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Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
Originator-Key-Asymmetric:
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 TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB
MIC-Info: RSA-MD5,RSA,
 CMTlMdRmW5a7FnqlsF7FQd+ET73vL8QJtDC618w6Ay97uTdjOeW4yliFMKZ4+MhV
 SOKPnjlDWRqjolmUDSlwzQ==

<SEC-DOCUMENT>0001209191-03-019832.txt : 20030903
<SEC-HEADER>0001209191-03-019832.hdr.sgml : 20030903
<ACCEPTANCE-DATETIME>20030903092827
ACCESSION NUMBER:		0001209191-03-019832
CONFORMED SUBMISSION TYPE:	4
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20030829
FILED AS OF DATE:		20030903

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			DOUBLECLICK INC
		CENTRAL INDEX KEY:			0001049480
		STANDARD INDUSTRIAL CLASSIFICATION:	SERVICES-PREPACKAGED SOFTWARE [7372]
		IRS NUMBER:				133870996
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	BUSINESS ADDRESS:	
		STREET 1:		450 W 33RD ST
		STREET 2:		16TH FL
		CITY:			NEW YORK
		STATE:			NY
		ZIP:			10001
		BUSINESS PHONE:		2126830001

	MAIL ADDRESS:	
		STREET 1:		450 W 33RD ST
		STREET 2:		16TH FL
		CITY:			NEW YORK
		STATE:			NY
		ZIP:			10001

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			PEPPERS DON
		CENTRAL INDEX KEY:			0001171717

	FILING VALUES:
		FORM TYPE:		4
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	000-23709
		FILM NUMBER:		03877584

	BUSINESS ADDRESS:	
		STREET 1:		C/O MODEM MEDIA INC
		STREET 2:		230 EAST AVENUE
		CITY:			NORWALK
		STATE:			CT
		ZIP:			06855
		BUSINESS PHONE:		2032997084
</SEC-HEADER>
<DOCUMENT>
<TYPE>4
<SEQUENCE>1
<FILENAME>doc4.xml
<DESCRIPTION>FORM 4 SUBMISSION
<TEXT>
<XML>
<?xml version="1.0"?><ownershipDocument><schemaVersion>X0201</schemaVersion>    <documentType>4</documentType><periodOfReport>2003-08-29</periodOfReport><notSubjectToSection16>0</notSubjectToSection16><issuer><issuerCik>0001049480</issuerCik><issuerName>DOUBLECLICK INC</issuerName>        <issuerTradingSymbol>DCLK</issuerTradingSymbol></issuer><reportingOwner><reportingOwnerId><rptOwnerCik>0001171717</rptOwnerCik><rptOwnerName>PEPPERS DON</rptOwnerName></reportingOwnerId><reportingOwnerAddress><rptOwnerStreet1>450 WEST 33RD STREET</rptOwnerStreet1><rptOwnerStreet2></rptOwnerStreet2><rptOwnerCity>NEW YORK</rptOwnerCity><rptOwnerState>NY</rptOwnerState><rptOwnerZipCode>10001</rptOwnerZipCode><rptOwnerStateDescription></rptOwnerStateDescription></reportingOwnerAddress><reportingOwnerRelationship><isDirector>1</isDirector><isOfficer>0</isOfficer><isTenPercentOwner>0</isTenPercentOwner><isOther>0</isOther></reportingOwnerRelationship></reportingOwner><nonDerivativeTable><nonDerivativeTransaction><securityTitle><v
alue>Common Stock</value></securityTitle><transactionDate><value>2003-08-29</value></transactionDate><deemedExecutionDate></deemedExecutionDate><transactionCoding><transactionFormType>5</transactionFormType><transactionCode>G</transactionCode><equitySwapInvolved>0</equitySwapInvolved></transactionCoding><transactionTimeliness><value>E</value></transactionTimeliness><transactionAmounts><transactionShares><value>500</value></transactionShares><transactionPricePerShare><value>0</value></transactionPricePerShare><transactionAcquiredDisposedCode><value>D</value></transactionAcquiredDisposedCode></transactionAmounts><postTransactionAmounts><sharesOwnedFollowingTransaction><value>37910</value></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNature><directOrIndirectOwnership><value>D</value></directOrIndirectOwnership></ownershipNature></nonDerivativeTransaction></nonDerivativeTable><footnotes></footnotes><remarks></remarks><ownerSignature><signatureName>Pamela Schoenfeld, Attorney-in-Fact</signa
tureName><signatureDate>2003-09-03</signatureDate></ownerSignature></ownershipDocument>

</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
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