, 2014, at which time any outstanding amounts borrowed under the agreement are then due and payable. As of June 30, 2013 and December 31, 2012, the Company had no outstanding borrowings against its line of credit or the predecessor line of credit, but had outstanding letters of credit of $1.6 million on both dates.
6. Income Taxes
The Company follows ASC Topic 740, Income Taxes (“ASC 740”). Under the asset and liability method of ASC 740, deferred assets and liabilities are recognized for the future costs and benefits attributable to differences between the financial statement carrying amounts of existing assets and liabilities and their respective tax bases. The Company periodically reviews the requirements for a valuation allowance and makes adjustments to such allowances when changes in circumstances result in changes in the Company’s judgment about the future realization of deferred tax assets. ASC 740 places more emphasis on historical information, such as the Company’s cumulative operating results and its current year results than it places on estimates of future taxable income. Therefore, the Company has added $2.1 million to its valuation allowance in the six months ended June 30, 2013, resulting in a cumulative balance of $91.0 million as of June 30, 2013. In addition, the Company has recorded $0.7 million of tax expense during the six months ended June 30, 2013 which is primarily attributable to differences between the financial statement carrying amounts of past acquisitions of certain indefinite-lived intangible assets and their respective tax bases. The Company has a cumulative net deferred tax liability of $7.7 million at June 30, 2013. The Company intends to maintain a valuation allowance until evidence would support the conclusion that it is more likely than not that the deferred tax asset could be realized. The Company considered all income sources, including other comprehensive income, in determining the amount of tax recorded. During the six months ended June 30, 2013, the Company did not record a current income tax provision for U.S. Federal income tax purposes since our deferred tax assets are fully reserved by a valuation allowance.
ASC 740 further establishes guidance on the accounting for uncertain tax positions. As of June 30, 2013, the Company had a liability for uncertain tax positions balance of $0.07 million, of which $0.05 million represented unrecognized tax benefits, which if recognized at some point in the future would favorably impact the effective tax rate, and $0.02 million of interest expense. The Company is no longer subject to U.S. federal income tax examinations by tax authorities for the years before 2005 and state examinations for the years before 2003.
7. Gain on Sale of Subscriber List, net
On January 2, 2013 the Company sold certain intangible assets related to Whole Living magazine in exchange for consideration of approximately $1.0 million. Pursuant to this agreement, the subscription contracts for the print and digital editions of the magazine, as well as the rights and benefits of the subscribers, were transferred to the buyer. The agreement also required that the Company reimburse the buyer up to $0.1 million for customer refunds resulting from the transaction and paid by the buyer through June 30, 2013. Accordingly, the Company received $0.9 million in cash on the close of the transaction,

10


and, in early July 2013, received the remainder of the refund reserve which was not utilized by the buyer. As a result of selling the Whole Living subscriber list, and thus transferring the subscription liability fulfillment obligation to the buyer, the Company recorded its' existing $2.2 million deferred subscription revenue resulting in a gain of $2.7 million as a component of operations. This gain on sale of subscriber list, net, reflected on the Company's consolidated statement of operations for the six months ended June 30, 2013, was recorded within the Publishing segment and consisted of the $1.0 million list sale price, less broker fees and other costs of $0.5 million incurred in connection with the transaction, as well as the $2.2 million release of the deferred subscription revenue liability.
8. Industry Segments
The Company is an integrated media and merchandising company providing consumers with inspiring lifestyle content and programming, and well-designed, high-quality products. The Company’s business segments are Publishing, Merchandising and Broadcasting.
The Publishing segment primarily consists of the Company’s operations related to its magazines (Martha Stewart Living, Martha Stewart Weddings, and special interest publications) and books, as well as its digital operations, which includes the content-driven website, marthastewart.com, and the digital distribution of video content. Publishing segment results can vary from quarter to quarter due to publication schedules and seasonality of certain types of advertising. Certain costs vary from quarter to quarter, particularly newsstand marketing costs associated with the distribution of the Company's magazines. As part of the Company's restructuring announced in November 2012, Everyday Food ceased publication as a stand-alone title with its December 2012 issue and Whole Living was discontinued after its January/February 2013 issue.
The Merchandising segment primarily consists of the Company’s operations related to the design and branding of merchandise and related collateral and packaging materials that are manufactured and distributed by its retail and wholesale partners in exchange for royalty income. Revenues from the Merchandising segment can vary significantly from quarter to quarter due to changes in product mix, new product launches and the performance of certain seasonal product lines. The Merchandising segment also includes the licensing of talent services for television programming that are produced by third parties.
The Broadcasting segment consists of the Company's limited television production operations, television content library licensing and satellite radio operations. In 2012, the Company significantly restructured its Broadcasting segment, which included the termination of the Company's live audience television production operations. While future revenues and assets from these operations are not expected to be significant, the Company plans to continue reporting activities under the Broadcasting segment to provide historical context.

11


Segment information for the three months ended June 30, 2013 and 2012 is as follows:
(in thousands)
Publishing
 
Merchandising
 
Broadcasting
 
Corporate
 
Consolidated
2013
 
 
 
 
 
 
 
 
 
Revenues
$
24,190

 
$
16,116

 
$
1,892

 
$

 
$
42,198

Non–cash equity compensation
(101
)
 
(45
)
 
1

 
(234
)
 
(379
)
Depreciation and amortization
(274
)
 
(12
)
 
(1
)
 
(839
)
 
(1,126
)
Restructuring charges
(140
)
 

 

 
(12
)
 
(152
)
Gain on sale of subscriber list, net
35

 

 

 

 
35

Operating (loss) / income
(5,744
)
 
11,707

 
1,065

 
(7,664
)
 
(636
)
2012
 
 
 
 
 
 
 
 
 
Revenues
$
28,806

 
$
14,489

 
$
4,589

 
$

 
$
47,884

Non–cash equity compensation
(127
)
 
(70
)
 
(15
)
 
(602
)
 
(814
)
Depreciation and amortization
(185
)
 
(14
)
 
(105
)
 
(714
)
 
(1,018
)
Restructuring charges
(93
)
 
(81
)
 
(529
)
 
(74
)
 
(777
)
Operating (loss) / income
(5,015
)
 
10,178

 
536

 
(8,584
)
 
(2,885
)

Segment information for the six months ended June 30, 2013 and 2012 is as follows:
(in thousands)
Publishing
 
Merchandising
 
Broadcasting
 
Corporate
 
Consolidated
2013
 
 
 
 
 
 
 
 
 
Revenues
$
48,672

 
$
27,623

 
$
3,127

 
$

 
$
79,422

Non–cash equity compensation *
(245
)
 
(124
)
 
(6
)
 
(587
)
 
(962
)
Depreciation and amortization
(529
)
 
(27
)
 
(25
)
 
(1,512
)
 
(2,093
)
Restructuring charges *
(140
)
 
(392
)
 

 
(143
)
 
(675
)
Gain on sale of subscriber list, net
2,724

 

 

 

 
2,724

Operating (loss) / income
(6,734
)
 
17,393

 
2,026

 
(16,366
)
 
(3,681
)
2012
 
 
 
 
 
 
 
 
 
Revenues
$
59,636

 
$
28,122

 
$
9,957

 
$

 
$
97,715

Non–cash equity compensation *
(315
)
 
(303
)
 
(31
)
 
(1,495
)
 
(2,144
)
Depreciation and amortization
(365
)
 
(23
)
 
(218
)
 
(1,419
)
 
(2,025
)
Restructuring charges *
(93
)
 
(81
)
 
(529
)
 
(74
)
 
(777
)
Operating (loss) / income
(8,422
)
 
19,622

 
(880
)
 
(17,387
)
 
(7,067
)
 
 
 
 
 
 
 
 
 


* As disclosed on the Company's consolidated statements of cash flows, total non-cash equity compensation expense was $0.9 million and $2.1 million in 2013 and 2012, respectively. Included in non-cash equity compensation expense in 2013 and 2012 were net reversals of expense of approximately $0.03 million and $0.02 million, respectively, which were generated in connection with restructuring activities. Accordingly, these amounts are reflected as restructuring charges in the Company's 2013 and 2012 consolidated statements of operations.
9. Other Information
Production, distribution and editorial expenses; selling and promotion expenses; and general and administrative expenses are each presented exclusive of depreciation and amortization, as well as restructuring charges, which are disclosed separately on the Company's consolidated statements of operations. Additionally, certain prior year amounts have been reclassified to conform to the current year presentation.
10. Legal Matters
On January 23, 2012, Macy's Inc. and Macy's Merchandising Group, Inc. filed a lawsuit against the Company in the Supreme Court of the State of New York, County of New York titled Macy's, Inc. and Macy's Merchandising Group, Inc. v. Martha Stewart Living Omnimedia, Inc. In such lawsuit, the Macy's plaintiffs claim that the Company's planned activities

12


under the Company's commercial agreement with J.C. Penney materially breach the agreement between the Company and Macy's Merchandising Group, Inc. dated April 3, 2006 (the "Agreement"). The Macy's plaintiffs seek a declaratory judgment, preliminary and permanent injunctive relief, and incidental and other damages. The Court entered a preliminary injunction on July 31, 2012 which limited the Company's activities with J.C. Penney in certain respects. In November 2012, the Macy's plaintiffs amended their complaint to assert a second claim which alleges additional breaches of the Agreement. In January 2013, the lawsuit was consolidated with an action titled Macy's Inc. and Macy's Merchandising Group, Inc. v. J.C. Penney Corporation, Inc. The trial of the consolidated cases began on February 20, 2013. During a break in the trial in March 2013, the Court ordered mediation among the parties. The mediation did not result in a settlement and the trial resumed on April 7, 2013 and is still ongoing. On April 10 and 11, 2013, the Court dismissed the portions of the claim regarding confidentiality and disgorgement of profits, but did not dismiss the portion of Macy's claim that the Company is prohibited from designing for third parties in certain product categories.
On April 12, 2013, the Court denied the Macy's plaintiffs request to expand the existing preliminary injunction against J.C. Penney and the Company. The Macy's plaintiffs have filed an appeal of that denial, as well as an appeal of the Court's decisions on April 10 and 11, 2013. On April 30, 2013, the New York State Supreme Court's Appellate Division, First Department, denied Macy's request for a preliminary injunction blocking the sale of goods at JCP. The Court has scheduled closing arguments in the underlying case for August 1, 2013. The Company believes that it has meritorious defenses to the claims made by the Macy's plaintiffs, and the Company is vigorously defending such claims. Litigation costs in this matter are significant.
The Company is also party to legal proceedings in the ordinary course of business, including product liability claims for which the Company is indemnified by its licensees. Other than the Macy's proceedings, none of these proceedings is deemed material.
11. Subsequent Events
In July 2013, pursuant to a Letter Agreement, the Board of Directors of the Company (the "Board") and Martha Stewart agreed to certain modifications to the employment agreement between Ms. Stewart and the Company, dated April 1, 2009 (the “Employment Agreement”) and the Intangible Asset License Agreement, dated as of June 13, 2008, by and between Lifestyle Research Center, LLC., the successor in interest to MS Real Estate Management Company, and the Company (the “IAL”). As amended, the Employment Agreement will continue in effect until June 30, 2017 and the IAL will continue in effect until September 15, 2017.
The Company and Ms. Stewart agreed that effective as of July 1, 2013 her annual base salary under the Employment Agreement will be reduced by $0.2 million to $1.8 million, and payment or reimbursement of business and certain other expenses will be made in accordance with a new expense policy adopted by the Board.
The parties to the IAL also agreed that the annual licensing fee under the IAL will be reduced by $0.3 million to $1.7 million, effective September 15, 2013, which is the date at which the next annual payment is due under such agreement.

13


ITEM 2. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS.
Forward-looking Statements and Risk Factors
Unless otherwise noted, “we,” “us,” “our” or the “Company” refers to Martha Stewart Living Omnimedia, Inc. and its subsidiaries.
Except for historical information contained in this Quarterly Report on Form 10-Q (this “Quarterly Report”), the statements in this Quarterly Report are “forward-looking statements” as that term is defined in the Private Securities Litigation Reform Act of 1995. These forward-looking statements represent only our current beliefs regarding future events, many of which, by their nature, are inherently uncertain and outside of our control. These statements often can be identified by terminology such as “may,” “will,” “should,” “could,” “expects,” “intends,” “plans,” “anticipates,” “believes,” “estimates,” “potential” or “continue” or the negative of these terms or other comparable terminology. Our actual results may differ materially from those projected in these statements, and factors that could cause such differences include the following, among others:
adverse reactions to publicity relating to Martha Stewart or Emeril Lagasse by consumers, advertisers and business partners;
loss of the services of Ms. Stewart or Mr. Lagasse;
continued management turnover;
failure to realize the anticipated benefits from transitioning certain of our media brands from print publication to digital distribution;
inability to successfully capitalize on digital, mobile and video initiatives, including establishing relationships with additional distribution partners;
softening of or increased competition in the domestic advertising market;
failure by the economy to sustain any meaningful recovery and other economic developments that limit consumers’ discretionary spending or affect the value of our assets or access to credit or other funds;
inability to expand merchandising and licensing programs or the loss or failure of existing programs, including as a result of litigation or disputes with Merchandising segment partners;
inability to grow our online presence;
failure to successfully implement our cost savings initiatives;
failure to protect our intellectual property;
changes in media consumption behavior;
increases in paper, postage, freight or printing costs;
weakening in circulation, particularly in newsstand sales;
operational or financial problems at any of our business partners;
our inability to successfully and profitably develop or introduce new products;
consolidation of our principal print business vendors, which may lead to increased prices and service delays; and
failure to predict, respond to and influence trends in consumer taste and/or shifts in business strategies.
These and other factors are discussed in our Annual Report on Form 10-K for the fiscal year ended December 31, 2012 (the “2012 Form 10-K”) under the heading “Part I, Item 1A. Risk Factors.”
We caution you not to place undue reliance on any forward-looking statements, which speak only as of the date of this Quarterly Report. We undertake no obligation to publicly update or revise any forward-looking statements contained in this Quarterly Report, whether as a result of new information, future events or otherwise.

14


EXECUTIVE SUMMARY
We are an integrated media and merchandising company providing consumers with inspiring lifestyle content and programming, and high-quality products. We are organized into three business segments: Publishing, Merchandising and Broadcasting. Summarized below are our operating results for the three and six months ended June 30, 2013 and 2012. 
(in thousands)
Three months ended June 30, 2013
 
Three months ended June 30, 2012
 
Six months ended June 30, 2013
 
Six months ended June 30, 2012
Total Revenues
$
42,198

 
$
47,884

 
$
79,422

 
$
97,715

Total Operating Loss
$
(636
)
 
$
(2,885
)
 
$
(3,681
)
 
$
(7,067
)
We generate revenue from various sources such as advertising customers, magazine circulation and licensing partners. Publishing is our largest business segment, accounting for 61% of our total revenues for the six months ended June 30, 2013. The primary source of Publishing segment revenue is advertising in Martha Stewart Living and Martha Stewart Weddings magazines. Magazine subscriptions and newsstand sales, as well as royalties from our book business, account for most of the balance of the print portion of Publishing segment revenue. Publishing segment revenue also includes advertising revenue generated from our digital properties, primarily marthastewart.com, as well as revenue derived from the digital distribution of our video content. Merchandising segment revenues are generated from the licensing of our trademarks and designs for a variety of products sold at multiple price points through a wide range of distribution channels. Our retail partnerships include our programs at Macy's, The Home Depot and J.C. Penney. Our wholesale partnerships include Avery for our Martha Stewart Home Office line (currently sold at Staples), Wilton Properties and Plaid Enterprises for our Martha Stewart Crafts program (currently sold at Michael’s and other crafts stores) and Age Group for our Martha Stewart Pets line (currently sold at Petsmart), as well as with a variety of wholesale partnerships to produce products under the Emeril brand. Merchandising segment revenues are also derived from the licensing of talent services for television programming that are produced by third parties. Broadcasting segment revenues include our limited television production operations, television content library licensing and satellite radio operations.
We incur expenses primarily consisting of compensation and related charges across all segments. In addition, we incur expenses related to the physical costs associated with producing and distributing magazines, the editorial costs associated with creating content across our media platforms, the selling and promotion costs that support our advertising, marketing, circulation marketing and research efforts, the technology costs associated with our digital properties and the costs associated with producing and distributing our video programming. We also incur general overhead costs, including facilities and related expenses.
The comparability of the results for the six months ended June 30, 2013 as compared to the six months ended June 30, 2012 was significantly impacted by 2012 restructuring initiatives in the Publishing and Broadcasting segments. In 2012, we implemented several restructuring actions in our Publishing segment ("Publishing Restructuring"), which included the transition of the print publication Everyday Food from a stand-alone title to a digital-focused brand distributed across multiple platforms. Everyday Food ceased publication as a stand-alone title with its December 2012 issue, but is currently being issued as an occasional supplement to Martha Stewart Living subscribers beginning in 2013. In addition, we discontinued publication of Whole Living with the January/February 2013 issue, and sold the related subscriber list in January 2013. We are also reducing the frequency of Martha Stewart Living, starting in 2013, from monthly to ten times per year.
Also in 2012, we significantly restructured the Broadcasting segment ("Broadcasting Restructuring"), which included the termination of our live audience television production operations. While future revenues and assets from these operations are not expected to be significant, we plan to continue reporting activities under the Broadcasting segment to provide historical context.
These 2012 restructuring initiatives in both segments impacted the comparability of the results for the six months ended June 30, 2013. In particular, the declines in the Publishing segment's print advertising and circulation revenues, as well as the reduction of production, distribution and editorial costs and selling and promotion expenses were primarily attributable to the Publishing Restructuring in 2012. Some of the cost savings achieved from the Publishing Restructuring have been and are expected to be partially offset by continued investment in our digital properties. The declines in the Broadcasting segment's advertising revenue, as well as the reduction of all costs and expenses, were primarily the result of the Broadcasting Restructuring in 2012.

15


Detailed segment operating results for the three and six months ended June 30, 2013 and 2012 are summarized below:
(in thousands)
Three months ended June 30, 2013
 
Three months ended June 30, 2012
 
Six months ended June 30, 2013
 
Six months ended June 30, 2012
Segment Revenues:
 
 
 
 
 
 
 
Publishing
$
24,190

 
$
28,806

 
$
48,672

 
$
59,636

Merchandising
16,116

 
14,489

 
27,623

 
28,122

Broadcasting
1,892

 
4,589

 
3,127

 
9,957

TOTAL REVENUES
$
42,198

 
$
47,884

 
$
79,422

 
$
97,715

 
 
 
 
 
 
 
 
Segment Operating Income / (Loss):
 
 
 
 
 
 
 
Publishing
$
(5,744
)
 
$
(5,015
)
 
$
(6,734
)
 
$
(8,422
)
Merchandising
11,707

 
10,178

 
17,393

 
19,622

Broadcasting
1,065

 
536

 
2,026

 
(880
)
Total Segment Operating Income Before Corporate Expenses
$
7,028

 
$
5,699

 
$
12,685

 
$
10,320

Corporate Expenses *
(7,664
)
 
(8,584
)
 
(16,366
)
 
(17,387
)
TOTAL OPERATING LOSS
$
(636
)
 
$
(2,885
)
 
$
(3,681
)
 
$
(7,067
)
* Corporate expenses include unallocated costs of items such as compensation and related costs for certain departments, such as executive (including Martha Stewart, our Founder and Chief Creative Officer), finance, legal, human resources, corporate communications, office services and information technology, as well as allocated portions of rent and related expenses for these departments that reflect current utilization of office space. Unallocated Corporate expenses are directed and controlled by central management and not by our segment management, and therefore are not included as part of our segment operating performance.



16


Three months ended June 30, 2013 Operating Results Compared to Three Months ended June 30, 2012 Operating Results
For the three months ended June 30, 2013, total revenues decreased 12%, compared to the three months ended June 30, 2012, primarily due to the impact from both the Publishing Restructuring and Broadcasting Restructuring. Additionally, we experienced declines in our newsstand revenue and radio licensing revenue. These declines were partially offset by higher print advertising revenue in Martha Stewart Living, commencement of royalty revenue from J.C. Penney, higher digital advertising revenue and revenue associated with our television shows on PBS.
For the three months ended June 30, 2013, total operating income before Corporate expenses increased $1.3 million or 23% from the prior-year period, despite the decline in revenues described above, primarily due to the savings achieved from both the Publishing Restructuring and Broadcasting Restructuring. These savings were partially offset by higher costs associated with the increase in print and digital advertising revenues and higher subscriber acquisition costs. Additionally, there were new expenses associated with producing and distributing short-form video programming for our digital properties, as well as the negative impact of the timing of expenses associated with the advertising and marketing event, American Made by Martha Stewart.
Corporate expenses decreased 11% for the three months ended June 30, 2013 as compared to the prior-year period, primarily due to lower cash compensation and non-cash equity compensation costs related to executive management.
Six months ended June 30, 2013 Operating Results Compared to Six Months ended June 30, 2012 Operating Results
For the six months ended June 30, 2013, total revenues decreased 19%, compared to the six months ended June 30, 2012, primarily due to the impact from both the Publishing Restructuring and Broadcasting Restructuring. Additionally, we experienced declines in our newsstand revenue, radio licensing revenue and a slight overall decline in Merchandising segment revenues. These declines were partially offset by higher digital advertising revenue, higher print advertising revenue in Martha Stewart Living, retransmission royalties associated with the historical distribution rights to air The Martha Stewart Show and revenue associated with our television shows on PBS.
For the six months ended June 30, 2013, total operating income before Corporate expenses increased $2.4 million or 23% from the prior-year period, despite the decline in revenues described above, primarily due to the savings achieved from both the Publishing Restructuring and Broadcasting Restructuring. These savings were partially offset by new costs associated with producing and distributing short-form video programming for our digital properties, as well as higher costs associated with the increase in print and digital advertising revenues and the timing of expenses associated with the advertising and marketing event, American Made by Martha Stewart. We also recorded a net gain on the sale of the Whole Living subscriber list in our Publishing segment of $2.7 million for the six months ended June 30, 2013 with no comparable gain in the prior-year period.
Corporate expenses decreased 6% for the six months ended June 30, 2013 as compared to the prior-year period, primarily due to lower cash compensation and non-cash equity compensation costs related to executive management, partially offset by higher legal fees.
Liquidity
During the six months ended June 30, 2013, our overall cash, cash equivalents, short-term investments and restricted cash and investments decreased $0.6 million from December 31, 2012. The decrease was largely due to our operating loss and certain non-cash gains that were partially offset by the collection of receivables from advertising and royalties. Cash, cash equivalents, short-term investments and restricted cash and investments were $48.5 million and $49.1 million at June 30, 2013 and December 31, 2012, respectively. Pursuant to our new line of credit with Bank of America of $5.0 million, we are required to secure the line of credit with cash or investment collateral, which we have presented as "Restricted cash and investments," a component of current assets on our consolidated balance sheets. See Note 5, Credit Facilities in the Notes to Consolidated Financial Statements in this Quarterly Report on Form 10-Q for further details.

17


Comparison of Three Months Ended June 30, 2013 to Three Months Ended June 30, 2012
PUBLISHING SEGMENT
  
Three months ended June 30,
 
 
(in thousands)
2013
(unaudited)
 
2012
(unaudited)
 
Better /
(Worse)
Publishing Segment Revenues
 
 
 
 
 
Print advertising
$
12,182

 
$
13,330

 
$
(1,148
)
Digital advertising
5,379

 
4,255

 
1,124

Circulation
6,437

 
11,082

 
(4,645
)
Books
16

 
15

 
1

Other
176

 
124

 
52

Total Publishing Segment Revenues
24,190

 
28,806

 
(4,616
)
 
 
 
 
 
 
Production, distribution and editorial
(16,034
)
 
(19,775
)
 
3,741

Selling and promotion
(11,771
)
 
(11,819
)
 
48

General and administrative
(1,750
)
 
(1,949
)
 
199

Depreciation and amortization
(274
)
 
(185
)
 
(89
)
Restructuring charges
(140
)
 
(93
)
 
(47
)
Gain on sale of subscriber list, net
35

 

 
35

Operating Loss
$
(5,744
)
 
$
(5,015
)
 
$
(729
)
Publishing segment revenues decreased 16% for the three months ended June 30, 2013, compared to the three months ended June 30, 2012. Print advertising revenue decreased $1.1 million primarily due to a $3.2 million impact from the Publishing Restructuring. Offsetting this decline in print advertising revenue was an increase in advertising pages in Martha Stewart Living and Martha Stewart Weddings and slightly higher advertising page rates in Martha Stewart Living. Digital advertising revenue increased $1.1 million due to higher display and video advertising units sold at slightly higher rates. Circulation revenue decreased $4.6 million primarily due to a $3.5 million impact from the Publishing Restructuring. The remaining $1.1 million decline in circulation revenue was principally due to softness in newsstand sales of Martha Stewart Living and Martha Stewart Weddings, as well as lower average subscription revenue per copy for Martha Stewart Living. The decline in subscription revenue per copy is expected to be a temporary decline resulting from the Publishing Restructuring, which allowed us to redirect prior Everyday Food subscribers, at lower subscription revenue per copy, to Martha Stewart Living.
Production, distribution and editorial expenses decreased $3.7 million primarily due to the Publishing Restructuring, which eliminated approximately $4.9 million of physical costs and editorial expenses. The decreases in expenses due to the Publishing Restructuring were partially offset by higher physical costs due to the increase in advertising pages sold in Martha Stewart Living and Martha Stewart Weddings, as well as higher expenses associated with our investment in producing short-form video programming for our digital properties. Selling and promotion expenses were essentially flat. The Publishing Restructuring eliminated approximately $3.0 million of magazine circulation-related costs and advertising and marketing expenses. However, this decrease in selling and promotion expenses was offset by higher selling and commission costs associated with the increase in advertising revenues, as well as the timing of expenses associated with the advertising and marketing event, American Made by Martha Stewart, anticipated to occur in October 2013. In addition, selling and promotion expenses increased due to higher costs for market research, as well as a net increase in magazine circulation expenses resulting from higher subscriber acquisition costs associated with a significant direct mail campaign during the three months ended June 30, 2013 that did not occur in the prior-year period, partially offset by circulation savings including lower newsstand marketing and subscription fulfillment expenses. General and administrative expenses decreased $0.2 million primarily due to lower allocated rent expense. The decrease in our Publishing segment rent allocation of $0.4 million was offset by an increase in our Merchandising segment and Corporate rent allocation. Rent expense is charged to our segments to reflect utilization of office space. The reallocation of rent expense was the result of the Publishing Restructuring, reflecting the lower headcount of the restructured Publishing segment.
During the three months ended March 31, 2013, we had recorded a $2.7 million net gain on the sale of the Whole Living subscriber list. For the three months ended June 30, 2013, there was an additional $0.04 million gain on the sale of the same subscriber list, which represented the remainder of the refund reserve that was not utilized by the buyer. See Note 7, Gain on

18


Sale of Subscriber List, net in the Notes to Consolidated Financial Statements in this Quarterly Report on Form 10-Q for further details.

MERCHANDISING SEGMENT
 
Three months ended June 30,
 
 
(in thousands)
2013
(unaudited)
 
2012
(unaudited)
 
Better /
(Worse)
Merchandising Segment Revenues
 
 
 
 
 
Royalty and other
$
16,116

 
$
14,489

 
$
1,627

Total Merchandising Segment Revenues
16,116

 
14,489

 
1,627

 
 
 
 
 
 
Production, distribution and editorial
(2,322
)
 
(2,838
)
 
516

Selling and promotion
(507
)
 
(529
)
 
22

General and administrative
(1,568
)
 
(849
)
 
(719
)
Depreciation and amortization
(12
)
 
(14
)
 
2

Restructuring charges

 
(81
)
 
81

Operating Income
$
11,707

 
$
10,178

 
$
1,529

Merchandising segment revenues increased 11% for the three months ended June 30, 2013, compared to the three months ended June 30, 2012, primarily due to the recognition of royalty revenue from our commercial agreement with J.C. Penney, with no comparable royalty revenue from J.C. Penney in the prior-year period. Royalty revenue from J.C. Penney recorded for the three months ended June 30, 2013 also included royalty revenue pertaining to February and March 2013, which revenue had not been recorded during the three months ended March 31, 2013 due to the uncertainty related to the ongoing Macy's litigation. During the three months ended June 30, 2013, we received initial payment of royalty revenue from J.C. Penney, as scheduled, which supported recording such revenue. Future royalty and other revenue from J.C. Penney may vary depending on the outcome of the ongoing Macy's litigation. The increase in royalty and other revenues was partially offset by lower royalties from The Home Depot from the reduction in the number of styles of our patio products, as well as lower design fees from J.C. Penney and certain expired partnerships.
Production, distribution and editorial expenses decreased $0.5 million due to a decrease in compensation costs. General and administrative expenses increased $0.7 million due to higher compensation and related costs, as well as higher rent expense of $0.2 million from the reallocation of rent charged to reflect current utilization of office space. The increase in our Merchandising segment rent allocation was offset by a decrease in our Publishing segment rent allocation, as discussed above.


19


BROADCASTING SEGMENT
 
Three months ended June 30,
 
 
(in thousands)
2013
(unaudited)
 
2012
(unaudited)
 
Better /
(Worse)
Broadcasting Segment Revenues
 
 
 
 
 
Advertising
$
1,689

 
$
2,766

 
$
(1,077
)
Licensing and other
203

 
1,823

 
(1,620
)
Total Broadcasting Segment Revenues
1,892

 
4,589

 
(2,697
)
 
 
 
 
 
 
Production, distribution and editorial
(783
)
 
(2,972
)
 
2,189

Selling and promotion
(18
)
 
(195
)
 
177

General and administrative
(25
)
 
(252
)
 
227

Depreciation and amortization
(1
)
 
(105
)
 
104

Restructuring charges

 
(529
)
 
529

Operating Income
$
1,065

 
$
536

 
$
529

Broadcasting segment revenues decreased 59% for the three months ended June 30, 2013, compared to the three months ended June 30, 2012. Advertising revenue decreased $1.1 million primarily due to a $2.8 million impact from the Broadcasting Restructuring. Partially offsetting this decline in advertising revenue was sponsorship revenue related to Martha Stewart's Cooking School and Martha Bakes, both on PBS. Licensing and other revenue decreased $1.6 million primarily due to the inclusion of revenues during the three months ended June 30, 2012 associated with Emeril Lagasse television programming on the Hallmark Channel, with no comparable revenue in the current-year period. In addition, licensing and other revenue decreased due to reduced radio licensing fees from our new agreement with Sirius XM.
Production, distribution and editorial expenses decreased $2.2 million primarily due to a $3.0 million impact from the Broadcasting Restructuring. The production, distribution and editorial expenses of $0.8 million incurred during the three months ended June 30, 2013 were primarily related to the recognition of previously deferred television production costs associated with Martha Stewart's Cooking School. In addition, production, distribution and editorial expenses included distribution fees to PBS for our television programming and costs related to our reduced radio programming. Selling and promotion expenses, as well as general and administrative expenses decreased due to the Broadcasting Restructuring. General and administrative expenses primarily consist of overhead costs associated with the production of radio programming. Restructuring charges for the three months ended June 30, 2012 were $0.5 million and primarily included employee severance costs related to the Broadcasting Restructuring.



20


CORPORATE
 
Three months ended June 30,
 
 
(in thousands)
2013
(unaudited)
 
2012
(unaudited)
 
Better /
(Worse)
General and administrative
$
(6,813
)
 
$
(7,796
)
 
$
983

Depreciation and amortization
(839
)
 
(714
)
 
(125
)
Restructuring charges
(12
)
 
(74
)
 
62

Operating Loss
$
(7,664
)
 
(8,584
)
 
$
920

Corporate operating costs and expenses decreased 11% for the three months ended June 30, 2013, compared to the three months ended June 30, 2012. General and administrative expenses decreased $1.0 million primarily due to reduced cash compensation expense and non-cash equity compensation related to executive management and lower legal fees. Partially offsetting the decreases in general and administrative expenses was higher rent expense of $0.2 million from the reallocation of rent charged to reflect current utilization of office space. The increase in Corporate rent allocation was offset by a decrease in our Publishing segment rent allocation, as discussed above.
OTHER ITEMS
Other (expense) / income, net. Other expense, net, for the three months ended June 30, 2013 included the net realized losses on certain of our short-term investments. For the three months ended June 30, 2012, other income, net, included a gain on the sale of a cost-based investment of $0.4 million with no comparable gain in the current-year period. The gain was related to our sale of pingg common stock for cash of $0.4 million.
Net loss. Net loss was $(1.2) million for the three months ended June 30, 2013, compared to net loss of $(2.7) million for the three months ended June 30, 2012, as a result of the factors described above.

21


Comparison of Six Months Ended June 30, 2013 to Six Months Ended June 30, 2012
PUBLISHING SEGMENT
  
Six months ended June 30,
 
 
(in thousands)
2013
(unaudited)
 
2012
(unaudited)
 
Better /
(Worse)
Publishing Segment Revenues
 
 
 
 
 
Print advertising
$
22,877

 
$
27,225

 
$
(4,348
)
Digital advertising
10,168

 
8,522

 
1,646

Circulation
14,355

 
22,753

 
(8,398
)
Books
831

 
793

 
38

Other
441

 
343

 
98

Total Publishing Segment Revenues
48,672

 
59,636

 
(10,964
)
 
 
 
 
 
 
Production, distribution and editorial
(33,223
)
 
(40,018
)
 
6,795

Selling and promotion
(20,835
)
 
(23,544
)
 
2,709

General and administrative
(3,403
)
 
(4,038
)
 
635

Depreciation and amortization
(529
)
 
(365
)
 
(164
)
Restructuring charges
(140
)
 
(93
)
 
(47
)
Gain on sale of subscriber list, net
2,724

 

 
2,724

Operating Loss
$
(6,734
)
 
$
(8,422
)
 
$
1,688

Publishing segment revenues decreased 18% for the six months ended June 30, 2013, compared to the six months ended June 30, 2012. Print advertising revenue decreased $4.3 million primarily due to a $5.9 million impact from the Publishing Restructuring. Offsetting this decline in print advertising revenue was an increase in advertising pages in Martha Stewart Living and Martha Stewart Weddings. Digital advertising revenue increased $1.6 million due to higher display and video advertising units sold, partially offset by slightly lower rates. Circulation revenue decreased $8.4 million primarily due to a $6.2 million impact from the Publishing Restructuring. The remaining $2.2 million decline in circulation revenue was principally due to softness in newsstand sales of Martha Stewart Living and Martha Stewart Weddings, as well as lower newsstand unit sales of the special interest publication, Cakes and Cupcakes, as compared to the special interest publication, Organizing, sold during the six months ended June 30, 2012. In addition, circulation revenue decreased due to lower average subscription revenue per copy for Martha Stewart Living. The decline in subscription revenue per copy is expected to be a temporary decline resulting from the Publishing Restructuring, which allowed us to redirect prior Everyday Food subscribers, at lower subscription revenue per copy, to Martha Stewart Living.
Production, distribution and editorial expenses decreased $6.8 million primarily due to the Publishing Restructuring, which eliminated approximately $8.9 million of physical costs and editorial expenses. The decreases from the Publishing Restructuring were partially offset primarily by higher expenses associated with our investment in producing short-form video programming for our digital properties, as well as higher editorial staff and story costs. Selling and promotion expenses decreased $2.7 million primarily due to the Publishing Restructuring, which eliminated approximately $5.9 million of magazine circulation-related costs and advertising and marketing expenses. Additionally, selling and promotion expenses decreased due to net lower magazine circulation costs, primarily from the benefit to Martha Stewart Living of the Publishing Restructuring, which allowed us to redirect prior Everyday Food subscribers to Martha Stewart Living and reduced our subscription acquisition costs, primarily during the three months ended March 31, 2013. These decreases in selling and promotion expenses were partially offset by higher selling and commission costs associated with the increase in digital revenues, as well as the timing of expenses associated with the advertising and marketing event, American Made by Martha Stewart, anticipated to occur in October 2013. In addition, selling and promotion expenses increased due to an increase in average headcount in our advertising and marketing departments for the six months ended June 30, 2013 as compared to the prior-year period, as well as higher costs for market research. General and administrative expenses decreased $0.6 million primarily due to lower allocated rent expense. The decrease in our Publishing segment rent allocation of $0.8 million was offset by an increase in our Merchandising segment and Corporate rent allocation. Rent expense is charged to our segments to reflect utilization of office space. The reallocation of rent expense was the result of the Publishing Restructuring, reflecting the lower overall headcount of the restructured Publishing segment.
The net gain on the sale of Whole Living subscriber list was $2.7 million for the six months ended June 30, 2013 with no comparable gain in the prior-year period. Pursuant to this sale, the subscription contracts for the print and digital editions of

22


Whole Living, as well as the rights and benefits of the subscribers, were transferred to the buyer in exchange for cash. As a result of selling the Whole Living subscriber list, and thus transferring the subscription liability fulfillment obligation to the buyer, we also recognized the remaining deferred subscription revenue. See Note 7, Gain on Sale of Subscriber List, net in the Notes to Consolidated Financial Statements on this Quarterly Report on Form 10-Q for further details.

MERCHANDISING SEGMENT
 
Six months ended June 30,
 
 
(in thousands)
2013
(unaudited)
 
2012
(unaudited)
 
Better /
(Worse)
Merchandising Segment Revenues
 
 
 
 
 
Royalty and other
$
27,623

 
$
28,122

 
$
(499
)
Total Merchandising Segment Revenues
27,623

 
28,122

 
(499
)
 
 
 
 
 
 
Production, distribution and editorial
(5,526
)
 
(5,281
)
 
(245
)
Selling and promotion
(1,094
)
 
(931
)
 
(163
)
General and administrative
(3,191
)
 
(2,184
)
 
(1,007
)
Depreciation and amortization
(27
)
 
(23
)
 
(4
)
Restructuring charges
(392
)
 
(81
)
 
(311
)
Operating Income
$
17,393

 
$
19,622

 
$
(2,229
)
Merchandising segment revenues decreased 2% for the six months ended June 30, 2013, compared to the six months ended June 30, 2012, primarily due to lower royalties from The Home Depot from the reduction in the number of styles of our patio products, as well as lower design fees from J.C. Penney. In addition, there were certain non-recurring prior-year period benefits and certain expired partnerships with no comparable revenue for the six months ended June 30, 2013. These decreases were partially offset by the recognition of royalty revenue from our commercial agreement with J.C. Penney, with no comparable royalty revenue from J.C. Penney in the prior-year period. Future royalty and other revenue from J.C. Penney may vary depending on the outcome of the ongoing Macy's litigation.
Production, distribution and editorial expenses increased $0.2 million due to higher average headcount to support J.C. Penney. Selling and promotion expenses increased $0.2 million primarily due to an increase in compensation expenses related to marketing efforts. General and administrative expenses increased $1.0 million due to higher compensation and related costs, as well as higher rent expense of $0.5 million from the reallocation of rent charged to reflect current utilization of office space. The increase in our Merchandising segment rent allocation was offset by a decrease in our Publishing segment rent allocation, as discussed above. Restructuring charges of $0.4 million for the six months ended June 30, 2013 represented employee severance costs.


23


BROADCASTING SEGMENT
 
Six months ended June 30,
 
 
(in thousands)
2013
(unaudited)
 
2012
(unaudited)
 
Better /
(Worse)
Broadcasting Segment Revenues
 
 
 
 
 
Advertising
$
1,678

 
$
6,309

 
$
(4,631
)
Licensing and other
1,449

 
3,648

 
(2,199
)
Total Broadcasting Segment Revenues
3,127

 
9,957

 
(6,830
)
 
 
 
 
 
 
Production, distribution and editorial
(1,004
)
 
(9,091
)
 
8,087

Selling and promotion
(18
)
 
(451
)
 
433

General and administrative
(54
)
 
(548
)
 
494

Depreciation and amortization
(25
)
 
(218
)
 
193

Restructuring charges

 
(529
)
 
529

Operating Income / (Loss)
$
2,026

 
$
(880
)
 
$
2,906

Broadcasting segment revenues decreased 69% for the six months ended June 30, 2013, compared to the six months ended June 30, 2012. Advertising revenue decreased $4.6 million primarily due to a $6.3 million impact from the Broadcasting Restructuring. Partially offsetting this decline in advertising revenue was sponsorship revenue related to Martha Stewart's Cooking School and Martha Bakes, each of which airs on PBS. Licensing and other revenue decreased $2.2 million primarily due to the inclusion of revenues during the six months ended June 30, 2012 associated with Emeril Lagasse television programming on the Hallmark Channel, with no comparable revenue in the current-year period. In addition, licensing and other revenue decreased due to reduced radio licensing fees from our new agreement with Sirius XM. These decreases in licensing and other revenue were partially offset by retransmission royalties associated with the historical distribution rights to air The Martha Stewart Show.
Production, distribution and editorial expenses decreased $8.1 million primarily due to a $9.1 million impact from the Broadcasting Restructuring. The production, distribution and editorial expenses of $1.0 million incurred during the six months ended June 30, 2013 were primarily related to the recognition of previously deferred television production costs associated with Martha Stewart's Cooking School. In addition, production, distribution and editorial expenses included distribution fees to PBS for our television programming and costs related to our reduced radio programming. Selling and promotion expenses, as well as general and administrative expenses, decreased due to the Broadcasting Restructuring. General and administrative expenses primarily consist of overhead costs associated with the production of radio programming. Restructuring charges for the six months ended June 30, 2012 were $0.5 million and primarily included employee severance costs related to the Broadcasting Restructuring.



24


CORPORATE
 
Six months ended June 30,
 
 
(in thousands)
2013
(unaudited)
 
2012
(unaudited)
 
Better /
(Worse)
General and administrative
$
(14,711
)
 
$
(15,894
)
 
$
1,183

Depreciation and amortization
(1,512
)
 
(1,419
)
 
(93
)
Restructuring charges
(143
)
 
(74
)
 
(69
)
Operating Loss
$
(16,366
)
 
(17,387
)
 
$
1,021

Corporate operating costs and expenses decreased 6% for the six months ended June 30, 2013, compared to the six months ended June 30, 2012. General and administrative expenses decreased $1.2 million primarily due to reduced cash compensation expense and non-cash equity compensation related to executive management, partially offset by higher professional fees, principally legal costs. The decreases in general and administrative expenses were partially offset by higher rent expense of $0.4 million from the reallocation of rent charged to reflect current utilization of office space. The increase in Corporate rent allocation was offset by a decrease in our Publishing segment rent allocation, as discussed above.
OTHER ITEMS
Other (expense) / income, net. Other expense, net, for the six months ended June 30, 2013 included the net realized losses on certain of our short-term investments. Other income, net, included a gain on the sale of cost-based investments of $1.2 million for the six months ended June 30, 2012 with no comparable gain in the current-year period. The gain was related to our sale of Ziplist and pingg common stock for aggregate cash of $1.2 million.
Net loss. Net loss was $(4.5) million for the six months ended June 30, 2013, compared to net loss of $(6.3) million for the six months ended June 30, 2012, as a result of the factors described above.

25


Liquidity and Capital Resources
Overview
During the six months ended June 30, 2013, our overall cash, cash equivalents, short-term investments and restricted cash and investments decreased $0.6 million from December 31, 2012. The decrease was largely due to our operating loss and certain non-cash gains that were partially offset by the collection of receivables from advertising and royalties. Cash, cash equivalents, short-term investments and restricted cash and investments were $48.5 million and $49.1 million at June 30, 2013 and December 31, 2012, respectively.
In May 2013, we reduced our line of credit with Bank of America from $10.0 million to $5.0 million. Borrowings under this line of credit are available for investment opportunities, working capital, and the issuance of letters of credit. Per the terms of the credit agreement, the line of credit must be secured by cash or investment collateral, which we have presented as "Restricted cash and investments," a component of current assets on our consolidated balance sheets. As of June 30, 2013, we had no borrowings against our line of credit. We believe that our available cash and cash equivalent balances and short-term investments, along with our line of credit, will be sufficient to meet our cash needs for working capital and capital expenditures for at least the next 12 months.
Cash Flows from Operating Activities
Our cash inflows from operating activities are generated by our business segments from revenues, as described previously, which include cash from advertising and magazine customers and licensing partners. Operating cash outflows generally include employee and related costs, the physical costs associated with producing and distributing magazines, the editorial costs associated with creating content across our media platforms, the selling and promotion costs that support our advertising, marketing, circulation marketing and research efforts, the technology costs associated with our digital properties, the costs associated with producing and distributing our video programming and the costs of facilities.
Cash (used in) and provided by operating activities was $(0.4) million and $6.1 million for the six months ended June 30, 2013 and 2012, respectively. During the six months ended June 30, 2013, operating activities included the recognition of certain deferred subscription liabilities, which reflected cash collected in prior periods. The recognition of these liabilities was largely due to the gain on the sale of the Whole Living subscriber list in January 2013, which included the release of $2.2 million of the related deferred subscription liability, as well as the impact of the Publishing Restructuring, which allowed us to redirect prior Everyday Food subscribers to Martha Stewart Living. We also used cash to pay certain payroll and related liabilities, including severance payments in 2013, which were expensed in 2012. Cash from operating activities also decreased due to our operating loss, as discussed earlier. Partially offsetting these decreases to cash from operating activities was the collection of receivables from advertising and royalties recorded in 2012.
Cash Flows from Investing Activities
Our cash inflows from investing activities generally include proceeds from the sale of short-term investments. Investing cash outflows generally include purchases of short-term and long-term investments and additions to property and equipment.
Cash provided by and (used in) investing activities was $3.2 million and $(24.5) million for the six months ended June 30, 2013 and 2012, respectively. During the six months ended June 30, 2013, cash provided by investing activities predominantly consisted of the net proceeds from the sales of short-term investments, as well as the cash portion associated with the sale of the Whole Living subscriber list during January 2013. Partially offsetting the cash provided by investing activities were amounts used for incremental capital improvements to our information technology infrastructure.
Cash Flows from Financing Activities
Cash flows (used in) and provided by financing activities were $(0.4) million and $0.1 million for the six months ended June 30, 2013 and 2012, respectively. Cash used in financing activities was primarily the result of securing our line of credit per the terms of our new credit agreement with Bank of America. Cash provided by financing activities represented proceeds from the exercise of stock options for our Class A Common Stock issued under our equity incentive plans.
Debt
In May 2013, pursuant to the Amendment to Amended and Restated Loan Agreement between the Company and Bank of America, N.A., (the "Amended Credit Agreement"), we reduced our line of credit with Bank of America from $10.0 million to $5.0 million. Borrowings under this line of credit are available for investment opportunities, working capital, and the issuance of letters of credit. The annual interest rate on outstanding amounts is equal to a floating rate of 1-month LIBOR Daily Floating Rate plus 1.85%. The unused commitment fee is equal to 0.25%. In connection with the Amended Credit Agreement, we

26


entered into a Pledge Agreement, which provides that the line of credit must be secured by cash or investment collateral. This restricted amount is included in the line item "Restricted cash and investments," a component of current assets, on the consolidated balance sheets.
The Amended Credit Agreement expires June 12, 2014, at which time any outstanding amounts borrowed under the agreement are then due and payable. As of June 30, 2013 and December 31, 2012, we had no outstanding borrowings against our line of credit or the predecessor line of credit, but had outstanding letters of credit of $1.6 million on both dates.
Seasonality and Quarterly Fluctuations
Our businesses can experience fluctuations in quarterly performance. Our Publishing segment results can vary from quarter to quarter due to publication schedules (see chart below) and seasonality of certain types of advertising. In addition, advertising revenue on marthastewart.com and our other websites is tied to traffic, among other key factors, and is typically highest in the fourth quarter of the year. Certain newsstand costs vary from quarter to quarter, particularly newsstand marketing costs associated with the distribution of our magazines. These costs typically have a three-year life cycle, but can vary significantly throughout the term. Revenues from our Merchandising segment can vary significantly from quarter to quarter due to changes in product mix, new product launches and the performance of certain seasonal product lines.
 
  
First Quarter
  
Second Quarter
2013 Magazine Publication Schedule:
  
 
  
 
Martha Stewart Living
  
3 Issues
  
3 Issues
Martha Stewart Weddings
  
1 Issue
  
1 Issue
Everyday Food *
 
 
Whole Living *
  
1 Issue
  
Special Interest Publications
  
1 Issue
  
1 Issue
 
 
 
2012 Magazine Publication Schedule:
  
 
  
 
Martha Stewart Living
  
3 Issues
  
3 Issues
Martha Stewart Weddings
  
1 Issue
  
1 Issue
Everyday Food
  
3 Issues
  
3 Issues
Whole Living
  
2 Issues
  
3 Issues
Special Interest Publications
  
1 Issue
  
1 Issue
* As part of the Publishing Restructuring, we transitioned the print publication Everyday Food from a stand-alone title to a digital-focused brand distributed across multiple platforms. In addition, we discontinued publication of Whole Living with the January/February 2013 issue, and sold the related subscriber list in January 2013.
Off-Balance Sheet Arrangements
None.
Critical Accounting Policies and Estimates
General
Our significant accounting policies are described in Note 2, Summary of Significant Accounting Policies, in the Notes to Consolidated Financial Statements in our 2012 Form 10-K. We consider an accounting estimate to be critical if it requires assumptions to be made that were uncertain at the time the estimate was made and changes in the estimate or different estimates could have a material effect on our results of operations. These critical estimates include those related to revenue recognition, allowance for doubtful accounts and sales returns, television production costs, valuation of long-lived assets, goodwill and other intangible assets, income taxes, and non-cash equity compensation. We base our estimates on historical experience, current developments and on various other assumptions that we believe to be reasonable under these circumstances, the results of which form the basis for making judgments about carrying values of assets and liabilities that cannot readily be determined from other sources. There can be no assurance that actual results will not differ from those estimates.
Our critical accounting policies and estimates are discussed in detail in the 2012 Form 10-K, Item 7, “Management’s Discussion and Analysis of Financial Condition and Results of Operations,” especially under the heading, “Critical Accounting Policies and Estimates.”

27


ITEM 3. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK.
We are exposed to market rate risk for changes in interest rates as those rates relate to our investment portfolio. The primary objective of our investment activities is to preserve principal while at the same time maximizing yields without significantly increasing risk. We attempt to protect and preserve our invested funds by limiting default, market and reinvestment risk. To achieve this objective, we invest our excess cash in debt instruments of the United States Government and its agencies and in high-quality corporate issuers (including bank instruments and money market funds) and, by internal policy, limit both the term and amount of credit exposure to any one issuer. As of June 30, 2013, net unrealized gains and losses on these investments were not material. For the three and six months ended June 30, 2013, we recorded approximately $0.2 million and $0.4 million in interest income, respectively, compared to $0.3 million and $0.6 million in the respective prior-year periods. Our future investment income may fluctuate due to changes in interest rates and levels of cash balances, or we may suffer losses in principal if forced to sell securities that have declined in market value due to changes in interest rates before their maturity.
ITEM 4. CONTROLS AND PROCEDURES.
Evaluation of Disclosure Controls and Procedures
Under the supervision and with the participation of our management, including our principal executive officer and our principal financial officer, we evaluated the effectiveness of our disclosure controls and procedures (as defined in the Rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934, as amended (the “Exchange Act”)) required by Exchange Act Rules 13a-15(b) or 15d-15(b), as of the end of the period covered by this report. Based upon that evaluation, our principal executive officer and principal financial officer concluded that our disclosure controls and procedures were effective as of that date to provide reasonable assurance that information we are required to disclose in reports that we file or submit under the Exchange Act is recorded, processed, summarized and reported within the time periods specified in Securities and Exchange Commission rules and forms, and include controls and procedures designed to ensure that information required to be disclosed by us in such reports is accumulated and communicated to our management, including the principal executive officer and principal financial officer, as appropriate to allow timely decisions regarding required disclosure.
Evaluation of Changes in Internal Control over Financial Reporting
Under the supervision and with the participation of our management, including our principal executive officer and principal financial officer, we have determined that, during the second quarter of fiscal 2013, there were no changes in our internal control over financial reporting that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.

28


PART II. OTHER INFORMATION
ITEM 1. LEGAL PROCEEDINGS.
On January 23, 2012, Macy's Inc. and Macy's Merchandising Group, Inc. filed a lawsuit against us in the Supreme Court of the State of New York, County of New York titled Macy's, Inc. and Macy's Merchandising Group, Inc. v. Martha Stewart Living Omnimedia, Inc. In such lawsuit, the Macy's plaintiffs claim that our planned activities under our commercial agreement with J.C. Penney materially breach the agreement between us and Macy's Merchandising Group, Inc. dated April 3, 2006 (the "Agreement"). The Macy's plaintiffs seek a declaratory judgment, preliminary and permanent injunctive relief, and incidental and other damages. The Court entered a preliminary injunction on July 31, 2012 which limited our activities with J.C. Penney in certain respects. In November 2012, the Macy's plaintiffs amended their complaint to assert a second claim which alleges additional breaches of the Agreement. In January 2013, the lawsuit was consolidated with an action titled Macy's Inc. and Macy's Merchandising Group, Inc. v. J.C. Penney Corporation, Inc. The trial of the consolidated cases began on February 20, 2013. During a break in the trial in March 2013, the Court ordered mediation among the parties. The mediation did not result in a settlement and the trial resumed on April 7, 2013 and is still ongoing. On April 10 and 11, 2013, the Court dismissed the portions of the claim regarding confidentiality and disgorgement of profits, but did not dismiss the portion of Macy's claim that we are prohibited from designing for third parties in certain product categories.
On April 12, 2013, the Court denied the Macy's plaintiffs request to expand the existing preliminary injunction against J.C. Penney and us. The Macy's plaintiffs have filed an appeal of that denial, as well as an appeal of the Court's decisions on April 10 and 11, 2013. On April 30, 2013, the New York State Supreme Court's Appellate Division, First Department, denied Macy's request for a preliminary injunction blocking the sale of goods at JCP. The Court has scheduled closing arguments in the underlying case for August 1, 2013. We believe that we have meritorious defenses to the claims made by the Macy's plaintiffs, and we are vigorously defending such claims. Litigation costs in this matter are significant. Further information about the risks associated with the Macy's lawsuit are discussed in our 2012 Form 10-K, specifically under the heading “Part I, Item 1A. Risk Factors.”
We are also party to legal proceedings in the ordinary course of business, including product liability claims for which we are indemnified by our licensees. Other than the Macy's proceedings, none of these proceedings is deemed material.
ITEM 1A. RISK FACTORS
There have been no material changes from risk factors as previously disclosed in our 2012 Form 10-K, under the heading Part I, Item 1A, “Risk Factors.”

29


ITEM 6. EXHIBITS.
 
 
 
Exhibit
Number
  
Exhibit Title
 
 
10.1
  
Amendment, dated May 9, 2013 to the Amended and Restated Loan Agreement, dated as of February 14, 2012, between Bank of America, N.A. and Martha Stewart Living Omnimedia, Inc.
 
 
10.2
  
Pledge Agreement, dated May 9, 2013, between Bank of America, N.A. and Martha Stewart Living Omnimedia, Inc.
 
 
31.1
  
Certification of Principal Executive Officer
 
 
31.2
  
Certification of Principal Financial Officer
 
 
32
  
Certification of Principal Executive Officer and Principal Financial Officer Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 (18 U.S.C. 1350)
 
 
101.INS *
  
XBRL Instance Document
 
 
101.SCH *
  
XBRL Taxonomy Extension Schema Document
 
 
101.CAL *
  
XBRL Taxonomy Extension Calculation Linkbase Document
 
 
101.DEF *
  
XBRL Taxonomy Extension Definition Linkbase Document
 
 
101.LAB *
  
XBRL Taxonomy Extension Label Linkbase Document
 
 
101.PRE *
  
XBRL Taxonomy Extension Presentation Linkbase Document

*
In accordance with Rule 406T of Regulation S-T, these XBRL (eXtensible Business Reporting Language) documents are furnished and not filed or a part of a registration statement or prospectus for purposes of Sections 11 or 12 of the Securities Act of 1933 or Section 18 of the Securities Exchange Act of 1934 and otherwise are not subject to liability under these sections.

30


SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.
 
 
 
 
MARTHA STEWART LIVING OMNIMEDIA, INC.
 
 
Date:
 
July 30, 2013
 
 
 
 
/s/ Kenneth P. West
Name:
 
Kenneth P. West
Title:
 
Chief Financial Officer
 
 
(Principal Financial Officer and
duly authorized officer)

31


EXHIBIT INDEX
 
 
 
 
Exhibit
Number
  
Exhibit Title
 
 
10.1
  
Amendment, dated May 9, 2013 to the Amended and Restated Loan Agreement, dated as of February 14, 2012, between Bank of America, N.A. and Martha Stewart Living Omnimedia, Inc.
 
 
10.2
  
Pledge Agreement, dated May 9, 2013, between Bank of America, N.A. and Martha Stewart Living Omnimedia, Inc.
 
 
31.1
  
Certification of Principal Executive Officer
 
 
31.2
  
Certification of Principal Financial Officer
 
 
32
  
Certification of Principal Executive Officer and Principal Financial Officer Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 (18 U.S.C. 1350)
 
 
101.INS *
  
XBRL Instance Document
 
 
101.SCH *
  
XBRL Taxonomy Extension Schema Document
 
 
101.CAL *
  
XBRL Taxonomy Extension Calculation Linkbase Document
 
 
101.DEF *
  
XBRL Taxonomy Extension Definition Linkbase Document
 
 
101.LAB *
  
XBRL Taxonomy Extension Label Linkbase Document
 
 
101.PRE *
  
XBRL Taxonomy Extension Presentation Linkbase Document
*
In accordance with Rule 406T of Regulation S-T, these XBRL (eXtensible Business Reporting Language) documents are furnished and not filed or a part of a registration statement or prospectus for purposes of Sections 11 or 12 of the Securities Act of 1933 or Section 18 of the Securities Exchange Act of 1934 and otherwise are not subject to liability under these sections.