0001140361-13-019324.txt : 20130508 0001140361-13-019324.hdr.sgml : 20130508 20130508102912 ACCESSION NUMBER: 0001140361-13-019324 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20130331 FILED AS OF DATE: 20130508 DATE AS OF CHANGE: 20130508 EFFECTIVENESS DATE: 20130508 FILER: COMPANY DATA: COMPANY CONFORMED NAME: MATRIX ASSET ADVISORS INC/NY CENTRAL INDEX KEY: 0001016287 IRS NUMBER: 133569378 STATE OF INCORPORATION: DE FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-05690 FILM NUMBER: 13823080 BUSINESS ADDRESS: STREET 1: 747 THIRD AVENUE STREET 2: 31ST FLOOR CITY: NEW YORK STATE: NY ZIP: 10017 BUSINESS PHONE: 2124862005 MAIL ADDRESS: STREET 1: 747 THIRD AVENUE STREET 2: 31ST FLOOR CITY: NEW YORK STATE: NY ZIP: 10017 13F-HR 1 form13fhr.txt NONE UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 13F Form 13F COVER PAGE Report for the Calendar Year or Quarter Ended: 3/31/2013 Check here if Amendment []; Amendment Number: ------- This Amendment (Check only one.): [] is a restatement. [] adds new holdings entries. Institutional Investment Manager Filing this Report: Name: Matrix Asset Advisors, Inc. Address: 747 Third Avenue, 31st Floor New York, NY 10017 Form 13F File Number: 028-05690 The institutional investment manager filing this report and the person by whom it is signed hereby represent that the person signing the report is authorized to submit it, that all information contained herein is true, correct and complete, and that it is understood that all required items, statements, schedules, lists, and tables, are considered integral parts of this submission. Persons Signing this Report on Behalf of Reporting Manager: Name: David A. Katz Title: President Phone: (212) 486-2004 Signature, Place, and Date of Signing: /s/ David A. Katz 747 Third Avenue NY, NY 10017 5/8/2013 --------------------------------- --------------------------------- ---------- [Signature] [City, State] [Date] Report Type (Check only one): [X] 13F HOLDINGS REPORT. (Check here if all holdings of this reporting manager are reported in this report.) [ ] 13F NOTICE. (Check here if no holdings reported are in this report, and all holdings are reported by other reporting manager(s).) [ ] 13F COMBINATION REPORT. (Check here if a portion of the holdings for this reporting manager are reported in this report and a portion are reported by other reporting manager(s).) List of Other Managers Reporting for this Manager: 13F File Number Name 028-12230 Alps Advisers, Inc. --------------- --------------------------------------------------------------- Form 13F SUMMARY PAGE Report Summary: Number of Other Included Managers: 0 Form 13F Information Table Entry Total: 75 Form 13F Information Table Value Total: $ 676,197 -------------- (In Thousands) List of Other Included Managers: Provide a numbered list of the name(s) and 13F file number(s) of all institutional investment managers with respect to which this report is filed, other than the manager filing this report. NONE
FORM 13F INFORMATION TABLE COLUMN 1 COLUMN 2 COLUMN 3 COLUMN 4 COLUMN 5 COLUMN 6 COLUMN 7 COLUMN 8 ------------------------------ -------------- --------- -------- ----------------- ---------- -------- -------------------- VALUE SHRS OR SH/ PUT/ INVESTMENT OTHER VOTING AUTHORITY NAME OF ISSUER TITLE OF CLASS CUSIP (x$1000) PRN AMT PRN CALL DISCRETION MANAGERS SOLE SHARED NONE ------------------------------ -------------- --------- -------- -------- --- ---- ---------- -------- ------- ------ ----- 3M Company COM 88579y101 1870 17590 SH SOLE 0 17590 0 0 AFLAC, Inc. COM 001055102 203 3895 SH SOLE 0 3895 0 0 AT&T Inc. COM 00206r102 902 24584 SH SOLE 0 24584 0 0 American Express Co. COM 025816109 21521 319017 SH SOLE 103500 202817 0 12700 Apache COM 037411105 1002 12986 SH SOLE 0 12986 0 0 Apple Computer COM 037833100 214 483 SH SOLE 0 483 0 0 Archer Daniels Midland Co. COM 039483102 19145 567590 SH SOLE 210000 328490 0 29100 Automatic Data Processing COM 053015103 905 13915 SH SOLE 0 13915 0 0 BB&T Corporation COM 054937107 19500 621205 SH SOLE 200700 389205 0 31300 CSX Corp. COM 126408103 1188 48235 SH SOLE 0 48235 0 0 CVS Caremark Corp. COM 126650100 16674 303217 SH SOLE 80000 206117 0 17100 Capital One Finance Corp. COM 14040h105 1281 23305 SH SOLE 0 23305 0 0 Capstone Companies, Inc. COM 12541A108 8 1085000 SH SOLE 0 1085000 0 0 Chevron Corp. COM 166764100 22861 192400 SH SOLE 61000 123300 0 8100 Cisco Systems Inc COM 17275R102 19779 946571 SH SOLE 356500 542071 0 48000 Coca-Cola Co. COM 191216100 14083 348250 SH SOLE 80000 254750 0 13500 Comcast Corp. - Special Class COM 20030N200 5406 136490 SH SOLE 0 136490 0 0 Compugen Ltd COM 011768504 355 70000 SH SOLE 0 70000 0 0 ConocoPhillips COM 20825c104 18216 303089 SH SOLE 103000 183989 0 16100 Consolidated Edison, Inc. COM 209115104 1287 21090 SH SOLE 0 21090 0 0 Corning Inc. COM 219350105 18181 1363942 SH SOLE 500000 795442 0 68500 Dell Inc COM 24702r101 15380 1073280 SH SOLE 405000 616880 0 51400 Devon Energy Co. COM 25179m103 20222 358416 SH SOLE 128500 209616 0 20300 Dominion Resources COM 25746U109 971 16685 SH SOLE 0 16685 0 0 Duke Energy Corporation COM 26441c105 1312 18071 SH SOLE 0 18071 0 0 E.I. duPont de Nemours & Co. COM 263534109 1011 20575 SH SOLE 0 20575 0 0 Eaton Corp. PLC F COM 278058102 2743 44785 SH SOLE 0 44785 0 0 Emerson Electric Company COM 291011104 18990 339901 SH SOLE 120000 202401 0 17500 Exxon Mobil Corporation COM 30231g102 4705 52210 SH SOLE 0 52210 0 0 Friendfinder Networks Inc COM 358453306 18 32650 SH SOLE 0 32650 0 0 General Electric Co. COM 369604103 2644 114346 SH SOLE 0 114346 0 0 General Mills COM 370334104 1213 24600 SH SOLE 0 24600 0 0 Harris Corp. COM 413875105 9928 214236 SH SOLE 79200 123536 0 11500 Hewlett-Packard Co. COM 428236103 1112 46637 SH SOLE 25000 21637 0 0 Intel Corporation COM 458140100 1297 59404 SH SOLE 0 59404 0 0 International Business Machine COM 459200101 3456 16201 SH SOLE 0 16201 0 0 Itracker System, Inc. COM 46573A107 0 110000 SH SOLE 0 110000 0 0 J. P. Morgan Chase & Co. COM 46625H100 28617 602962 SH SOLE 195000 383362 0 24600 Johnson & Johnson COM 478160104 24146 296158 SH SOLE 88500 195058 0 12600 Johnson Controls Inc. COM 478366107 8903 253850 SH SOLE 100000 135450 0 18400 Kellogg Company COM 487836108 8843 137250 SH SOLE 48000 82150 0 7100 Kimberly-Clark Corp. COM 494368103 1401 14300 SH SOLE 0 14300 0 0 McDonald's Corp. COM 580135101 1009 10125 SH SOLE 0 10125 0 0 Merck & Co., Inc. COM 58933Y105 1906 43130 SH SOLE 0 43130 0 0 MetLife Inc. COM 59156r108 23188 609893 SH SOLE 197000 381193 0 31700 MicroIslet, Inc. COM 59507q106 0 39000 SH SOLE 0 39000 0 0 Microsoft Corporation COM 594918104 21649 756811 SH SOLE 250000 472111 0 34700 Morgan Stanley COM 617446448 15969 726537 SH SOLE 190000 493537 0 43000 Occidental Petroleum COM 674599105 17632 224990 SH SOLE 78000 135490 0 11500 Oracle Corp. COM 68389X105 2506 77515 SH SOLE 0 77515 0 0 Pepsico, Inc. COM 713448108 12383 156526 SH SOLE 48000 100726 0 7800 Pfizer Inc. COM 717081103 1284 44496 SH SOLE 0 44496 0 0 Procter & Gamble Co. COM 742718109 22861 296666 SH SOLE 92500 191166 0 13000 Psivida Corp COM 74440J101 34 15000 SH SOLE 0 15000 0 0 Royal Dutch Shell PLC CL B COM 780259107 1497 22410 SH SOLE 0 22410 0 0 Schlumberger Ltd. COM 806857108 21297 284382 SH SOLE 97000 173382 0 14000 Schwab (Charles) Corp COM 808513105 20116 1137144 SH SOLE 410000 668144 0 59000 Southwestern Energy Company COM 845467109 1430 38370 SH SOLE 0 38370 0 0 State Street Corp. COM 857477103 26350 445935 SH SOLE 174000 250935 0 21000 TE Connectivity Ltd. COM H84989104 18220 434531 SH SOLE 160000 251231 0 23300
FORM 13F INFORMATION TABLE COLUMN 1 COLUMN 2 COLUMN 3 COLUMN 4 COLUMN 5 COLUMN 6 COLUMN 7 COLUMN 8 ------------------------------ -------------- --------- -------- ----------------- ---------- -------- -------------------- VALUE SHRS OR SH/ PUT/ INVESTMENT OTHER VOTING AUTHORITY NAME OF ISSUER TITLE OF CLASS CUSIP (x$1000) PRN AMT PRN CALL DISCRETION MANAGERS SOLE SHARED NONE ------------------------------ -------------- --------- -------- -------- --- ---- ---------- -------- ------- ------ ----- Teva Pharma Inds ADR COM 881624209 17883 450680 SH SOLE 165000 260580 0 25100 Thermo Fisher Scientific COM 883556102 14417 188483 SH SOLE 57000 122983 0 8500 Tidewater Inc. COM 886423102 20012 396283 SH SOLE 143000 232283 0 21000 Time Warner Cable COM 88732J207 2241 23329 SH SOLE 0 23329 0 0 Time Warner Inc COM 887317303 3070 53286 SH SOLE 0 53286 0 0 Unilever PLC - Sponsored ADR COM 904767704 1339 31700 SH SOLE 0 31700 0 0 United Parcel Service -Cl B COM 911312106 3165 36845 SH SOLE 0 36845 0 0 United Tech. Corp. COM 913017109 2433 26045 SH SOLE 0 26045 0 0 Vodafone Group PLC ADR COM 92857w209 10735 378005 SH SOLE 112500 249005 0 16500 Wal-Mart Stores Inc. COM 931142103 454 6070 SH SOLE 0 6070 0 0 Wells Fargo and Company COM 949746101 27435 741680 SH SOLE 240000 466980 0 34700 Winston Pharmaceuticals COM 975657107 0 10115 SH SOLE 0 10115 0 0 Zimmer Holdings Inc. COM 98956P102 22188 294970 SH SOLE 105000 176970 0 13000 E-Kong Group Ltd. G2952Q109 1 12500 SH SOLE 0 12500 0 0 Enviornmental Energy Service 29406q101 0 10000 SH SOLE 0 10000 0 0