10-Q 1 exe_10q.htm QUARTERLY REPORT exe_10q.htm


UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
 
—————————
FORM 10-Q
—————————
 
(Mark One)
 
þ  QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
 
For the quarterly period ended September 30, 2012
 
OR
 
¨  TRANSITION REPORT PURSUANT TO SECTION 13 or 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934.
 
For the transition period from ___________ to ___________.
 
Commission file number 001-32277
 
—————————
Crexendo, Inc.
(Exact name of registrant as specified in its charter)
—————————
 
Delaware
 
87-0591719
(State or other jurisdiction of incorporation or organization)
 
(I.R.S. Employer Identification No.)
     
1615 South 52nd Street, Tempe, AZ
 
85281
(Address of Principal Executive Offices)
 
(Zip Code)
 
(602) 714-8500
 (Registrant’s telephone number, including area code)
 
__________________________
(Former name, former address and former fiscal year, if changed since last report)
 
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports) and (2) has been subject to such filing requirements for the past 90 days. Yes þ  No ¨
 
Indicate by check mark whether the registrant has submitted electronically and posted on its corporate web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). Yes þ  No ¨
 
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act. (check one).
 
Large accelerated filer
¨
Accelerated filer
¨
Non-accelerated filer
¨
Smaller reporting company
þ
 
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes ¨  No þ.
 
The number of shares outstanding of the registrant’s common stock as of November 1, 2012 was 10,669,201.
 


 
 

 
 
INDEX
 
PART I – FINANCIAL INFORMATION
         
Item 1. 
Financial Statements
    3  
           
Item 2.
Management's Discussion and Analysis of Financial Condition and Results of Operations
    16  
           
Item 3. 
Quantitative and Qualitative Disclosures about Market Risk
    32  
           
Item 4. 
Controls and Procedures
    32  
           
PART II – OTHER INFORMATION
         
Item 1. 
Legal Proceedings
    33  
           
Item 1A.
Risk Factors
    33  
           
Item 2. 
Unregistered Sales of Equity Securities and Use of Proceeds
    33  
           
Item 6. 
Exhibits
    34  
           
Signatures     35  
 
 
2

 
 
PART I - FINANCIAL INFORMATION
 
ITEM 1.     FINANCIAL STATEMENTS.

CREXENDO, INC.  AND SUBSIDIARIES
Condensed Consolidated Balance Sheets
(In thousands, except par value and share data)
(unaudited)
 
   
September 30,
2012
   
December 31,
2011
 
Assets
Current Assets:
           
  Cash and cash equivalents
  $ 7,639     $ 8,658  
  Restricted cash
    1,965       1,965  
  Trade receivables, net of allowance of doubtful accounts of $1,993                
    as of September 30, 2012 and $3,512 as of December 31, 2011
    4,326       9,420  
  Inventories
    185       232  
  Equipment financing receivables
    11       -  
  Income taxes receivable
    339       552  
  Prepaid expenses and other
    821       725  
    Total Current Assets
    15,286       21,552  
                 
Certificate of deposit
    500       500  
Long-term trade receivables, net of allowance of doubtful accounts of $349
               
    as of September 30, 2012 and $1,949 as of December 31, 2011
    720       6,097  
Long-term equipment financing receivables
    48       -  
Property and equipment, net
    3,568       4,055  
Deferred income tax assets, net
    272       279  
Intangible assets
    24       79  
Goodwill
    265       265  
Other long-term assets
    188       233  
    Total Assets
  $ 20,871     $ 33,060  
                 
Liabilities and Stockholders' Equity
Current Liabilities:
               
  Accounts payable
  $ 638     $ 1,153  
  Accrued expenses and other
    1,435       2,240  
  Dividend payable
    -       211  
  Deferred income tax liability
    272       279  
  Deferred revenue, current portion
    4,234       9,288  
     Total Current Liabilities
    6,579       13,171  
                 
Deferred revenue, net of current portion
    728       6,123  
Other long-term liabilities
    252       419  
     Total Liabilities
    7,559       19,713  
                 
Stockholders' Equity:
               
  Preferred stock, par value $0.001 per share - authorized 5,000,000 shares; none issued
    -       -  
  Common stock, par value $0.001 per share - authorized 100,000,000 shares; 10,669,201                
     shares outstanding as of September 30, 2012 and 10,523,078 shares outstanding
               
     as of December 31, 2011
    11       11  
  Additional paid-in capital
    49,629       48,938  
  Accumulated deficit
    (36,328 )     (35,602 )
     Total Stockholders' Equity
    13,312       13,347  
                 
     Total Liabilities and Stockholders' Equity
  $ 20,871     $ 33,060  
 
The accompanying notes are an integral part of these unaudited condensed consolidated financial statements.
 
 
3

 
 
CREXENDO, INC. AND SUBSIDIARIES
Condensed Consolidated Statements of Operations
(In thousands, except per share and share data)
(unaudited)
 
   
Three Months Ended September 30,
   
Nine Months Ended September 30,
 
   
2012
   
2011
   
2012
   
2011
 
                         
Revenue
  $ 3,865     $ 10,242     $ 14,034     $ 42,306  
Operating expenses:
                               
    Cost of revenue
    1,233       2,057       3,952       16,037  
    Selling and marketing
    987       806       2,904       19,645  
    General and administrative
    2,440       3,276       8,214       9,368  
    Research and development
    420       807       1,519       2,550  
          Total operating expenses
    5,080       6,946       16,589       47,600  
                                 
Income (loss) from operations
    (1,215 )     3,296       (2,555 )     (5,294 )
                                 
Other income (expense):
                               
    Interest income
    383       1,306       1,649       3,775  
    Interest expense
    -       -       -       (2 )
    Other income (expense), net
    36       (56 )     50       (89 )
          Total other income, net
    419       1,250       1,699       3,684  
                                 
Income (loss) before income tax provision
    (796 )     4,546       (856 )     (1,610 )
                                 
Income tax benefit (provision)
    (10 )     (39 )     130       (5,079 )
                                 
Net income (loss)
  $ (806 )   $ 4,507     $ (726 )   $ (6,689 )
                                 
Net income (loss) per common share:
                               
    Basic
  $ (0.08 )   $ 0.43     $ (0.07 )   $ (0.63 )
    Diluted
  $ (0.08 )   $ 0.42     $ (0.07 )   $ (0.63 )
                                 
Dividends per common share:
  $ 0.02     $ 0.02     $ 0.04     $ 0.06  
                                 
Weighted average common shares outstanding:
                         
    Basic
    10,666,816       10,589,132       10,610,813       10,623,341  
    Diluted
    10,666,816       10,618,254       10,610,813       10,623,341  
 
The accompanying notes are an integral part of these unaudited condensed consolidated financial statements.
 
 
4

 
 
CREXENDO, INC. AND SUBSIDIARIES
Condensed Consolidated Statement of Stockholders' Equity
Nine Months Ended September 30, 2012
(In thousands, except share data)
(unaudited)
 
               
Additional
         
Total
 
   
Common Stock
   
Paid-in
   
Accumulated
   
Stockholders'
 
   
Shares
   
Amount
   
Capital
   
Deficit
   
Equity
 
                                         
Balance, January 1, 2012
    10,523,078     $ 11     $ 48,938     $ (35,602 )   $ 13,347  
Expense for stock options granted to employees
    -       -       617       -       617  
Proceeds from the exercise of stock options
    146,123       -       498       -       498  
Dividends declared
    -       -       (424 )     -       (424 )
Net loss
    -       -       -       (726 )     (726 )
Balance, September 30, 2012
    10,669,201     $ 11     $ 49,629     $ (36,328 )   $ 13,312  
 
The accompanying notes are an integral part of these unaudited condensed consolidated financial statements.
 
 
5

 
 
CREXENDO, INC. AND SUBSIDIARIES
 Condensed Consolidated Statements of Cash Flows
(In thousands)
(unaudited)

   
Nine Months Ended September 30,
 
   
2012
   
2011
 
             
CASH FLOWS FROM OPERATING ACTIVITIES
           
Net loss
  $ (726 )   $ (6,689 )
Adjustments to reconcile net loss to net cash provided by (used for) operating activities:
               
Depreciation and amortization
    1,042       1,000  
Impairment of inventory and intangible assets
    -       1,169  
Loss on subsidiary
    -       56  
Expense for stock options issued to employees
    617       686  
Deferred income tax provision
    -       5,973  
Change in uncertain tax positions
    (165 )     -  
Changes in assets and liabilities:
               
Trade receivables
    10,471       2,216  
Equipment financing receivables
    (59 )     -  
Inventories
    47       419  
Income taxes receivable
    213       583  
Prepaid expenses and other
    (96 )     557  
Other long-term assets
    45       (15 )
Accounts payable, accrued expenses and other
    (696 )     (4,171 )
Deferred revenue
    (10,449 )     (3,942 )
Other long-term liabilities
    4       (931 )
Net cash provided by (used for) operating activities
    248       (3,089 )
                 
CASH FLOWS FROM INVESTING ACTIVITIES
               
Acquisition of property and equipment
    (1,124 )     (764 )
Investment in subsidiary
    -       (56 )
Net cash used for investing activities
    (1,124 )     (820 )
                 
CASH FLOWS FROM FINANCING ACTIVITIES
               
Proceeds from exercise of stock options
    498       68  
Repurchase of common stock
    -       (682 )
Payments made on contingent consideration
    (6 )     (36 )
Dividend payments
    (635 )     (640 )
Net cash used for financing activities
    (143 )     (1,290 )
                 
NET DECREASE IN CASH AND CASH EQUIVALENTS
    (1,019 )     (5,199 )
                 
CASH AND CASH EQUIVALENTS, BEGINNING OF  PERIOD
    8,658       14,207  
CASH AND CASH EQUIVALENTS, END OF PERIOD
  $ 7,639     $ 9,008  
                 
Supplemental disclosure of cash flow information:
               
Cash received during the period:
               
Income taxes
  $ 178     $ 530  
Supplemental disclosure of non-cash investing and financing information:
         
Dividends declared
    -       211  
Purchase of property and equipment included in accounts payable
    31       313  
 
The accompanying notes are an integral part of these unaudited condensed consolidated financial statements.
 
 
6

 
 
CREXENDO, INC. AND SUBSIDIARIES
Notes to the Condensed Consolidated Financial Statements (unaudited)
 
(1)           Description of Business
 
Crexendo, Inc. is incorporated in the state of Delaware. As used hereafter in this Form 10-Q, we refer to Crexendo, Inc. and its wholly-owned subsidiaries, as “we,” “us,” or “the Company.” We are a hosted services company that provides e-commerce software, website development, web hosting, search engine optimization, link building, hosted telecommunication services, and broadband internet for businesses and entrepreneurs.  Our services are designed to make enterprise-class hosting services available to small and medium-sized businesses at affordable monthly rates.  Our unaudited condensed consolidated financial statements have been prepared in accordance with U.S. generally accepted accounting principles (“US GAAP”) and pursuant to the rules and regulations of the Securities and Exchange Commission (“SEC”). These unaudited consolidated financial statements reflect the results of operations, financial position, changes in stockholders’ equity, and cash flows of the Company for the periods indicated.
 
(2)           Summary of Significant Accounting Policies
 
Basis of Presentation – These unaudited condensed consolidated financial statements include the financial statements of Crexendo, Inc. and its wholly-owned subsidiaries.  All intercompany balances and transactions have been eliminated.
 
The accompanying unaudited interim consolidated financial statements have been prepared in accordance with U.S. generally accepted accounting principles, consistent in all material respects with those applied in our financial statements included in our Annual Report on Form 10-K for the fiscal year ended December 31, 2011. Because these financial statements address interim periods, they do not include all of the information and footnotes required by U.S. generally accepted accounting principles for complete financial statements. Such interim financial information is unaudited but reflects all adjustments that in the opinion of management are necessary for the fair presentation of the interim periods presented. The results of operations presented in this Quarterly Report on Form 10-Q are not necessarily indicative of the results that may be expected for the year ending December 31, 2012 or for any future periods. This Quarterly Report on Form 10-Q should be read in conjunction with the Company’s audited financial statements and footnotes included in our Annual Report on Form 10-K for the fiscal year ended December 31, 2011.
 
In July of 2011, we announced the suspension of our direct mail seminar sales channel in our StoresOnline segment.  As a result, we have shifted our focus toward growing our Crexendo Web Services segment and Crexendo Network Services segment.  We currently plan to fund this growth through operating cash flows. If operating cash flows prove to be insufficient to fund future growth, we may need to raise additional capital through financing. There can be no assurances that such additional capital, if needed, would be available on acceptable terms or at all, which would adversely affect our Company’s ability to achieve our business objectives. Due to changes in our growth strategy and the rapidly evolving nature of our business and the markets we serve, we believe period-to-period comparisons of our operating results, including operating expenses as a percentage of revenue and cash flows, are not necessarily meaningful and should not be relied upon as an indication of future performance.
 
Revenue Recognition - On April 1, 2012, we began renting our hosted telecommunication equipment through leasing contracts that we classify as either operating leases or sale-type leases.  The two primary accounting provisions which we use to classify transactions as sales-type or operating leases are: 1) lease term to determine if it is equal to or greater than 75% of the economic life of the equipment and 2) the present value of the minimum lease payments to determine if they are equal to or greater than 90% of the fair market value of the equipment at the inception of the lease.  The economic life of most of our products is estimated to be three years, since this represents the most frequent contractual lease term for our products, and there is no residual value for used equipment. Residual values, if any, are established at lease inception using estimates of fair value at the end of the lease term.  The vast majority of our leases that qualify as sales-type leases are non-cancelable and include cancellation penalties approximately equal to the full value of the lease receivables.  Leases that do not meet the criteria for sales-type lease accounting are accounted for as operating leases. Revenues from the sale of equipment, including those from sales-type leases, are recognized at the time of sale or at the inception of the lease, as appropriate.
 
Use of Estimates- The preparation of financial statements in accordance with U.S. GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the financial statements and the reported amounts of revenue and operating expenses during the reporting period. Actual results will vary, and may vary materially, from these estimates.
 
 
7

 

Recently Adopted Accounting Guidance – As of January 1, 2012, the Company adopted Accounting Standards Update (ASU) 2011-04 related to guidance associated with fair value measurements and disclosures. This ASU clarifies the Financial Accounting Standards Board’s (FASB) intent on current guidance, modifies and changes certain guidance and principles, and expands disclosures concerning Level 3 fair value measurements in the fair value hierarchy (including quantitative information about significant unobservable inputs within Level 3 of the fair value hierarchy). In addition, this ASU requires disclosure of the fair value hierarchy for assets and liabilities not measured at fair value in the statement of financial position, but whose fair value is required to be disclosed. Adoption of this new guidance did not have a material impact on the Company’s financial statements.
 
As of January 1, 2012, the Company adopted ASU 2011-05 related to guidance on the presentation of comprehensive income. The objective of this ASU is to improve the comparability, consistency and transparency of financial reporting and to increase the prominence of items reported in other comprehensive income. This ASU requires an entity to present the components of net income and other comprehensive income and total comprehensive income (includes net income) either in a single continuous statement of comprehensive income or in two separate but consecutive statements. This ASU eliminates the option to present the components of other comprehensive income as part of the statement of equity, but does not change the items that must be reported in other comprehensive income.  Adoption of this new guidance did not have a material impact on the Company’s financial statements.  The Company does not have any components of other comprehensive income (loss) other than net income (loss), which has been presented in the condensed consolidated statement of stockholders’ equity.
 
As of January 1, 2012, the Company adopted ASU 2011-08 related to the testing of goodwill for impairment. The objective of this ASU is to simplify goodwill impairment testing by adding a qualitative review step to assess whether the required quantitative impairment analysis that exists today is necessary. The ASU permits an entity to first perform a qualitative assessment to determine whether it is more likely than not that the fair value of a reporting unit is less than its carrying value. If it is concluded that this is the case, it is necessary to perform the currently prescribed two-step goodwill impairment test. Otherwise, the two-step goodwill impairment test is not required. The ASU was effective for the Company beginning January 1, 2012. Adoption of this new guidance did not have a material impact on the Company’s financial statements.
 
Significant Customers – No customer accounted for 10% or more of our total net revenue or total accounts receivable for the nine months ended September 30, 2012 or 2011.
 
(3)           Dividends
 
During the nine months ended September 30, 2012 and 2011, our Board of Directors declared the following cash dividends:
 
Declaration Date
 
Per Share
 Dividend
   
Record
Date
   
Total
Amount
   
Payment
Date
 
(Fiscal year 2012)
                           
July 6, 2012
  $ 0.02    
July 17, 2012
    $ 213,000    
July 24, 2012
 
March 14, 2012
  $ 0.02    
March 28, 2012
    $ 211,000    
April 4, 2012
 
                                 
(Fiscal year 2011)
                               
September 28, 2011
  $ 0.02    
October 10, 2011
    $ 211,000    
October 14, 2011
 
June 30, 2011
  $ 0.02    
July 11, 2011
    $ 213,000    
July 18, 2011
 
March 22, 2011
  $ 0.02    
March 31, 2011
    $ 213,000    
April 7, 2011
 
 
On October 24, 2012, we announced the suspension of the quarterly dividend program.
 
 
8

 
 
(4)           Net Income (Loss) Per Common Share
 
Basic net income (loss) per common share is computed by dividing the net income (loss) for the period by the weighted-average number of common shares outstanding during the period. Diluted net income per common share is computed giving effect to all dilutive common stock equivalents, consisting of common stock options and restricted shares held in escrow. Diluted net income per common share for the three months ended September 30, 2011 included 22,122 common share equivalents related to shares to be purchased under our Company’s employee stock option plan and 7,000 restricted shares held in escrow. Diluted net loss per common share for the three months ended September 30, 2012, the nine months ended September 30, 2012, and the nine months ended September 30, 2011 was the same as basic net loss per common share, as the common share equivalents were anti-dilutive.  The following table sets forth the computation of basic and diluted net income (loss) per common share:
 
   
Three Months Ended September 30,
   
Nine Months Ended September 30,
 
   
2012
   
2011
   
2012
   
2011
 
                         
Net income (loss) (in thousands)
  $ (806 )   $ 4,507     $ (726 )   $ (6,689 )
                                 
Weighted-average share reconciliation:
                               
        Weighted-average shares outstanding
    10,669,200       10,598,516       10,616,275       10,635,797  
        Weighted-average restricted shares held in escrow
    (2,384 )     (9,384 )     (5,462 )     (12,456 )
        Weighted-average basic shares outstanding
    10,666,816       10,589,132       10,610,813       10,623,341  
        Dilutive employee stock options
    -       22,122       -       -  
        Dilutive restricted shares held in escrow
    -       7,000       -       -  
Diluted shares outstanding
    10,666,816       10,618,254       10,610,813       10,623,341  
Net income (loss) per common share:
                               
        Basic
  $ (0.08 )   $ 0.43     $ (0.07 )   $ (0.63 )
        Diluted
  $ (0.08 )   $ 0.42     $ (0.07 )   $ (0.63 )
 
The following table includes the number of common stock equivalent shares that are not included in the computation of diluted income (loss) per share.
 
   
Three Months ended September 30,
   
Nine Months ended September 30,
 
   
2012
   
2011
   
2012
   
2011
 
                         
Outstanding stock options
    1,496,710       1,420,817       1,385,744       787,062  
Restricted shares held in escrow
    2,384       -       5,462       12,456  
Total
    1,499,094       1,420,817       1,391,206       799,518  

(5)           Restricted Cash
 
We classified $1,965,000 as restricted cash as of September 30, 2012 and December 31, 2011, due to acquiring a letter of credit related to our telecommunications registration in Arizona, the compensating balance requirement for our merchant accounts, and purchasing card agreements.
 
 
9

 
 
(6)           Trade Receivables, net
 
Our trade receivables balance primarily consists of the residual Extended Payment Term Agreements (EPTAs) sold through our workshop seminars.  Below is an analysis of the days outstanding of our trade receivables as shown on our balance sheet (in thousands):
 
   
September 30,
   
December 31,
 
   
2012
   
2011
 
                 
Non-EPTA trade receivables
  $ 451     $ 391  
Conforming EPTAs
    5,974       15,674  
Non-Conforming EPTAs:
               
1 - 30 days
    461       2,121  
31 - 60 days
    293       1,626  
61 - 90 days
    209       1,166  
Gross trade receivables
    7,388       20,978  
Less allowance for doubtful accounts
    (2,342 )     (5,461 )
Trade receivables, net
  $ 5,046     $ 15,517  
                 
Current trade receivables, net
  $ 4,326     $ 9,420  
Long-term trade receivables, net
    720       6,097  
Trade receivables, net
  $ 5,046     $ 15,517  
 
(7)           Equipment Financing Receivables
 
On April 1, 2012, we began renting our hosted telecommunication equipment (VoIP telephone devices) through leasing contracts that we classify as either operating leases or sale-type leases.  The two primary accounting provisions which we use to classify transactions as sales-type or operating leases are: 1) lease term to determine if it is equal to or greater than 75% of the economic life of the equipment and 2) the present value of the minimum lease payments to determine if they are equal to or greater than 90% of the fair market value of the equipment at the inception of the lease.  The economic life of most of our products is estimated to be three years, since this represents the most frequent contractual lease term for our products, and there is no residual value for used equipment. Residual values, if any, are established at lease inception using estimates of fair value at the end of the lease term.  The vast majority of our leases that qualify as sales-type leases are non-cancelable and include cancellation penalties approximately equal to the full value of the lease receivables.  Leases that do not meet the criteria for sales-type lease accounting are accounted for as operating leases.

Equipment finance receivables arising from the rental of our hosted equipment through sales-type leases, were as follows (in thousands):
 
   
September 30,
 
   
2012
 
Gross financing receivables
  $ 133  
Less unearned income
    (74 )
Financing receivables, net
    59  
Less: Billed portion of financing receivables, net
    2  
Less: Current portion of finance receivables not billed, net
    9  
Finance receivables due after one year
  $ 48  

Equipment finance receivables are expected to be collected within the next thirty-six months.
 
 
10

 
 
(8)           Income Taxes
 
Our effective tax rate for the three months ended September 30, 2012, was 1% which resulted in an income tax provision of $10,000, for minimum state taxes.  Our effective tax rate for the nine months ended September 30, 2012 was 15%, which resulted in a benefit for income taxes of $130,000. The benefit for the nine months ended September 30, 2012 was primarily due to the statute of limitations expiring for a few uncertain tax positions.

Our effective tax rate for the three and nine months ended September 30, 2011 was 1% and 315%, respectively, which resulted in a provision for income taxes of $39,000 and $5,079,000, respectively.

Significant management judgment is required in determining our provision for income taxes and in determining whether deferred tax assets will be realized in full or in part. During the nine months ended September 30, 2011, we placed a full valuation allowance on net deferred tax assets.  In assessing the recovery of the deferred tax assets, we considered whether it is more likely than not that some portion or all of our deferred tax assets will not be realized.  The ultimate realization of deferred tax assets is dependent upon the generation of future taxable income in the periods in which those temporary differences become deductible.  We considered the scheduled reversals of future deferred tax assets, projected future taxable income, the suspension of the sale of product and services through the seminar sales channel for our StoresOnline segment, the restructuring of the StoresOnline segment, and tax planning strategies in making this assessment.  As a result, we determined it was more likely than not that the deferred tax assets would not be realized; accordingly, we recorded a full valuation allowance. Subsequent to placing a full valuation allowance on our net deferred tax assets, adjustments impacting our tax rate have been and are expected to continue to be insignificant.
 
(9)           Fair Value Measurements
 
We have financial instruments as of September 30, 2012 and December 31, 2011 for which the fair value is summarized below (in thousands):
 
   
September 30, 2012
   
December 31, 2011
 
   
Carrying Value
   
Estimated Fair Value
   
Carrying Value
   
Estimated Fair Value
 
Assets:
                       
Trade receivables, net
  $ 5,046     $ 4,959     $ 15,517     $ 15,178  
Certificate of deposit
    500       500       500       500  
Liabilities:
                               
Contingent consideration
  $ -     $ -     $ (6 )   $ (6 )
 
The fair value of our financial assets and liabilities was determined based on three levels of inputs, of which the first two are considered observable and the last unobservable, that may be used to measure fair value which are the following: 
 
Level 1 — Unadjusted quoted prices that are available in active markets for the identical assets or liabilities at the measurement date.
 
Level 2 — Other observable inputs available at the measurement date, other than quoted prices included in Level 1, either directly or indirectly, including:
 
 
Quoted prices for similar assets or liabilities in active markets;
 
Quoted prices for identical or similar assets in non-active markets;
 
Inputs other than quoted prices that are observable for the asset or liability; and
 
Inputs that are derived principally from or corroborated by other observable market data.
 
Level 3 — Unobservable inputs that cannot be corroborated by observable market data and reflect the use of significant management judgment. These values are generally determined using pricing models for which the assumptions utilize management’s estimates of market participant assumptions.
 
 
11

 
 
There were no assets or liabilities measured at fair value on a recurring basis as of September 30, 2012. Liabilities measured at fair value on a recurring basis are summarized below as of December 31, 2011 (in thousands):
 
     As of December 31,    
Fair value measurement at reporting date
 
Description
 
2011
   
Level 1
   
Level 2
   
Level 3
 
Liabilities:
                       
Contingent consideration
  $ (6 )   $ -     $ -     $ (6 )
 
Assets for which fair value is disclosed but not required to be recognized in the balance sheet on a recurring basis are summarized below (in thousands):
 
    As of September 30,     
Fair value measurement at reporting date
 
Description
 
2012
   
Level 1
   
Level 2
   
Level 3
 
Assets:
                       
Trade receivables, net
  $ 4,959     $ -     $ -     $ 4,959  
Certificate of deposit
    500       -       500       -  
Goodwill
    265       -       -       265  
Financing receivables, net
    59       -       -       59  
Intangible assets
    24       -       -       24  
                                 
    As of December 31,                           
Description
 
2011
   
Level 1
   
Level 2
   
Level 3
 
Assets:
                               
Trade receivables, net
  $ 15,178     $ -     $ -     $ 15,178  
Certificate of deposit
    500       -       500       -  
Goodwill
    265       -       -       265  
Intangible assets
    79       -       -       79  
 
The fair value measurement for the contingent consideration is based on significant inputs not observed in the market and thus represents a Level 3 measurement. Level 3 instruments are valued based on unobservable inputs that are supported by little or no market activity and reflect the Company’s own assumptions in measuring fair value.
 
 
12

 
 
The progressions of the Company’s Level 3 instruments for the nine month period ended September 30, 2012 are shown in the table below (in thousands):
 
   
Acquisition
Contingent Consideration
 
         
Balance as of January 1, 2012
  $ 6  
Purchases, sales and settlements, net
    (6 )
Transfers in and/or (out) of Level 3
    -  
Balance as of September 30, 2012
  $ -  
 
The carrying amount of certificate of deposits approximates fair value, as determined by certificates of deposits with similar terms and conditions.  The trade receivables consist primarily of extended payment term agreements and the fair value is computed using a discounted cash flow model using estimated market rates.  The financing receivables consist of sales-type leases arising from rental transactions of our hosted equipment,
 
Our disclosure of the estimated fair value of our financial instruments is made in accordance with generally accepted accounting guidance. The estimated fair value amounts have been determined using available market information and valuation methodologies we consider to be appropriate. However, considerable judgment is required to interpret market data in order to develop the estimates of fair value. Accordingly, the estimates presented herein are not necessarily indicative of the amounts we could realize in a current market exchange. The use of different market assumptions and estimation methodologies may have a material effect on the estimated fair value amounts. The fair value estimates presented herein are based on pertinent information available to management as of September 30, 2012 and December 31, 2011.
 
(10)         Commitments and Contingencies
 
Legal Proceedings
 
From time to time we receive inquiries from federal, state, city and local government officials in the various jurisdictions in which we operate. These inquiries and investigations generally concern compliance with various city, county, state and/or federal regulations involving sales, representations made, customer service, refund policies, and marketing practices. We respond to these inquiries and have generally been successful in addressing the concerns of these persons and entities, without a formal complaint or charge being made, although there is often no formal closing of the inquiry or investigation. There can be no assurance that the ultimate resolution of these or other inquiries or investigations will not have a material adverse effect on our business or operations, or that a formal complaint will not be initiated. We also receive complaints and inquiries in the ordinary course of business from both customers and governmental and non-governmental bodies on behalf of customers, and in some cases these customer complaints have risen to the level of litigation. There can be no assurance that the ultimate resolution of these matters will not have a material adverse effect on our business or results of operations. There have been no material changes to current legal events as outlined in our Annual Report on Form 10-K for the year ended December 31, 2011.
 
As of September 30, 2012 and December 31, 2011, we had liabilities primarily related to StoresOnline legal proceedings of $202,000 and $381,000, respectively. Attorney’s fees associated with the various legal proceedings are expensed as incurred. We are also subject to various claims and legal proceedings covering matters that arise in the ordinary course of business. We believe that the resolution of these other cases will not have a material adverse effect on our business, financial position, or results of operations.
 
 
13

 
 
(11)        Segment Information
 
Management has chosen to organize the Company around differences in products and services.  Crexendo Web Services segment generates revenue from managing e-commerce or lead generation offerings, websites, search engine optimization/management and online promotional needs for small, medium, and large businesses.  Crexendo Network Services segment generates revenue from selling hosted telecommunication and broadband data services. We believe StoresOnline segment will continue to generate revenue by offering businesses a continuum of services and technology providing tools and training to establish a successful website on the Internet for entrepreneurs and small office/home office (SOHO) customers.
 
Information on reportable segments and reconciliation to condensed consolidated net (loss) income was as follows (in thousands):
 
   
Three Months Ended September 30,
   
Nine Months Ended September 30,
 
   
2012
   
2011
   
2012
   
2011
 
Revenue:
                       
StoresOnline
  $ 3,055     $ 9,542     $ 11,519     $ 40,559  
Crexendo Web Services
    575       648       2,037       1,677  
Crexendo Network Services
    235       52       478       70  
Consolidated revenue
    3,865       10,242       14,034       42,306  
                                 
Income (Loss) from Operations:
                               
StoresOnline
    2,264       6,692       8,560       4,732  
Crexendo Web Services
    (831 )     (537 )     (2,060 )     (1,806 )
Crexendo Network Services
    (592 )     (521 )     (1,963 )     (1,496 )
Unallocated corporate items
    (2,056 )     (2,338 )     (7,092 )     (6,724 )
Total operating income (loss)
    (1,215 )     3,296       (2,555 )     (5,294 )
Other Income, net:
                               
StoresOnline
    406       1,241       1,674       3,675  
Unallocated corporate items
    13       9       25       9  
Total other income
    419       1,250       1,699       3,684  
Income (loss) before income tax provision
                               
StoresOnline
    2,670       7,933       10,234       8,407  
Crexendo Web Services
    (831 )     (537 )     (2,060 )     (1,806 )
Crexendo Network Services
    (592 )     (521 )     (1,963 )     (1,496 )
Unallocated corporate items
    (2,043 )     (2,329 )     (7,067 )     (6,715 )
Income (loss) before income tax provision
  $ (796 )   $ 4,546     $ (856 )   $ (1,610 )
 
 
14

 
 
(12)         Quarterly Financial Information (unaudited)
 
    For the three months ended  
   
March 31,
2012
   
June 30,
2012
   
September 30,
2012
 
    (In thousands, except per share data)  
Revenues
  $ 5,255     $ 4,914     $ 3,865  
Cost of revenue
    1,421       1,298       1,233  
Selling and marketing
    933       984       987  
General and administrative
    3,033       2,741       2,440  
Research and development
    594       505       420  
Loss from operations
    (726 )     (614 )     (1,215 )
Total other income
    770       510       419  
Income (loss) before income taxes
    44       (104 )     (796 )
Income tax benefit (provision)
    153       (13 )     (10 )
Net income (loss)
  $ 197     $ (117 )   $ (806 )
                         
Basic net income (loss) per common share
  $ 0.02     $ (0.01 )   $ (0.08 )
Diluted net income (loss) per common share
  $ 0.02     $ (0.01 )   $ (0.08 )
 
 
    For the three months ended
    March 31,
2012
    June 30,
2012
    September 30,
2012
 
    (In thousands, except per share data)
Revenues
  $ 14,568     $ 17,496     $ 10,242  
Cost of revenue
    6,305       7,675       2,057  
Selling and marketing
    8,763       10,076       806  
General and administrative
    2,759       3,333       3,276  
Research and development
    872       871       807  
Loss from operations
    (4,131 )     (4,459 )     3,296  
Total other income
    1,158       1,276       1,250  
Income (loss) before income taxes
    (2,973 )     (3,183 )     4,546  
Income tax benefit (provision)
    1,122       (6,162 )     (39 )
Net income (loss)
  $ (1,851 )   $ (9,345 )   $ 4,507  
                         
Basic net income (loss) per common share
  $ (0.17 )   $ (0.88 )   $ 0.43  
Diluted net income (loss) per common share
  $ (0.17 )   $ (0.88 )   $ 0.42  
 
(13)         Subsequent Events
 
On October 24, 2012, we announced the suspension of the quarterly dividend program.
 
During the fourth quarter, we anticipate abandoning our office space in Orem, Utah and we will be taking a non-cash lease abandonment charge.  As a result, we expect rent expense to decrease in future periods.
 
 
15

 
 
ITEM 2.     MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS
 
This section and other parts of this Form 10-Q contain forward-looking statements that involve risks and uncertainties. Forward-looking statements can be identified by words such as “anticipates,” “expects,” “believes,” “plans,” “predicts,” and similar terms. Forward-looking statements are not guarantees of future performance and our Company’s actual results may differ significantly from the results discussed in the forward-looking statements. Factors that might cause such differences include, but are not limited to, those discussed in Part II, Item 1A, “Risk Factors,” which are incorporated herein by reference. The following discussion should be read in conjunction with our Annual Report on Form 10-K for the year ended December 31, 2011 (the “2011 Form 10-K”) filed with the SEC and the Condensed Consolidated Financial Statements and notes thereto included in the 2011 Form 10-K and  elsewhere in this Form 10-Q. We assume no obligation to revise or update any forward-looking statements for any reason, except as required by law.

OVERVIEW

We are a hosted services company that provides e-commerce software, website development, web hosting, search engine optimization, link building, hosted telecommunication services, and broadband internet for businesses and entrepreneurs.  Our services are designed to make enterprise-class hosting services available to small and medium-sized businesses at affordable monthly rates.  Our unaudited condensed consolidated financial statements have been prepared in accordance with U.S. generally accepted accounting principles (“US GAAP”) and pursuant to the rules and regulations of the Securities and Exchange Commission (“SEC”). These unaudited consolidated financial statements reflect the results of operations, financial position, changes in stockholders’ equity, and cash flows of the Company.
 
The Company has three operating segments, which consist of the StoresOnline, Crexendo Web Services, and Crexendo Network Services segments.
 
StoresOnline segment – We offer a continuum of services and technology providing tools and training for businesses to establish a successful web presence.  Our Do-It-Yourself package includes our robust content management and website building solution, fully enabled e-commerce package, online marketing tools, and educational training modules.
 
We have historically derived a substantial portion of our revenue from cash collected on the sale of our content management and web building software licenses at workshop events held in prior years, as well as principal collected on the sale of software licenses sold through extended payment term arrangements (“EPTAs”).  As a result of the restructuring plan we initiated in July 2011, we will no longer generate revenue from cash collected on the sale of our content management and web building software licenses at workshop events.  We believe we will, however, continue to generate revenue from principal collected on our EPTA contracts for the next year to eighteen months at a decreasing rate over that time period.
 
Crexendo Web Services segment – We generate revenue from managing e-commerce or lead generation offerings, websites, search engine optimization/management and online promotional needs primarily for small and medium-sized businesses.
 
We generate professional services revenue primarily from website design and development, search engine optimization services, link building, paid search management services and conversion rate optimization services. These services are typically billed on a fixed price basis or on a monthly recurring basis with an initial term of six to twelve months.  We generate SaaS subscription fees on our website builder and website hosting fees.  Revenue is recognized ratably over the life of the contract for all subscription and hosting services.  Our hosting contracts are month to month.
 
 
16

 
 
Crexendo Network Services Segment - Our hosted telecommunications services transmit calls using VoIP technology, which converts voice signals into digital data packets for transmission over the Internet.  Each of our calling plans provides a number of basic features typically offered by traditional telephone service providers, plus a wide range of enhanced features that we believe offer an attractive value proposition to our customers.  This platform enables a user via a single “identity” to access and utilize services and features regardless of how the user is connected to the Internet, whether it be from a desktop device or a mobile device.
 
We generate subscription fees from our hosted telecommunications and broadband Internet services.  Our hosted telecommunication contracts typically have a 36 month term.  We generate product revenue and equipment financing revenue from the sale and lease of our hosted telecommunications equipment.  Revenues from the sale of equipment, including those from sales-type leases, are recognized at the time of sale or at the inception of the lease, as appropriate.
 
Economic Factors

The tight credit markets in place over the past several years have adversely affected our StoresOnline business as consumers and businesses continued to be limited in their ability to obtain alternate sources of financing. The tight credit markets contributed to our decision to suspend the sale of our products and services through the seminar sales channel.  The high unemployment rate has had a negative impact on our StoresOnline customer base and has historically resulted in high default rates on our accounts receivable.  While we have seen our collection rates stabilize and improve over the past several quarters, our default rate remains high.  Since we recognize revenue when the cash is collected on our accounts receivable portfolio, an improvement in our collection rates will result in additional future revenue, while deterioration in our collection rate will decrease future revenue.

Opportunities

Technological and product innovation is the foundation of our long-term growth strategy, and we intend to increase our commitment to invest in product development, engineering excellence, and delivering high-quality products and services to customers. We have organized Crexendo Web Services segment and Crexendo Network Services segment around our primary business objectives which are to help entrepreneurs and small and medium-sized businesses increase the effectiveness and visibility of their online presence, as well as decreasing their infrastructure and communications costs.

We believe our long-term focus on investing in products and developing new and alternative sales channels is enabling us to build a foundation for growth by delivering innovative products, creating opportunities for potential channel partners, and improving customer satisfaction. Our focus continues to be to execute in key areas through ongoing innovation on our integrated content management software solution, responding effectively to customer and partner needs, and focusing internally on product excellence and accountability across our Company.

We have developed a University Program that allows universities to teach courses using our website builder that will provide free websites to small businesses.  This program will provide an opportunity to expand our website hosting service offering as the Company will provide hosting services for websites developed by students to small businesses using our platform.  We believe this program will allow us to grow our customer base.
 
CRITICAL ACCOUNTING POLICIES AND ESTIMATES
 
In preparing our financial statements, we make estimates, assumptions and judgments that can have a significant impact on our revenue, operating income or loss and net income or loss, as well as on the value of certain assets and liabilities on our balance sheet.  We believe that the estimates, assumptions and judgments involved in our accounting policies described in Management’s Discussion and Analysis of Financial Condition and Results of Operations in Item 7 of our Annual Report on Form 10-K for the year ended December 31, 2011 have the greatest potential impact on our financial statements, so we consider them to be our critical accounting policies and estimates.  During the three months ended June 30, 2012, the Company began entering into rental transactions for hosted telecommunication equipment that it accounted for under its critical accounting policies as Lease Sales and began recording Equipment Financing Receivables. Our senior management has reviewed the development and selection of our critical accounting policies and estimates and their disclosure in this Form 10-Q with the Audit Committee of our Board of Directors.
 
 
17

 
 
RESULTS OF OPERATIONS
 
The following discussion of financial condition and results of operations should be read in conjunction with our consolidated financial statements and notes thereto and other financial information included elsewhere in this Form 10-Q.

Results of Consolidated Operations (in thousands):
 
   
Three Months Ended September 30,
   
Nine Months Ended September 30,
 
   
2012
   
2011
   
2012
   
2011
 
                                 
Revenue
  $ 3,865     $ 10,242     $ 14,034     $ 42,306  
Income (loss) before income taxes
    (796 )     4,546       (856 )     (1,610 )
Income tax benefit (provision)
    (10 )     (39 )     130       (5,079 )
Net income (loss)
    (806 )     4,507       (726 )     (6,689 )
Basic net income (loss) per share
  $ (0.08 )   $ 0.43     $ (0.07 )   $ (0.63 )
Diluted net income (loss) per share
  $ (0.08 )   $ 0.42     $ (0.07 )   $ (0.63 )
 
Three months ended September 30, 2012 compared to three months ended September 30, 2011
 
Revenue

Total revenue decreased 62% in the three months ended September 30, 2012 compared with the corresponding period of 2011, primarily due to the suspension of our direct mail seminar sales in June 2011, which caused a 100% decrease in seminar sales, a 81% decrease in commissions from third parties and other revenue, and approximately, a 49% decrease in principal collected on our StoresOnline EPTAs.  StoresOnline segment revenue decreased 68% to $3,055,000 during the three months ended September 30, 2012, compared with $9,542,000 in the corresponding period in 2011.  Crexendo Web Services segment revenue decreased 11% to $575,000 during the three months ended September 30, 2012, compared with $648,000 in the corresponding period in 2011.  The decrease was offset by an increase in revenue from Network Services offerings.  Crexendo Network Services segment increased 352% to $235,000 during the three months ended September 30, 2012, compared with $52,000 in the corresponding period in 2011.
 
Loss Before Income Taxes

Loss before income tax was $796,000 for the three months ended September 30, 2012 compared to income of $4,546,000 during the three months ended September 30, 2011.  Revenue for the three months ended September 30, 2012 decreased $6,377,000 compared to corresponding period of 2011. Total operating expenses decreased 27% to $5,080,000 for the three months ended September 30, 2012, compared to $6,946,000 in the corresponding period of 2011.
 
Income Tax Provision
 
Our effective tax rate for the three months ended September 30, 2012 and 2011 was 1% for both periods, which resulted in a provision for income taxes of $10,000 and $39,000, respectively.
 
 
18

 
 
Nine Months Ended September 30, 2012 compared to Nine Months Ended September 30, 2011

Revenue

Total net revenue decreased 67% in the nine months ended September 30, 2012 compared with the corresponding period of 2011, primarily due to the suspension of our direct mail seminar sales in June 2011, which caused a 100% decrease in seminar sales, a 80% decrease in commissions from third parties and other revenue, and approximately, a 36% decrease in principal collected on our StoresOnline EPTAs.  StoresOnline segment revenue decreased 72% to $11,519,000 during the nine months ended September 30, 2012, compared with $40,559,000 in the corresponding period in 2011. The decrease was offset by increases in revenue from Web Services and Network Services offerings. Crexendo Web Services segment revenue increased 22% to $2,037,000 during the nine months ended September 30, 2012, compared with $1,677,000 in the corresponding period in 2011. Crexendo Network Services segment increased 589% to $478,000 during the nine months ended September 30, 2012, compared with $70,000 in the corresponding period in 2011.
 
Loss Before Income Taxes

Loss before income tax was $856,000 for the nine months ended September 30, 2012 compared with a loss of $1,610,000 in the corresponding period of 2011. Revenue for the nine months ended September 30, 2012 decreased $28,272,000 compared to corresponding period of 2011. Total operating expenses decreased 65% to $16,589,000 for the nine months ended September 30, 2012, compared to $47,600,000 in the corresponding period of 2011.
 
Income Tax Provision
 
Our effective tax rate for the nine months ended September 30, 2012 and 2011 was 15% and 315%, respectively, which resulted in income tax benefit of $130,000 for the nine months ended September 30, 2012 and a provision for income taxes of $5,079,000, for the nine months ended September 30, 2011.  The income tax benefit in the current year is primarily due to the statute of limitations expiring for a few uncertain tax positions. The high tax expense for the nine months ended September 30, 2011 was primarily the result of placing a full valuation allowance on our net deferred tax assets.
 
Segment Operating Results

The information below is organized in accordance with our three reportable segments.  Segment operating income (loss) is equal to segment net revenue less segment cost of revenue, sales and marketing, and general and administrative expenses.  Segment expenses do not include certain costs, such as corporate general and administrative expenses and share-based compensation expenses, which are not allocated to specific segments. 
 
Operating Results of StoresOnline (in thousands):
 
   
Three Months Ended September 30,
   
Nine Months Ended September 30,
 
   
2012
   
2011
   
2012
   
2011
 
StoresOnline
                       
Revenue
  $ 3,055     $ 9,542     $ 11,519     $ 40,559  
Operating expenses:
                               
Cost of revenue
    402       1,402       1,519       14,206  
Selling and marketing
    23       151       164       17,666  
General and administrative
    366       1,297       1,276       3,955  
Operating income
    2,264       6,692       8,560       4,732  
Other income
    406       1,241       1,674       3,675  
Income before taxes
  $ 2,670     $ 7,933     $ 10,234     $ 8,407  
 
 
19

 

Three months ended September 30, 2012 compared to three months ended September 30, 2011
 
Revenue

Revenue from StoresOnline for the three months ended September 30, 2012 decreased 68% to $3,055,000, from $9,542,000 for the three months ended September 30, 2011.

Following our decision to suspend our direct mail seminar sales in July 2011, revenue from our StoresOnline segment has been generated primarily through principal amounts collected on historical sales of StoresOnline products and services sold through EPTAs.  Fees for our StoresOnline products and services sold under EPTAs are recognized as revenue as cash payments are received from the customer and not at the time of sale.

Revenue related to cash collected under EPTA agreements decreased to $2,132,000 for the three months ended September 30, 2012, compared to $4,190,000 for the three months ended September 30, 2011.  Our typical EPTA agreement has a term of two to three years.  As such, while we no longer plan to offer EPTAs to our customers as a result of the suspension of our direct mail seminar sales, we will continue to recognize revenue from those EPTA contracts executed prior to July 2011 as cash is collected from those contracts.  EPTAs were originally recognized in our balance sheet, net of an allowance for doubtful accounts, through our deferred revenue balance.  The remaining deferred revenue balance is expected to be recognized as revenue, however, at a decreasing rate over the next year to eighteen months.  The following table summarizes the activity within deferred revenue for the three months ended September 30, 2012 and 2011 (in thousands):
 
StoresOnline deferred revenue as of July 1, 2012
  $ 9,228  
Cash collected on principal of EPTA contracts
    (2,132 )
Writeoff of EPTA deferred revenue
    (2,370 )
StoresOnline deferred revenue as of September 30, 2012
  $ 4,726  
         
StoresOnline deferred revenue as of July 1, 2011
  $ 27,967  
Cash collected on principal of EPTA contracts
    (4,190 )
Writeoff of EPTA deferred revenue
    (4,691 )
StoresOnline deferred revenue as of September 30, 2011
  $ 19,086  

Due to the suspension of our direct mail seminar sales channel in July 2011, we had no cash sales of StoresOnline Software licenses (“SOS licenses”) or other products at events during the three months ended September 30, 2012 and no significant cash sales at events in the three months ended September 30, 2011.  During the three months ended September 30, 2011, we recognized $3,626,000 in revenue related to prior year sales that had been deferred until fulfillment had been completed. Hosting revenue decreased to $777,000 in the three months ended September 30, 2012 compared to $940,000 in the three months ended September 30, 2011.  The decrease in hosting revenue was primarily due to attrition in the StoresOnline customer base since July 2011, primarily as a result of the suspension of the direct mail seminar sales channel.
 
Commissions from third parties and other revenue decreased 81% to $146,000 for the three months ended September 30, 2012, from $786,000 for the three months ended September 30, 2011, due primarily to the suspension our direct mail seminar sales channel.  As a result of this decision, we no longer sent leads to third parties, and as such, we do not expect this revenue source to be significant in the future.
 
Cost of Revenue

Cost of revenue consists primarily of the cost to conduct internet training workshops, credit card fees, the cost of products sold, as well as customer support costs. Cost of revenue for the three months ended September 30, 2012 decreased 71% to $402,000, from $1,402,000 for the three months ended September 30, 2011.   The decrease in cost of revenue was primarily due to suspension of our direct mail seminar sales channel in July 2011, as such, we no longer incurred the costs to conduct the internet training workshops.  The cost of revenue for the three months ended September 30, 2012 primarily related to the cost to fulfill products sold through our inside sales group, credit card fees, and customer services costs.
 
 
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Selling and Marketing

Selling and marketing expenses consist of payroll and related expenses for sales and marketing activities associated with our inside sales group. Selling and marketing expenses for the three months ended September 30, 2012 decreased 85% to $23,000, from $151,000 for the three months ended September 30, 2011.  The decrease was primarily related to the suspension of our direct mail sales seminars in July 2011, as such, we no longer incur the selling and marketing expenses associated with those seminars, which accounted for most of our selling and marketing expenses in 2011.

General and Administrative
 
General and administrative expenses consist of payroll and related expenses for executive, administrative personnel, legal, rent, accounting and other professionals, finance company service fees, and other general corporate expenses. General and administrative expenses for the three months ended September 30, 2012 decreased to $366,000 from $1,297,000 for the three months ended September 30, 2011.  The decrease was primarily due to the suspension of our direct mail seminar sales channel, which resulted in decreases in personnel and other general and administrative expenses.
 
Other Income
 
Other income primarily relates to interest earned on EPTAs, which generally carry an 18% simple interest rate. For the three months ended September 30, 2012 and 2011, other income was $406,000 and $1,241,000, respectively.  The decrease relates to the decrease to the outstanding EPTA balance of $4,726,000 as of September 30, 2012 compared to $19,086,000 at September 30, 2011.

Nine Months Ended September 30, 2012 compared to Nine Months Ended September 30, 2011
 
Revenue

Revenue from our StoresOnline segment for the nine months ended September 30, 2012 decreased 72% to $11,519,000, from $40,559,000 for the nine months ended September 30, 2011.

Following our decision to suspend our direct mail seminar sales in July 2011, revenue from StoresOnline has been generated primarily through principal amounts collected on historical sales of StoresOnline products and services sold through EPTAs.  Fees for our StoresOnline products and services sold under EPTAs are recognized as revenue as cash payments are received from the customer and not at the time of sale.

Revenue related to cash collected under EPTA agreements decreased to $8,088,000 for the nine months ended September 30, 2012, compared to $12,778,000 for the nine months ended September 30, 2011.  Our typical EPTA agreement has a term of two to three years.  As such, while we no longer plan to offer EPTAs to our customers as a result of the suspension of our direct mail seminar sales, we will continue to recognize revenue from those EPTA contracts entered into prior to July 2011 as cash is collected on those contracts.  EPTAs are originally recognized in our balance sheet, net of an allowance for doubtful accounts, through our deferred revenue balance.  The remaining deferred revenue balance is expected to be recognized as revenue, however, at a decreasing rate over the next year to eighteen months. 
 
 
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The following table summarizes the activity within deferred revenue for the nine months ended September 30, 2012 and 2011 (in thousands):
 
StoresOnline deferred revenue as of January 1, 2012
  $ 15,196  
Cash collected on principal of EPTA contracts
    (8,088 )
Writeoff of EPTA deferred revenue
    (2,382 )
StoresOnline deferred revenue as of September 30, 2012
  $ 4,726  
         
StoresOnline deferred revenue as of January 1, 2011
  $ 23,229  
Cash collected on principal of EPTA contracts
    (12,778 )
Deferred revenue added during period (net of writeoffs)
    8,635  
StoresOnline deferred revenue as of September 30, 2011
  $ 19,086  

Due to the suspension of our direct mail seminar sales channel in July 2011, we had no cash sales of StoresOnline Software licenses (“SOS licenses”) or other products at events during the nine months ended September 30, 2012, compared to $19,838,000 of cash sales at events in the nine Months Ended September 30, 2011.  Hosting revenue decreased to $2,502,000 in the nine months ended September 30, 2012 compared to $3,271,000 in the nine months ended September 30, 2011.  The decrease in hosting revenue was primarily due to attrition in the StoresOnline segment customer base since June 2011, primarily as a result of the suspension of the direct mail seminar sales channel.
 
Commissions from third parties and other revenue decreased 80% to $929,000 for the nine months ended September 30, 2012, from $4,672,000 for the nine months ended September 30, 2011, due primarily to our decision to suspend our direct mail seminar sales channel.  As a result of this decision, we no longer sent leads to these third parties, and as such, we do not expect this revenue source to be significant in the future.

 Cost of Revenue

Cost of revenue consists primarily of the cost to have conducted internet training workshops, credit card fees, the cost of goods sold, as well as customer support costs. Cost of revenue for the nine months ended September 30, 2012 decreased 89% to $1,519,000, from $14,206,000 for the nine months ended September 30, 2011.   The decrease in cost of revenue was primarily due to suspension of our direct mail seminar sales channel in July 2011, as such, we no longer incurred the costs to conduct the internet training workshops.  The cost of revenue for the nine months ended  September 30, 2012 primarily related to the cost to fulfill products sold through our inside sales group, credit card fees, and customer services costs.

Selling and Marketing

Selling and marketing expenses consist of payroll and related expenses for sales and marketing activities, associated with our inside sales group.  Selling and marketing expenses for the nine months ended September 30, 2012 decreased 99% to $164,000, from $17,666,000 for the nine months ended September 30, 2011.  The decrease was primarily related to the suspension of our direct mail sales seminars in July 2011. As a result of this suspension, we no longer incur the selling and marketing expenses associated with those seminars, which accounted for most of our selling and marketing expenses in 2011.

General and Administrative
 
General and administrative expenses consist of payroll and related expenses for executive and administrative personnel, rent, legal, accounting and other professional fees, finance company service fees, and other general corporate expenses. General and administrative expenses for the September 30, 2012 decreased to $1,276,000 from $3,955,000 for the nine months ended September 30, 2011.  The decrease was primarily due to the suspension of our direct mail seminar sales channel, which resulted in decreases in personnel and other general and administrative expenses.
 
 
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Other Income
 
Other income primarily relates to interest earned on EPTAs, which generally carry an annual 18% simple interest rate. For the nine months ended September 30, 2012 and 2011, other income was $1,674,000 and $3,675,000, respectively.
 
Operating Results of Crexendo Web Services segment (in thousands):
 
   
Three Months Ended September 30,
   
Nine Months Ended September 30,
 
   
2012
   
2011
   
2012
   
2011
 
Crexendo Web Services
                       
Revenue
  $ 575     $ 648     $ 2,037     $ 1,677  
Operating Expenses:
                               
Cost of revenue
    426       432       1,421       1,279  
Selling and marketing
    808       638       2,225       1,927  
General and administrative
    172       115       451       277  
Operating loss
  $ (831 )   $ (537 )   $ (2,060 )   $ (1,806 )

Three months ended September 30, 2012 compared to three months ended September 30, 2011
 
Revenue
 
Crexendo Web Services segment revenue for the three months ended September 30, 2012 was $575,000, compared to $648,000 for the three months ended September 30, 2011.  The decrease in revenue was primarily due to our change in go-to market strategy from a strategy that was dependent on our direct sales force to an inside sales and university program.  Revenue from Crexendo Web Services segment is generated primarily through on-page and off-page Search Engine Optimization (“SEO”) services, search engine management services, conversion rate optimization services, and website design and development services.  A substantial portion of Crexendo Web Services segment’s revenue is generated through three to twelve-month service contracts.

Below is a table which displays the Crexendo Web Services segment revenue backlog as of July 1, 2011 and 2012, and September 30, 2011 and 2012, which is expected to be recognized as revenue within the next twelve months (in thousands):
 
Crexendo Web Services backlog as of July 1, 2012
  $ 1,007  
Crexendo Web Services backlog as of September 30, 2012
  $ 904  
         
Crexendo Web Services backlog as of July 1, 2011
  $ 1,196  
Crexendo Web Services backlog as of September 30, 2011
  $ 1,135  
 
 
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Cost of Revenue
 
Cost of revenue consists primarily of salaries related to fulfillment of our web services and administration of the university program.  Cost of revenue for the three months ended September 30, 2012 was $426,000 compared to $432,000 for the three months ended September 30, 2011.  
 
Selling and Marketing
 
Selling and marketing expenses consist primarily of salaries and benefits, as well as advertising expenses.  Selling and marketing expense was $808,000 and $638,000 for the three months ended September 30, 2012 and 2011. This increase was primarily due to the increase in our direct sales representatives and inside sales representatives. 
 
General and Administrative
 
General and administrative expenses consist of payroll and related expenses for administrative personnel.  General and administrative expenses were $172,000 and $115,000 for the three months ended September 30, 2012 and 2011, respectively.  The increase in general and administrative expenses is primarily due to an  increase in the office space rent allocation and the cost of administration of our university program for the three months ended September 30, 2012 compared to the three months ended September 30, 2011.

Nine Months Ended September 30, 2012 compared to Nine Months Ended September 30, 2011
 
Revenue
 
Crexendo Web Services segment revenue for the nine months ended September 30, 2012 was $2,037,000, compared to $1,677,000 for the nine months ended September 30, 2011.  The increase in revenue was primarily due to our increased focus on this division, as well as an increase in number of direct sales representatives during 2012.  Revenue from Crexendo Web Services segment is generated primarily through on-page and off-page SEO services, search engine management services, conversion rate optimization services, and website design and development services.  A substantial portion of Crexendo Web Services segment revenue is generated through six to twelve-month service contracts.

Below is a table which displays the Crexendo Web Services segment revenue backlog as of January 1, 2011 and 2012, and September 30, 2011 and 2012, which is expected to be recognized as revenue within the next twelve to eighteen months (in thousands):
 
Crexendo Web Services backlog as of January 1, 2012
  $ 1,142  
Crexendo Web Services backlog as of September 30, 2012
  $ 904  
         
Crexendo Web Services backlog as of January 1, 2011
  $ 964  
Crexendo Web Services backlog as of September 30, 2011
  $ 1,135  
 
 
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Cost of Revenue
 
Cost of revenue consists primarily of salaries related to fulfillment of our web services and administration of the university program.  Cost of revenue for the nine months ended September 30, 2012 was $1,421,000 compared to $1,279,000 for the nine months ended September 30, 2011.  The increase in cost of revenue for the current period is related to an increase in personnel as we continue to increase our fulfillment capacity and develop our university program.
 
Selling and Marketing
 
Selling and marketing expenses consist primarily of salaries and benefits, as well as advertising expenses.  Selling and marketing expense was $2,225,000 and $1,927,000 for the nine months ended September 30, 2012 and 2011, respectively.  The increase in selling and marketing expenses is primarily related to the increase in our direct sales representatives and inside sales representatives, which resulted in $405,000 increase in salaries and wages. This increase was off-set by a decrease in other sales and marketing spend of approximately $130,000.
 
General and Administrative
 
General and administrative expenses consist of payroll and related expenses for administrative personnel.  General and administrative expenses were $451,000 and $277,000 for the nine months ended September 30, 2012 and 2011, respectively.  The increase in general and administrative expenses is primarily due to a $148,000 increase in the office space rent allocation for the nine months ended September 30, 2012 compared to the nine months ended September 30, 2011.
 
Operating Results of our Crexendo Network Services segment Division (in thousands):
 
   
Three Months Ended September 30,
   
Nine Months Ended September 30,
 
   
2012
   
2011
   
2012
   
2011
 
Crexendo Network Services
                       
Revenue
  $ 235     $ 52     $ 478     $ 70  
Operating expenses:
                               
Cost of revenue
    397       214       976       479  
Selling and marketing
    129       4       404       26  
General and administrative
    83       75       349       197  
Research and development
    218       280       712       864  
Operating loss
  $ (592 )   $ (521 )   $ (1,963 )   $ (1,496 )
 
 
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Three months ended September 30, 2012 compared to Three months ended September 30, 2011

Revenue
 
Crexendo Network Services segment revenue for the three months ended September 30, 2012 was $235,000 compared to $52,000 for the three months ended September 30, 2011.  We began selling our network services products through a limited launch during the first half of 2011 with no dedicated sales representatives.  A substantial portion of Crexendo Network Services segment revenue is generated through twenty-four to thirty-six month service contracts.  As such, we believe growth in Crexendo Network Services segment will initially be seen through increases in our backlog.

Below is a table which displays the Crexendo Network Services segment revenue backlog as of July 1, 2011 and 2012, and September 30, 2011 and 2012, which we expect to recognize as revenue within the next twenty-four to thirty-six months (in thousands):
 
Crexendo Network Services backlog as of July 1, 2012
  $ 1,292  
Crexendo Network Services backlog as of September 30, 2012
  $ 2,221  
         
Crexendo Network Services backlog as of July 1, 2011
  $ -  
Crexendo Network Services backlog as of September 30, 2011
  $ -  
 
Cost of Revenue
 
Cost of revenue consists primarily of product cost and customer support department salaries of our hosted telecommunication services.  Cost of revenue for the three months ended September 30, 2012 was $397,000 compared to $214,000 for the three months ended September 30, 2011.  The increase in cost of revenue from the three months ended September 30, 2012 was primarily due to an increase in customer support costs of $118,000, as we continue to increase personnel to fulfill our increasing hosted telecommunications services orders, and an increase in bandwidth costs of $35,000, an increase in travel related cost of $17,000 and freight of $8,000, as we continue to experience revenue growth in the Network Services segment.

Selling and Marketing
 
Selling and marketing expenses consist primarily of salaries and benefits, as well as advertising expenses.  Selling and marketing expenses were $129,000 and $4,000 for the three months ended September 30, 2012 and 2011, respectively.  The increase in selling and marketing expenses was primarily due to an $84,000 increase in the direct sales representative salaries and benefits expense combined with a $12,000 increase in advertising spend, and $6,000 in travel related costs.
 
General and Administrative

General and administrative expenses consist primarily of payroll and related expenses for rent, professional fees, and administrative personnel.  General and administrative expenses were $83,000 and $75,000 for the three months ended September 30, 2012 and 2011, respectively.  The increase in general and administrative expenses for the three months ended September 30, 2012 primarily consisted of additional salaries and benefits, of $24,000, offset by a decrease of $8,000 in other general and administrative expenses.

Research and Development

Research and development expenses consist primarily of salaries and benefits which are attributable to the development of our new hosted telecommunications products.  Research and development expenses were $218,000 and $280,000 for the three months ended September 30, 2012 and 2011, respectively.  The decrease was primarily attributable to a decrease in our engineering personnel.  We expect to add to our engineering personnel in the upcoming quarters.
 
 
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Nine Months Ended September 30, 2012 compared to Nine Months Ended September 30, 2011

Revenue
 
Crexendo Network Services segment revenue for the nine months ended September 30, 2012 was $478,000 compared to $70,000 for the nine months ended September 30, 2011.  We began selling our network services products through a limited launch during the first half of 2011 with no dedicated sales representatives, as such; we had no revenue during the three months ended September 30, 2011.  A substantial portion of Crexendo Network Services segment revenue is generated through twenty-four to thirty-six month service contracts.  As such, we believe growth in Crexendo Network Services segment will initially be seen through increases in our backlog.

Below is a table which displays the Crexendo Network Services segment revenue backlog as of January 1, 2011 and 2012, and September 30, 2011 and 2012, which we expect to recognize as revenue within the next twenty-four to thirty-six months (in thousands):
 
Crexendo Network Services backlog as of January 1, 2012
  $ 155  
Crexendo Network Services backlog as of September 30, 2012
  $ 2,221  
         
Crexendo Network Services backlog as of Janaury 1, 2011
  $ -  
Crexendo Network Services backlog as of September 30, 2011
  $ -  
 
Cost of Revenue
 
Cost of revenue consists primarily of product cost and customer support department salaries of our hosted telecommunication services.  Cost of revenue for the nine months ended September 30, 2012 was $976,000 compared to $479,000 for the nine months ended September 30, 2011.  The increase in cost of revenue from the nine months ended September 30, 2011 was primarily was primarily due to an increase in customer support costs of $298,000, an increase of $122,000 in bandwidth costs, an increase in freight of $38,000 and an increase in other cost of sales of $39,000.

Selling and Marketing
 
Selling and marketing expenses consist primarily of salaries and benefits, as well as advertising expenses.  Selling and marketing expenses for the nine months ended September 30, 2012 was $404,000 compared to $26,000 for the nine months ended September 30, 2011.  The increase in selling and marketing expenses was primarily due to a $250,000 increase in the direct sales representatives salaries and benefits combined with an $82,000 increase in advertising spend, and a $27,000 increase in travel related costs.
 
General and Administrative

General and administrative expenses consist primarily of payroll and related expenses for rent, professional fees, and administrative personnel.  General and administrative expenses were $349,000 and $197,000 for the nine months ended September 30, 2012 and 2011, respectively.  The increase in general and administrative expenses for the nine months ended September 30, 2012 primarily consisted of additional salaries and benefits of $84,000, an increase in rental expense allocation of $63,000, and a $13,000 increase in various professional services costs.
 
 
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Research and Development

Research and development expenses consist primarily of payroll and related expenses which are attributable to the development of our new hosted telecommunication products.  Research and development expenses were $712,000 and $864,000 for the nine months ended September 30, 2012 and 2011, respectively.  The decrease was primarily attributable to a decrease in our engineering personnel.

Results of our Corporate and Other Unallocated Operations (in thousands)
 
   
Three Months Ended September 30,
   
Nine Months Ended September 30,
 
   
2012
   
2011
   
2012
   
2011
 
Unallocated corporate items
                       
Operating Expenses
                       
Cost of revenues
  $ 8     $ 9     $ 36     $ 73  
Selling and marketing
    27       13       111       26  
General and administrative
    1,819       1,789       6,138       4,939  
Research and development
    202       527       807       1,686  
Operating loss
    (2,056 )     (2,338 )     (7,092 )     (6,724 )
Other Income
    13       9       25       9  
Loss before taxes
  $ (2,043 )   $ (2,329 )   $ (7,067 )   $ (6,715 )
 
Three months ended September 30, 2012 compared to three months ended September 30, 2011
 
Unallocated corporate expenses, which are not allocated to specific segments of our operations, totaled $2,043,000 and $2,329,000 for the three months ended September 30, 2012 and 2011, respectively.  Unallocated costs decreased for the three months ended September 30, 2012 due primarily to a decrease in unallocated costs for rent, option expense, insurance, accounting services and software license and maintenance expense.  Following the suspension of the direct mail seminar sales channel, certain costs are no longer allocated to the StoreOnline segment.

Cost of Revenue
 
Unallocated corporate cost of revenue consists of share-based compensation expense of $8,000 and $9,000 for the three months ended September 30, 2012 and 2011, respectively.

Selling and Marketing
 
Unallocated corporate selling and marketing expenses consist of share-based compensation which was $27,000 and $13,000 for the three months ended September 30, 2012 and 2011, respectively.
 
 
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General and Administrative

Unallocated corporate general and administrative expenses consist of payroll, share-based compensation, rent, professional fees, and administrative personnel expenses which are not allocated to specific segments.  Unallocated corporate general and administrative expenses were $1,819,000 and $1,789,000 for the three months ended September 30, 2012 and 2011, respectively.  During the fourth quarter, we anticipate abandoning our office space in Orem, Utah and we will be taking a non-cash lease abandonment charge.  As a result, we expect rent expense to decrease in future periods.

Research and Development

Unallocated corporate research and development expenses consist primarily of payroll and share-based compensation expenses, related to our engineering team, whose cost cannot be specifically allocated to any particular segment. Unallocated research and development expenses were $202,000 and $527,000 for the three months ended September 30, 2012 and 2011, respectively. The decrease was due primarily to a reduction in personnel in our engineering department.

Nine Months Ended September 30, 2012 compared to Nine Months Ended September 30, 2011
 
Unallocated corporate expenses, which are not allocated to specific segments of our operations, totaled $7,067,000 and $6,715,000 for the nine months ended September 30, 2012 and 2011, respectively.  Unallocated costs increased for the nine months ended September 30, 2012 due primarily to an increase in unallocated costs for rent, option expense, insurance, accounting services and software license and maintenance expense.  Following the suspension of the direct mail seminar sales channel, certain costs are no longer allocated to the StoreOnline segment.

Cost of Revenue
 
Unallocated corporate cost of revenue consists of share-based compensation expense of $36,000 and $73,000 for the nine months ended September 30, 2012 and 2011, respectively.

Selling and Marketing
 
Unallocated corporate selling and marketing expenses consist of share-based compensation which was $111,000 and $26,000 for the nine months ended September 30, 2012 and 2011, respectively.

General and Administrative

Unallocated corporate general and administrative expenses consist of payroll, share-based compensation, rent, professional fees, and administrative personnel expenses which are not allocated to specific segments.  Unallocated corporate general and administrative expenses were $6,138,000 and $4,939,000 for the nine months ended September 30, 2012 and 2011, respectively.  The increase was due primarily to higher rental expense primarily due to the lease impairment adjustment in 2011 as well as an increase in unallocated share based compensation expense, accounting services, insurance and software licenses and maintenance expenses.  During the fourth quarter, we anticipate abandoning our office space in Orem, Utah and we will be taking a non-cash lease abandonment charge.  As a result, we expect rent expense to decrease in future periods.

Research and Development

Unallocated corporate research and development expenses consist primarily of payroll and share-based compensation expenses, related to our engineering team, whose cost cannot be specifically allocated to any particular segment. Unallocated corporate research and development expenses were $807,000 and $1,686,000 for the nine months ended September 30, 2012 and 2011, respectively. The decrease was due primarily to a reduction in personnel in our engineering department.
 
 
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Liquidity and Capital Resources
 
Working Capital
 
As of September 30, 2012, we had working capital of $8,707,000, compared to $8,381,000 as of December 31, 2011. As of September 30, 2012, we had working capital, excluding deferred revenue, of $12,941,000, compared to $17,669,000 as of December 31, 2011. Deferred revenue balances represent historical contract sales for which we cannot immediately recognize revenue. We currently anticipate that the costs and expenses we will incur as these deferred revenue amounts are recognized as revenue will be insignificant. Consequently, we do not consider deferred revenue to be a factor that impacts our future cash requirements. The decrease in working capital excluding deferred revenue is primarily attributable to the decrease in our StoreOnline segment EPTA accounts receivable as those accounts are collected.
 
In July of 2011, we announced the suspension of our direct mail seminar sales channel in our StoresOnline segment.  As a result, we have shifted our focus toward growing our Crexendo Web Services segment and Crexendo Network Services segment.  We currently plan to fund this growth through operating cash flows. If operating cash flows prove to be insufficient to fund future growth, we may need to raise additional capital through financing. There can be no assurances that such additional capital, if needed, would be available on acceptable terms or at all, which would adversely affect our Company’s ability to achieve our business objectives.
 
Cash and Cash Equivalents
 
As of September 30, 2012, we had $7,639,000 of cash and cash equivalents held primarily in operating accounts, compared to $8,658,000 as of December 31, 2011. During the nine months ended September 30, 2012, we generated cash of $248,000 in cash from operating activities.  During the nine months ended September 30, 2012, we used $1,124,000 in cash for investing activities and used cash from financing activities of $143,000, primarily due to the payment of dividends to stockholders which was offset by the exercise of stock options.
 
Trade Receivables
 
Current and long-term trade receivables, net of allowance for doubtful accounts, totaled $5,046,000 as of September 30, 2012, compared to $15,517,000 as of December 31, 2011. Long-term trade receivables, net of allowance for doubtful accounts, were $720,000 as of September 30, 2012 compared to $6,097,000 as of December 31, 2011. We offer our customers a contract with payment terms between 24 and 36 months, as one of several payment options. The payments that become due more than 12 months after the end of the fiscal period are classified as long-term trade receivables.  The decrease in our accounts receivable balance at September 30, 2012 is primarily related to cash collections of EPTA agreements of $8,088,000 for the nine month period ended September 30, 2012.
 
Accounts Payable
 
Accounts payable as of September 30, 2012 totaled $638,000, compared to $1,153,000 as of December 31, 2011. Our accounts payable as of September 30, 2012 were generally within our vendors’ terms of payment.
 
Capital
 
As of September 30, 2012, total stockholders’ equity was $13,312,000, down from $13,347,000 at December 31, 2011. The significant changes in stockholders’ equity during the first nine months of fiscal year 2012 included an increase of additional paid-in capital of $617,000 for options granted, $498,000 in proceeds from stock option exercises, and a decrease of $424,000 for common stock dividends declared. In addition, we had a net loss of $726,000 for the nine month period ending September 30, 2012. On October 24, 2012, we announced the suspension of the quarterly dividend program.
 
 
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Off Balance Sheet Arrangements
 
As of September 30, 2012, we are not involved in any off-balance sheet arrangements, as defined in Item 303(a)(4)(ii) of SEC Regulation S-K.
 
Impact of Recent Accounting Pronouncements
 
Not Applicable
 
Forward-Looking Statements and Factors That May Affect Future Results and Financial Condition
 
With the exception of historical facts, the statements contained in Management’s Discussion and Analysis of Financial Condition and Results of Operations are “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995, which reflect our current expectations and beliefs regarding our future results of operations, performance and achievements. These statements are subject to risks and uncertainties and are based upon assumptions and beliefs that may or may not materialize. These forward-looking statements include, but are not limited to, statements concerning:
 
 
our belief that our target market will increasingly look to Internet solutions providers who leverage industry and customer practices, increase predictability of success of their Internet initiatives and decrease implementation risks by providing low-cost, scalable solutions with minimal lead time;
 
 
our belief that we can compete successfully by relying on our infrastructure and marketing strategies as well as techniques, systems and procedures, and by adding additional products and services in the future;
 
 
our belief that we can continue our success by periodic review and revision of our methods of doing business and by continuing our expansion into domestic and international markets;
 
 
our belief that a key component of our success comes from a number of new, recently developed proprietary technologies and that these technologies and advances distinguish our services and products from our competitors and further help to substantially reduce our operating costs and expenses;
 
 
our contention that we do not offer our customers a “business opportunity” or a “franchise” as those terms are defined in applicable statutes of the states in which we operate;
 
 
our belief that there is a large, fragmented and under-served population of small businesses and entrepreneurs searching for professional services firms that offer business-to-consumer e-commerce solutions coupled with support and continuing education;
 
 
our expectation that our offering of products and services will evolve as some products are replaced by new and enhanced products intended to help our customers achieve success with their Internet-related businesses; and
 
 
our expectation that the costs and expenses we incur will be insignificant as deferred revenue amounts are recognized as product and other revenues when cash is collected.
 
We caution readers that our operating results are subject to various risks and uncertainties that could cause our actual results and outcomes to differ materially from those discussed or anticipated, including changes in economic conditions and internet technologies, interest rate fluctuations, and the factors set forth in the section entitled, “Risk Factors,” under Part I, Item 1A of the 2011 Form 10-K. We also advise readers not to place any undue reliance on the forward-looking statements contained in this Form 10-Q, which reflect our beliefs and expectations only as of the date of this Report. We assume no obligation to update or revise these forward-looking statements to reflect new events or circumstances or any changes in our beliefs or expectations, other than as required by law.
 
 
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ITEM 3.     QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK
 
Not required
 
ITEM 4.     CONTROLS AND PROCEDURES
 
Conclusion Regarding the Effectiveness of Disclosure Controls and Procedures
 
Our Chief Executive Officer and Chief Financial Officer, after evaluating the effectiveness of our disclosure controls and procedures (as defined in Rule 13a-15(e) or 15d-15(e) under the Securities Exchange Act of 1934, as amended (the “Exchange Act”)) as of the end of the period covered by this Report, have concluded that, based on the evaluation of these controls and procedures, our disclosure controls and procedures were effective.
 
Changes in Internal Control over Financial Reporting

There have no changes in our internal control over financial reporting (as defined in Rules 13a-15(f) and 15d-15(f) under the Exchange Act) during the third quarter ended September 30, 2012 that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.
 
 
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PART II - OTHER INFORMATION
 
ITEM 1.     LEGAL PROCEEDINGS
 
Information on certain legal proceedings that we believe may be material to our business is set forth in “Part I – Item 3. Legal Proceedings” to the 2011 Form 10-K. Other than the information regarding the legal proceedings set forth under “Legal Proceedings" in Note 8 of Notes to Condensed Consolidated Financial Statements, included in Part I, Item 1 of this report, there were no material changes from the legal proceedings previously disclosed in on the 2011 Form 10-K. The information regarding legal proceedings as set forth under "Legal Proceedings" in Note 8 of Notes to Condensed Consolidated Financial Statements, included in Part I, Item 1 of this Report, is incorporated herein by reference.
 
ITEM 1A.  RISK FACTORS
 
There are many risk factors that may affect our business and the results of our operations, many of which are beyond our control. Information on certain risks that we believe are material to our business is set forth in “Part I – Item 1A. Risk Factors” of the 2011 Form 10-K.
 
ITEM 2.     UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS
 
We have a share purchase program that authorizes us to purchase outstanding shares of our common stock. The aggregate dollar amount originally authorized in September 2006 for purchase was $20,000,000 through September 2009.  In September 2007, our Board of Directors authorized the purchase of an additional $50,000,000 of our common stock through September 2012.  We had no share purchases during the nine months ended September 30, 2012 and the share purchase program was not renewed.
 
 
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ITEM 6.     EXHIBITS
 
Exhibits
 
Certification of Chief Executive Officer Pursuant to Rules 13a-14(a) and 15d-14(a) under the Securities and Exchange Act of 1934, as amended
   
Certification of Chief Financial Officer Pursuant to Rules 13a-14(a) and 15d-14(a) under the Securities and Exchange Act of 1934, as amended
   
Certification of Chief Executive Officer Pursuant to 18 U.S.C. Section 1350
   
Certification of Chief Financial Officer Pursuant to 18 U.S.C. Section 1350
   
101.INS*
XBRL INSTANCE DOCUMENT
   
101.SCH*
XBRL TAXONOMY EXTENSION SCHEMA DOCUMENT
   
101.CAL*
XBRL TAXONOMY EXTENSION CALCULATION LINKBASE DOCUMENT
   
101.DEF*
XBRL TAXONOMY EXTENSION DEFINITION LINKBASE DOCUMENT
   
101.LAB*
XBRL TAXONOMY EXTENSION LABEL LINKBASE DOCUMENT
   
101.PRE*
XBRL TAXONOMY EXTENSION PRESENTATION LINKBASE DOCUMENT
 
*
In accordance with Rule 406T of Regulation S-T, these XBRL (eXtensible Business Reporting Language) documents are furnished and not filed or a part of a registration statement or prospectus for purposes of Sections 11 or 12 of the Securities Act of 1933 or Section 18 of the Securities Exchange Act of 1934 and otherwise are not subject to liability under these sections.
 
 
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SIGNATURES
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 
Crexendo, Inc.
 
       
November 6, 2012
By:
/s/ Steven G. Mihaylo
 
   
Steven G. Mihaylo
 
    Chief Executive Officer  
 
 
November 6, 2012
By:
/s/ Ronald Vincent
 
   
Ronald Vincent
 
    Chief Financial Officer  
 
 
 
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