SEC FORM 4

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

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Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

1. Name and Address of Reporting Person^*

PATRICK JOHN R

(Last)

(First)

(Middle)

117 WHIPSTICK ROAD

(Street)

RIDGEFIELD

06877

(City)

(State)

(Zip)

2. Issuer Name and Ticker or Trading Symbol
WEBMEDIABRANDS INC. [ WEBM ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	10% Owner
	Officer (give title below)	Other (specify below)

3. Date of Earliest Transaction (Month/Day/Year)
12/05/2012

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
Common Stock	12/12/2012		P		4,054	A	$1.76⁽¹⁾	25,768	D
Common Stock	12/13/2012		P		5,000	A	$1.83⁽²⁾	30,768	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	8. Price of Derivative Security (Instr. 5)		10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
Director Stock Option (right to buy)	$2.29	12/05/2012		M		3,000		⁽³⁾	12/04/2022	Common Stock	3,000	$0.00	3,000	D
Director Stock Option (right to buy)	$1.82							⁽⁴⁾	01/07/2013	Common Stock	2,143		2,143	D
Director Stock Option (right to buy)	$1.82							⁽⁴⁾	02/06/2013	Common Stock	714		714	D
Director Stock Option (right to buy)	$1.82							⁽⁴⁾	03/27/2013	Common Stock	724		724	D
Director Stock Option (right to buy)	$1.82							⁽⁴⁾	09/17/2013	Common Stock	2,857		2,857	D
Director Stock Option (right to buy)	$1.82							⁽⁴⁾	09/17/2013	Common Stock	1,429		1,429	D
Director Stock Option (right to buy)	$3.08							⁽⁴⁾	03/04/2014	Common Stock	3,714		3,714	D
Director Stock Option (right to buy)	$1.82							⁽⁴⁾	03/30/2014	Common Stock	143		143	D
Director Stock Option (right to buy)	$1.82							⁽⁴⁾	09/15/2014	Common Stock	179		179	D
Director Stock Option (right to buy)	$1.82							⁽⁴⁾	09/15/2014	Common Stock	1,429		1,429	D
Director Stock Option (right to buy)	$1.82							⁽⁴⁾	09/15/2014	Common Stock	2,679		2,679	D
Director Stock Option (right to buy)	$4.9							⁽⁴⁾	12/09/2014	Common Stock	3,714		3,714	D
Director Stock Option (right to buy)	$1.82							⁽⁴⁾	02/11/2015	Common Stock	143		143	D
Director Stock Option (right to buy)	$1.82							⁽⁴⁾	06/09/2015	Common Stock	1,071		1,071	D
Director Stock Option (right to buy)	$1.82							⁽⁴⁾	06/09/2015	Common Stock	1,571		1,571	D
Director Stock Option (right to buy)	$1.82							⁽⁴⁾	07/07/2015	Common Stock	143		143	D
Director Stock Option (right to buy)	$1.82							⁽⁴⁾	06/07/2016	Common Stock	3,715		3,715	D
Director Stock Option (right to buy)	$5.6							⁽⁵⁾	09/27/2020	Common Stock	3,714		3,714	D
Director Stock Option (right to buy)	$6.44							⁽⁶⁾	09/08/2021	Common Stock	3,714		3,714	D

Explanation of Responses:

1. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1.675 to $1.81, inclusive. The reporting person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnote (1) to this Form 4.

2. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1.81 to $1.85, inclusive. The reporting person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnote (2) to this Form 4.

3. Option vests 33.33% ratably over a three-year period on 12/05/2013, 12/05/2014 and 12/05/2015.

4. Options are 100% vested.

5. The options were awarded on 09/27/2010 and vest over three years, with one-third vesting on each of the first, second and third anniversaries of the date of grant.

6. The options were awarded on 09/08/2011 and vest over three years, with one-third vesting on each of the first, second and third anniversaries of the date of grant.

Remarks:

Share numbers and exercise prices have been amended to reflect the one-for-seven reverse stock split effected on August 16, 2012.

	/s/ David P. Creekman, Attorney-in-Fact	12/14/2012
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
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